Month: August 2014

August 19, 2014

Cydcor Reviews ‘Mind Amplifier’

Based in Westlake Village, CA, Cydcor is the premiere outsourced sales solution for Fortune 500 clients. For more information, check out Cydcor on Twitter.

Here is Cydcor’s review of Mind Amplifier: Can Our Digital Tools Make Us Smarter? By Howard Rheingold.

About Mind Amplifier: Author Howard Rheingold asks the question, does designing and using online and digital media make us smarter? Mind Amplifier examines the origins of digital mind-extending tools, and then explains how such technology can and will advance in the future.

This TED book provides an accessible overview of some of the key ideas of online media, along with some history regarding people’s relationships with tools. From learning to create language all the way to the printing press, he makes the argument that because of the unique capabilities of the human brain, humans can and do co-evolve with their tools.

Why Cydcor recommends this to future leaders: This is a quick 62-page read that provides an excellent example of how media and social interactions are changing. Mind Amplifier asserts that, if we hope to achieve a global sense of progress, people need to adapt to such innovations.

Rheingold compares the effect of the Internet with other similar mind-changing revolutions throughout history. It presents both sides of the impact of the Internet on our mental and emotional abilities.

Our favorite part: “It sounds dizzying, but reflective awareness of one’s own thinking processes is the fundamental mind-tool, useful in mastering higher-order methodologies.”

Rheingold’s at his best when he’s providing the framework for thinking about how we might best harness the tools to work collectively to solve many of the current problems we face. The author doesn’t sugarcoat the digital age; he acknowledges that technologies have been used in damaging ways, yet he remains optimistic and mindful of how such tools can change lives for the better.

Visit the Cydcor Sales YouTube page for more information about working at our company!

August 14, 2014

Cydcor Trailblazers: What Makes a Leader

Cydcor-What-Makes-A-LeaderDreamers and entrepreneurs are separated by one simple thing: the ability to successfully execute an idea. Assembling the right team to implement an innovative idea takes a strong leader at the helm to make it a reality. The term ‘leadership’ has various definitions, and everyone will have an opinion on the qualities a great leader should possess. However, there are universal key factors that the most successful trailblazers should have.

Learn more about Cydcor  and our latest job openings on our LinkedIn.

Confidence: Those put into leadership roles might worry that showing too much confidence can come across as egotistical or arrogant to their co-workers. A reality is that everyone wants to know and feel that their leader is both capable and secure in their decisions and knowledge. Showing confidence in your posture and presence along with using positive language is also vital. There is also poise in those leaders who are capable of saying, “I don’t know” to their co-workers. It takes great confidence for a leader to admit to not knowing the solution; it also requires having trust in their team to kick into gear and help out.

Communication: A trailblazer can have a lot of ideas, but are they capable of clearly expressing their thoughts effectively to others? Honing communication skills is vital, as you want to be able to succinctly designate and describe what needs to be done in order to produce the idea and meet the goal. Being unable to relate a vision to a team can lead to severe miscommunications and misunderstandings.

Are you on Twitter? Follow @Cydcor for our latest updates and company news.

Create a productive atmosphere that focuses on everyone’s communication ability. Open door policies, daily updates and check-ins—and making those in decision-making and planning roles available for discussion—can all contribute to a healthy interoffice environment.

Obligation: Lead by example. A leader has an obligation to stay committed to their goals, and there is no greater motivation for a team than seeing their leader get down alongside them and muscle into the workload. Proving commitment to the brand and idea can earn a leader respect among their workplace. Create a reputation for working hard and keeping promises.


August 12, 2014

Cydcor Reviews ‘Radical Openness’

Here is Cydcor’s review of Radical Openness: Four Unexpected Principles for Success by Anthony D Williams and Don Tapscott.

About Radical Openness: The authors of Radical Openness, Anthony D. Williams and Don Tapscott, are thoughtful leaders on business, government and society, and speak on the technologies that can achieve new opportunities. They offer real world examples to show an application of their ideas and how to fulfill a vision.

The authors also speak on the importance of organizations embracing transparency with customers and society to foster trust. They also speak at length regarding innovation and successful companies that dissolve corporate boundaries.

Learn more about Cydcor on our website:

Why Cydcor recommends this book to future leaders:  This is a good introductory read for anyone who is considering the implications of openness and transparency for either themselves or their organization. It also focuses on dynamic platforms to provide opportunities for people to collaborate with and contribute ideas to one another.

The book also speaks about digital technologies and how they reduce costs by allowing new ecosystems of companies and organizations to work together in a new way. Today, companies are able to tap into global talent pools via social media—something that was never so easily possible in the past.

Our favorite part: Tapscott and Williams offer example after example of how people are harnessing contemporary communication, consumer engagement and transparency tools.

Tapscott also acknowledged that there may still be proprietary information that needs to be protected, but increasingly companies default “toward an open position.” They cited Ikea, which engages customers in co-designing its products.

“It’s called ‘prosumer.’ You turn your consumer into a producer, by engaging customers and providing them with information they need to produce.”

Check out Cydcor’s LinkedIn page for our most recent job openings and company updates.

August 5, 2014

Cydcor Reviews ‘That’s Not What I Meant’

We are Cydcor, the outsourced sales leader providing clients with proven sales and marketing strategies that get results. Follow us on Twitter @Cydcor.

Here is Cydcor’s review of That’s Not What I Meant: How Conversational Style Makes or Breaks Relationships by Deborah Tannen.

About That’s Not What I Meant: The book explains the old saying “It’s not what you say, but how you say it that counts” with a revolutionary thought process about how words and their tones can make or break relationships.

Tannen looks to demonstrate how something very small and insignificant can turn an entire conversation upside down, bringing the opposite result of what was expected. Between family, co-workers, friends or partners, she shows how everything from how our body language, hand gestures and tone can bring successful communication with those around us.

Cydcor recommends this book to future leaders because:

The author looks to have those be aware of how they habitually communicate, and the reasons behind why they communicate in such ways and what to look for to correct them. A poor communication style can break a professional relationship, so it’s relevant to leaders to have each piece of communication broken down and to explain how it effects others. Tannen does a terrific job of providing clear, understandable information in an entertaining tone.

Learn more about Cydcor and our employees at our blog on Cydcor Offices.

Our favorite part:

Tannen helps us understand how we don’t just pay attention to the words spoken: in fact, we pay less attention to the message than what she calls the “metamessage”: the implied and inferred meanings that each utterance evokes.

An example provided is the question, “Does this dress make me look fat?”, as there is no right “yes” or “no” answer, as the question is not about the affect a particular garment has on one’s appearance.

The real question, what Tannen calls “metamessages, is about whether the listener still finds the questioner attractive. Miss the real question, and conflict follows.