November 18, 2009

Cydcor Earns Industry’s Top Honors for Sales & Marketing Outsourcing

Nationally-recognized Brown-Wilson Group/Datamonitor survey of SMO vendors ranks Cydcor No. 1 in 11 areas; Cydcor sales organization earns highest marks for overall client satisfaction, trust, reliability, training, support and more.

For the first time, Cydcor, the leading provider of outsourced, face-to-face sales teams, earned top honors overall for Sales and Marketing Outsourcing in Brown-Wilson Group/Datamonitor “The Black Book of Outsourcing’’ 2009 annual survey.  Among other elite vendor and performance ranking honors, Cydcor earned the survey’s highest overall client satisfaction, ranking at 93 percent.

Cydcor placed first in 9 of 18 key performance indicators evaluated as part of the annual survey.  In four “vendor function’’ categories, Cydcor earned top honors in two categories:  1) sales team outsourcing and 2) sales support service.  The Cydcor team captured first place in “key performance’’ rankings, including vendor overall preference, training, trust, deployment and outsourcing implementation, integration and interfaces, reliability, data and security backup services, support and customer care, and best of breed technology and process improvement.

“We are thrilled to receive our industry’s highest marks in the Brown-Wilson survey, which underscores all the reasons why our clients choose Cydcor sales and value the results we deliver on their behalf,” said Gary Polson, chief executive officer of Cydcor. “The Black Book research survey is a true testament to the quality of work and services the independent Cydcor offices and our top sales professionals provide.”

“Cydcor’s proficiency in outsourced sales delivers leading turnkey solutions and enables consistently predictable and profitable results, as highly praised by multichannel clients,” adds Doug Brown, Managing Partner of Brown-Wilson Group, “Cydcor has earned the distinction of being the most respected sales outsourcing company in the world.”

Each year, the Brown-Wilson Group, a Datamonitor company, undertakes its annual survey of SMO clients in various industries to benchmark and rank vendor performance. The research results are recognized as the most extensive and representative perception study of outsourcing vendors, validated by more than 26,000 respondents from service users around the globe.  “Our clients are everything, and these findings validate the premium we place at Cydcor on those standards that matter to them – professionalism, trust, reliability, client service and results,” said Polson.