Category: Book Reviews

Our take on the the books we’re reading.

November 14, 2014

Cydcor Reviews ‘Start with Why’ by Simon Sinek

Here is Cydcor’s review of Start with Why by Simon Sinek About Start with Why: Author Simon Sinek studied leaders all over the word, researching how they thought, worked and communicated. With this information, he wanted to determine how these leaders were alike and different. Drawing upon a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire, using such examples as Steve Jobs, Martin Luther King Jr., and the […]

October 28, 2014

Cydcor Reviews ‘Business @ The Speed of Thought’

Here is Cydcor’s review of  Business @ The Speed of Thought by Bill Gates: About Business @ The Speed of Thought: Microsoft founder Bill Gates is the author Business @ The Speed of Thought, which focuses on the importance of technology.  In the book, Gates shows how technology can help businesses better today and gives predictions on how that technology could transform the nature of business in the future. Gates speaks to the business managers reading and stresses the importance of […]

October 22, 2014

Cydcor Reviews ‘Cutting Edge Marketing Analytics’

Here is Cydcor’s review of Cutting Edge Marketing Analytics: Real World Cases and Data Sets for Hands On Learning by Rajkumar Venkatesan, Paul Farris, and Ronald T. Wilcox: About Cutting Edge Marketing Analytics: Cutting Edge Marketing Analytics calls itself a practical guide to modern marketing analytics. It looks to introduce today’s most valuable marketing methods and tools by introducing case studies that apply analytic techniques to real problems. Each chapter of the book provides technical notes that look to show statistical background as […]

October 15, 2014

Cydcor Reviews ‘Competitive Strategy’

Here is Cydcor’s review of Competitive Strategy: Techniques for Analyzing Industries and Competitors by Michael E. Porter: About Competitive Strategy: Published in 1980, Michael Porter’s book still resonates with many individuals today and is the basis for much of what is taught in MBA programs regarding Business Strategy. In fact, the author himself is a professor at Harvard Business School and is a lead authority on the subject. The book has nearly sixty printings in English, has been translated into nineteen […]

October 7, 2014

Cydcor Reviews ‘Thriving in 24/7’

Cydcor_Customer_Loyalty

We are Cydcor, the leader in outsourced sales services. Check us out on Facebook for our latest company updates. Here is Cydcor’s review of Thriving in 24/7: Six Strategies for Taming the New World of Work by Susan Helgesen. About Thriving in 24/7: Thriving in 24/7 takes a look into the “new” work rules in today’s 24/7 environments. Cheap and portable networked technologies have made communication in the professional landscape simple and fast, but at the cost of being flooded with […]

September 30, 2014

Cydcor Reviews ‘Quiet’ by Susan Cain

Head to LinkedIn to find out more information about Cydcor, located near Los Angeles, CA in Westlake Village. Here is Cydcor’s review of Quiet: The Power of Introverts In a World That Won’t Stop Talking by Susan Cain. About Quiet: The Power of Introverts: This book looks to explore the “Quiet Revolution” by explaining how one-third of people we know are introverts. Introverts being the ones who prefer listening to speaking, who love being creative and innovative but dislike self-promotion and […]

September 23, 2014

Cydcor Reviews ‘Slide:ology’ By Nancy Duarte

cydcor_Operationsmile

Check out Cydcor on Youtube to see our latest video: Cydcor Executives Define the Difference. Here is Cydcor’s review of Slide:ology: The Art and Science of Creating Great Presentations By Nancy Duarte . About slide:ology: slide:ology by Nancy Duarte is filled with practical approaches to tell your visional story for a presentation that can be applied to anyone. Whether it’s for a boss, a prospective client, your team members or the general public, Duarte offers tips and tricks to give […]

September 16, 2014

Cydcor Reviews ‘Sometimes You Win, Sometimes You Learn’

Want to learn more about Cydcor? Head to our Facebook page at https://www.facebook.com/CydcorLLC. Here is Cydcor’s review of Sometimes You Win, Sometimes You Learn By John C. Maxwell. About Sometimes You Win, Sometimes You Learn: This book looks to tackle the universal fear of failure. Whether big mistakes or small missteps, author John C. Maxwell takes you through how to learn from experience and apply that insight into the future. Why Cydcor recommends it to future leaders: When we hear about […]

September 11, 2014

Cydcor Reviews ‘Confidence’ by Rosabeth Moss Kanter

Learn more information about Cydcor by heading to our website at http://www.cydcor.com/ Here is Cydcor’s review of Confidence: How Winning Streaks and Losing Streaks Begin and End by Rosabeth Moss Kanter. About Confidence: The book’s title, Confidence, is a tad misleading, as the author focuses more broadly on how to capitalize on a winning streak and how to work around a losing one. Kanter talks of how confidence is only a part of a true leadership formula. Kanter examines in detail the […]

September 2, 2014

Cydcor Reviews ‘Launching The Innovation Renaissance’

Here is Cydcor’s review of Launching The Innovation Renaissance: A New Way to Bring Smart Ideas to Market Fast By Alex Tabarrok. About Launching The Innovation Renaissance: Launching The Innovation Renaissance is a short read, and examines how innovation is important to economic growth. More specifically, the book is authored by academic economist Alex Tabarrok and delves into how the US performs on innovation and how it can be improved. Why Cydcor recommends it for future leaders: The main point Tabarrok […]