March 15, 2017
Working in sales can feel like the career equivalent of boot camp. It puts your mental toughness and endurance to the test, but if you’re brave enough to give it your all, working in sales can transform you from a career weakling to a business powerhouse. It builds critical skills that are necessary for success whether you’re a recent graduate, trying for a big promotion, a small business owner, or a top executive.
Here are 10 reasons why working in sales helps build success:
1. Knocking on Doors…Literally and Figuratively
The scariest part of sales is approaching people you don’t know and asking something of them. What if they slam the door in your face? What if they get mad? What if everyone you talk to says no? But succeeding in business is all about hearing no. You have to learn to face rejection if you ever hope to succeed. Working in sales is the perfect training ground for building that thick skin you need to apply for a job, ask for a promotion, close the deal, or solicit new clients.
- Becoming a Master of Improvisation
Working in sales teaches you to think on your feet. You never know exactly what the customer might throw at you, and you have to learn how to listen and adapt to their objections and concerns on the fly. Sales experience teaches you to be nimble minded, so you can help pitch a new idea to a team, respond to a real-time public relations crisis, or scramble for options when project funding falls through.
- Relating to Others
In order to make the sale, you have to learn how to build rapport and find common ground with people you’ve never met before. The ability to understand where others are coming from and relate to them on their level is handy in almost any work scenario. Customers prefer to do business with people they like and they tend to trust people they relate to.
- Asking the Right Questions
Great salesmen know how to find peoples’ hot button issues. Not everyone will tell you what their objection is; sometimes you have to probe a bit and do some investigating to find what’s really holding them back. Being a good detective and understanding how to do research that produces actionable results is critical to overcoming roadblocks and achieving success in business.
- Highlighting Benefits
Whether you’re selling something door to door or selling yourself on a blind date, the fact remains the same, people want products, companies, and people who will make their lives better in some way. Learning how to appeal to people’s needs and wants is a powerful tool that can help any time you need to make a case for something, whether it’s donating to a great cause, investing in your feature film, or offering you the salary of your dreams.
- Sounding Like an Expert
The best sales people understand that people want to buy from someone who knows what they’re talking about. But as important as it is to thoroughly know your product; it isn’t really what you say that matters, but how you say it. Being confident and sounding like you know what you’re talking about is the secret to building trust and gaining consensus. Sales are the perfect way to practice sounding like an expert, even when you’re not.
- Talking Numbers
Negotiating makes a lot of people uncomfortable. We feel like we’re being impolite when we ask people to pay for something, especially when the price is higher than they’d prefer to pay. Working in sales forces you to face that fear, and learning to stand your ground at the negotiating table can help you finally get that big pay bump, large investment, or executive title you’ve wanted.
- Capturing and Keeping Attention
To be a good salesmen, you have to know how to turn it on when you enter a room. Entertaining your audience and telling a good story is one of the most effective ways to build rapport and get the customer on board with your message. Learning how to engage others can be invaluable for speaking in public, networking, or pitching ideas.
- Earning Trust
People are naturally suspicious of strangers, and they’re especially suspicious of sales people. That’s what makes earning a customer’s trust such an impressive feat. It’s also a powerful tool. People buy from people they trust. Learning how to convince others to put their faith in you has limitless benefits in business and in life.
10. Setting and Achieving Goals
The life of a sales person is all about setting targets and hitting them. You learn how to dig deep, stay self-motivated, and set challenging, yet achievable goals because achieving them can often mean the difference between having a great week and struggling to pay your rent. And strategizing how to meet them is key to succeeding at almost anything.
Sure, working in sales can be tough, but as anyone who has tried their hand at sales will tell you, it’s also worth it. Sales experience hones indispensable career skills that can help you get ahead and overcome challenges for years to come.
We are Cydcor, the recognized leader in outsourced sales services located in Agoura Hills, CA. From our humble beginnings as an independent sales company to garnering a reputation as the global leader in outsourced sales, Cydcor touts having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.