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August 14, 2019

3 Reasons to Develop a More Successful Mindset

Hand writing The Same Old Thinking, The Same Old Results with marker on transparent wipe board isolated on white.
3 Reasons to Develop a More Successful Mindset

Why do some people achieve massive career success, while others remain stagnant or struggle to hold down a job?

The answer is simple: mindset.

The most successful people are those who have the mental fortitude and self-awareness to do whatever it takes to achieve success. They define success not just by how much they earn or what title they hold, but by how much they have learned, grown, and accomplished. Unsuccessful people, however, do the opposite. Let’s take a look at three typical mindsets that hold people back from reaching their career goals.

A victim mentality is one way to guarantee that you won’t reach your full potential. People with this mindset underestimate the extent to which their own attitudes and behaviors influence their career paths. Click To Tweet

“Woe is me”

A victim mentality is one way to guarantee that you won’t reach your full potential. People with this mindset underestimate the extent to which their own attitudes and behaviors influence their career paths.

Signs you might be making this mistake:

●    You don’t understand why you haven’t been promoted or given the same opportunities as others.

●    You think that your coworkers somehow have an unfair advantage and that you’ve been given the short end of the stick.

●    You worry that your boss doesn’t like you — and you have no idea why.

“Victims” often think they’re unfairly treated. Rather than self-reflecting and taking responsibility for the things that don’t go their way, they tend to assign blame to others or attribute their failures to ‘uncontrollable’ circumstances. The problem with this attitude is that it’s difficult to grow professionally without connecting the dots between your own actions and results. If you don’t believe that you have the ability to shape your career, you won’t make the effort to grow and improve.

 

“The requirements are unreasonable”

Unsuccessful people are experts at self-imposed limits. They pre-determine what efforts are “reasonable,” and then carefully navigate to avoid doing more than what’s minimally required.

Signs you might be making this mistake:

●    You have a certain number of hours in your mind of how much you “should” be working each day or each week.

●    You’ve noticed colleagues coming into the office early, staying late, or working on weekends and you’ve thought to yourself, “I better not be expected to do that too.”

●    You constantly compare your work hours or job responsibilities to those of your friends and family.

Typically, people with this mentality don’t possess a realistic understanding of what it takes advance their career in their chosen profession or industry. In turn, they either limit their efforts, or feel resentful about working hard. This ensures that all they will ever be is average — at best. Note that this mindset is the evil cousin of “woe is me.” Unsuccessful people fail to realize that the success of their colleagues isn’t a coincidence but a direct consequence of their willingness to go above and beyond to get the job done. In any career, you get out what you put in.

People who fall into the ‘grass is greener trap’ often become serial job-hoppers because they find themselves in constant pursuit of the “perfect” job… which of course, does not exist. Click To Tweet

“The grass is greener”

This career-killing mentality is by far the most common one. So many are in constant pursuit of a job that will, overnight, land them more money, more prestige, or an ‘easier’ lifestyle. They are quick to abandon a promising job opportunity in favor of fewer hours, a ‘better’ boss, a lighter workload, or a shorter commute, often staying focused on short-term, rather than long-term gain.

Signs you might be making this mistake:

●    You find yourself regularly looking for new opportunities and thinking about an exit strategy.

●    You’re concerned that your current career choice is more demanding than those of your friends and family.

●    Starting over sounds more appealing to you than conquering the challenge right in front of you.

People who fall into the ‘grass is greener trap’ often become serial job-hoppers because they find themselves in constant pursuit of the “perfect” job… which of course, does not exist. They fail to realize that all jobs have their pros and cons — and furthermore, that anything worth doing is going to be difficult. Unsuccessful people overlook the important fact that the commitment to seeing something through is usually what separates success from failure. Always starting over, they miss out on the long-term impact of their work because they never give anything long enough of a chance to see results.

In the ‘grass is greener’ camp, there are also those who stick around — but with one foot out the door. They always have their eye out for something better that might come along. Since they are not fully committed, they never give 100% to their current role, and consequently sabotage their potential to become great.

 

The good news is that if any of these career-killing mindsets hits home for you, it’s never too late to make a change. Adopting a more successful mindset all starts with looking in the mirror and recognizing that you are the one in control of your own future.

 

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

August 7, 2019

Cydcor Sponsors Rock the Recovery Concert Benefiting California Strong!

The band Sitting on Stacy performs on stage at The Canyon in Agoura Hills
Cydcor Sponsors Rock the Recovery Concert Benefiting California Strong

Cydcor was proud to support our local community and fellow Californians as the premier sponsor of Rock the Recovery, a night of food, and music in support of California Strong. Funds raised at the benefit concert, which took place on Sunday, Aug. 4th at The Canyon Club in Agoura Hills, will help California Strong provide disaster relief funds to California residents impacted by future local tragedies like the Borderline shooting in Thousands Oaks, as well as the Camp, Woolsey, and Hill fires that wreaked havoc across our state.

Rock the Recovery was founded by Ava Flora Friedman, a Westlake High School senior who was inspired by the power of music to bring people together. The event featured performances by an exciting lineup popular local bands from a variety of genres: JACQX, Goodnight Kiss, Sitting on Stacy, Jake Parr, The Malibooz, and headliner Ray Parker Jr. and his all-star band. Hosted by professional comedian, author, and speaker Joe Dungan, the evening also included heartfelt words from Cydcor President Vera Quinn, as well as Rock the Recovery founder Ava Flora Friedman, California Strong Director Danielle Stone, Borderline shooting survivors Hannah Michalak and Cassidy Addison, Congressman Brad Sherman, and community member, painter, and poet Cindy Martia.

Check out video highlights from the event!

Through ticket sales, Rock the Recovery merchandise sales, and prize raffle sales, the event surpassed its fundraising goal, bringing in $35,000 in proceeds on behalf of California Strong.

Drawing on a shared love of music and their home town, event attendees danced, laughed, and rocked out, proving that when communities unite, they can overcome anything. Cydcor was grateful for the opportunity to play a role in making this remarkable event a successful one.

Read more about Cydcor’s sponsorship of Rock the Recovery.

To find out more about Cydcor, check us out on Facebook, LinkedInInstagram, and Twitter.

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

July 17, 2019

How Sharpening Active Listening Skills Helps You Sell

Hand writing the in a notebook speak less and listen more
How Sharpening Your Active Listening Skills Helps You Sell

Sometimes, becoming a better salesperson simply comes down to thinking like a customer. People like to feel they are being heard and improving your active listening skills can help salespeople quickly build rapport that is critical in gaining the customer’s trust, and ultimately making the sale. Practicing active listening techniques can help you serve the customer better while also increasing your chances of earning their business, because being a good listener helps you gather the information necessary to address their needs and overcome any concerns.

There are several active listening techniques you can use to make sure you’re keeping focus where it belongs: on the customer. But first, ask yourself why active listening skills, which seem so fundamental, are so hard for most people to master.

People like to feel they are being heard and improving your active listening skills can help salespeople quickly build rapport and ultimately make the sale. Click To Tweet

Here are just a few of the reasons people don’t listen well:

Talking too much: Talking puts us in the driver’s seat, in control, where most of us prefer to be, but listening lets the other person speaking briefly lead the conversation. That can be scary, but not if you think of it the right way.

Get sharp tip: While listening opens the door to the unknown, it also opens the door to opportunity. The customer might share his or her main objection. Bingo! Now you know what you need to overcome their objections and build trust. Changing the way you think about interpersonal communication is an active listening technique you can practice to improve your sales results.

Thinking ahead: While the customer is talking, it’s tempting to start planning your response. After all, what if he or she finishes speaking, and you’re left struggling to come up with a response. The problem, of course, is that while your full attention is focused on writing the perfect, cucumber-cool reply in your head, you’re missing all the invaluable information and nonverbal cues the customer is sharing.

Get sharp tip: While getting out of your own head can be one of the trickiest active listening skills to master, remember that by the time you get to unveil your perfectly composed response, it might already be out of date. The customer may have already shifted his or her interest to other topics. So instead of tuning out while you think up the ideal answer, pay attention and learn to buy yourself time in other ways. Take a deep breath before you speak or compliment the customer on his or her question. Saying something like, “that’s a really interesting point,” is an active listening technique that can give you back those few seconds you need to pull your thoughts together.

Acting like you’re listening: We have trained through social norms that listening is about nodding, smiling, making eye contact, and showing interest in what the other person is saying. The problem is, sometimes we’re so good at the “show” that when the conversation is over, we realize we haven’t really heard most of what the other person has said.

Get Sharp Tip: An easy way to improve your active listening skills is to repeat back all or part of what the customer says. This might feel silly at first, but it will force you to stop acting like you’re listening and really listen.Practicing this active listening technique can help you listen carefully to absorb more of what the customer is saying, providing you with valuable ammo and key points you can use to solve problems to address their concerns and close the sale.

Improving your listening skills isn’t easy. Getting good at active listening involves breaking deeply ingrained habits, but just like body language or facial expressions, listening can be improved by staying focused and practicing. Try some of the active listening techniques above to keep yourself present and tuned in while interacting with customers. Notice how much more information you’re able to gather about the customer. As active listening begins to pay off in the form of more sales, you may find that it will become easier as well. Eventually, you may start to see active listening as yet another essential tool your sales arsenal, a must-have interpersonal skill that can help catapult you toward your career goals!

To find out more about Cydcor, check us out on Facebook, LinkedInInstagram, and Twitter.

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

July 3, 2019

Quotes on Success

It can be easy to look at the life of Bill Gates or Oprah Winfrey or Thomas Edison – geniuses in business, media and technology— and think their success was innate, something they were born with and were always destined to have. This isn’t true. The fact is, every person who’s ever built something or accomplished anything in their life started somewhere, and often it was at the bottom. Famous quotes about success from people who have found it themselves may seem like platitudes, but often they’re the keenest insights we have into how their success was achieved.

Famous quotes about success from people who have found it themselves may seem like platitudes, but often they’re the keenest insights we have into how their success was achieved. Click To Tweet

Inspirational quotes on success have likely been decorating the walls of your classrooms and offices your entire life, but to dismiss them would be a mistake. They can change the way you see the pitfalls in your own life, the failures and false-starts, and reveal them for what they are: opportunities to grow, to start again — smarter and stronger this time, determined to achieve where you never have before.

If you don’t believe success is possible for you, then it won’t be. It’s that simple. Click To Tweet

The way you think about your own life and career, the challenges and opportunities it brings, will determine what you can accomplish. If you don’t believe success is possible for you, then it won’t be. It’s that simple. These 11 famous quotes about success represent just a small sample of all the wisdom that is out there from those who have come before you, but they can serve as motivation to achieve something of what they did. Consider each of them carefully and find something to take from them.

Infographic featuring quotes about success from celebrities
Quotes on Success

While you’re at it, consider what your own personal quotes on success might sound like. Because one day, someone may be reading them too.

 

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

June 19, 2019

Why Being Yourself at Work is Your Secret Weapon

Business man putting card with text Keep it Real in suit pocket
Why Being Yourself at Work is Your Secret Weapon

Why be average in business when you can be authentic? If you ask us, average is overrated, and the importance of being yourself far outweighs fitting the mold. True authenticity allows you to shine. You set yourself up for opportunity. You surprise people. You’re memorable. You’re relatable. You’re happier. You get to create your own unique story. Ultimately, you thrive.

 

Let’s take a look at a few specific ways that being yourself at work can be your very own secret weapon in your growing career.

 

Being yourself is a powerful way to attract the right people. When you are transparent with your intentions and open about your goals, it’s easier to find people who are aligned with your vision. In building a team, this minimizes turnover and ensures that you are spending your time and energy with the right people.

 

Authenticity is crucial in winning hearts and minds. When you’re true to yourself as a leader, you stick to your principles no matter the time, place, or circumstance. For the most part, you behave the same in your professional capacity as you do in your personal life. You say what you mean and you mean what you say. Your consistency, trustworthiness, and strength of character make people want to follow you.

Openness and transparency are qualities that make you magnetic as a leader. Your team members want to know that you’re fallible, like they are, and that you can admit to your mistakes. Click To Tweet

There is power in vulnerability. Openness and transparency are qualities that make you magnetic as a leader. Your team members want to know that you’re fallible, like they are, and that you can admit to your mistakes. They want the assurance that you’re in this together; and by being yourself, you show them that you are. Not only does your realness earn you the respect of your team members, but it inspires them to make mistakes and keep going too.

Whether or not you’re in a ‘sales’ role in the traditional sense of the word, sincerity is the most effective way to convince another person to act. Click To Tweet

Being genuine is essential to being persuasive. Whether or not you’re in a ‘sales’ role in the traditional sense of the word, sincerity is the most effective way to convince another person to act. Many salespeople believe they have to speak in a special tone of voice or adopt a sugary demeanor to be effective – but it’s exactly the opposite. Customers hate a cliché sales pitch – and they can tell when you’re not comfortable in your own skin. Being your (professionally mannered) self reduces skepticism and allows for natural conversation to flow, which in turn, sets the stage for a sale.

 

When you’re comfortable being yourself, you’re less sensitive to the opinions of others. While you appreciate the well-intentioned advice of your loved ones, you don’t feel the need to please everyone. You have the confidence to make tough decisions about what’s best for your future – even if those decisions are unpopular with your family members and friends. The ability to follow your own path is a super power that will take you far in your career.

 

Being yourself increases positivity. Why? Well, firstly, because embracing your individuality just feels good! It is incredibly freeing to stop trying to be someone you’re not. But secondly, instead of wasting your precious energy trying to fit in, you get to focus on building a life that has meaning to you. Tackling your authentic “why,” rather than emulating what’s popular, gives you purpose. This purpose transcends whatever bumps you face along the road and inspires you to get back on the horse after facing a setback. When you’re honest with yourself about what you really want in life and you’re actively taking steps to achieve your goals, you can’t help but to be .

 

Do you have a story about how being yourself at work has paid off in your own career? Tweet us at @Cydcor. We’d love to hear it!

 

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

 

June 5, 2019

Cydcor Celebrates 25 Year History of Growth

Since 1994, Cydcor has been delivering outstanding customer acquisition results for clients. The company has come a long way since its founding, earning well-known clients, growing its team, evolving its business strategy and service offerings, and perfecting a vibrant corporate culture that is second to none. And Cydcor is just getting started!

In the Beginning

Cydcor, which started with a small network of just six independently owned sales companies, employing 140 sales representatives, now boasts a sales network of more than 375 independent sales companies that covers 38 states and seven Canadian provinces.

Industry Leader

Winning its first major client in 1995, Cydcor now represents some of the most recognized and fastest growing names in telecommunications, cable, internet, office supplies, energy, and more. Cydcor has been repeatedly recognized as a sales leader by clients, raking in dozens of industry awards for outstanding performance and exceptional customer acquisition, market share, and revenue results year after year.

Infographic tracing Cydcor's 25 year history of success.
Cydcor, achieving results for clients since 1994.

Unique Corporate Culture

Keeping pace with its rapid growth, Cydcor has relocated several times, finally settling into a custom-designed 40,000sq foot, state of the art headquarters in Agoura Hills, CA in 2014. The vibrant work space lives up to Cydcor’s rich corporate culture, built around “The Behaviors We Value,” and Cydcor’s mission to provide opportunities for its team members and clients. From development opportunities and training to social events and health and wellness resources, Cydcor ensures team members have what they need to help them thrive physically, financially, and professionally. This dedication to supporting its team is the reason Cydcor has been named nine times as one of the “Best Places to Work” by the Los Angeles Business Journal.

Helping Others

Cydcor prides itself on being a “people helping people” business, and its commitment to corporate philanthropy has remained a cornerstone of the company’s corporate values as well. Together with its network of independently owned sales companies, Cydcor has helped raise nearly $1,000,000 for Operation Smile, which provides free, life-changing surgeries to children around the globe suffering from cleft lip and cleft palate conditions. Cydcor also encourages team members to support their communities by offering one paid volunteer day a year as well as many other company-sponsored philanthropic opportunities.

Cydcor prides itself on being a “people helping people” business, and its commitment to corporate philanthropy has remained a cornerstone of the company’s corporate values. Click To Tweet

Cydcor Today

Cydcor continues to grow at breakneck speeds, consistently outperforming itself, and proving time and time again why it deserves its reputation as a leader in outsourced sales and marketing. In recent years, Cydcor has continued to evolve and boasts a fully tech-enabled team, expanded service offerings, and new customer acquisition channels to build on Cydcor’s foundation of in-person sales.

In just 25 years, Cydcor has seen astounding growth and success, and you won’t believe what Cydcor does next!

Read more news about Cydcor’s milestone year, or check us out on Facebook, LinkedIn, Instagram, and Twitter.

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

 

May 22, 2019

How to Manage Your Email Inbox

Hands sorting incoming email on a computer screen
How to Manage Your Email Inbox

You’re not alone if you have a love/hate relationship with email. As much as we’ve come to rely on it for efficient communication, no one enjoys an overwhelming pileup of messages to read. Thankfully, learning how to manage your email inbox can be quite simple. Let’s start by taking a look at the six inbox management tips listed below.

 

  1. First thing’s first

It’s 9am. You sit down at your desk, power up your computer, and you’re greeted with three dozen new emails. What should you do? Should you start at the top and just work your way down? Should you pick up where you left off yesterday? No and no.

The best way to tackle your inbox in the morning is to start by opening emails from a specific set of people. In most cases, this will be your manager or a small list of high-priority business associates. Though it may require some will power, leave all of your other messages unread until you’ve at least taken preliminary action (more on this in #2) on what’s most important.

The best way to tackle your inbox in the morning is to start by opening emails from a specific set of people. Click To Tweet
  1. Sort and schedule like a pro

Do not use your inbox in place of a schedule or to do list. We repeat. Do not use your inbox in place of a schedule or to do list. This widely used practice is one of the main reasons that so many people struggle to control their inboxes.

Instead, think of checking your email as a time to get organized. Start by creating a sorting system that allows you to easily keep track of your emails by either subject matter or priority level. Then, come up with a plan for swiftly tackling new messages. If a response will take you two minutes or less, go ahead and handle it right away. But, if a new email requires more extensive action on your part, move it to its respective folder, and block out time on your calendar to handle it.

 

  1. Master the art of the subject line

One of the easiest ways to simplify the sorting process, and in turn, control your inbox, is to use descriptive subject lines. For example, instead of the ambiguous title, “Question,” write, “Question About XYZ Project.” This way, when you get a response, you won’t have to open the email to remember what the exchange was about. Not only will this make it faster to sort your messages, but it will also ensure that the email is easily discoverable if you’re searching for it again later.

 

  1. Deal with subscriptions ruthlessly

Another simple way to manage inbox clutter is to simply reduce what’s cluttering it. This starts with the obvious: hitting the “unsubscribe” button. While it might seem faster to archive or delete promotional emails as they come in, it’s better to avoid future distractions altogether by yanking weeds from the root.

As for the subscriptions that you actually want to receive, set up a dedicated email for this very purpose—one that’s safe to check much less frequently. Use this email address for social media notifications, newsletters, online shopping, or in any instance where you expect to receive follow-ups, such as when making a donation or engaging in a political cause.

Another simple way to manage inbox clutter is to simply reduce what’s cluttering it. This starts with the obvious: hitting the “unsubscribe” button. Click To Tweet
  1. Separate church and state

Speaking of reducing distractions, you’ll make your life much easier by using each of your email accounts solely for their intended purposes. While this sounds obvious, many people, especially the self-employed, end up intermingling their communications. The result is a daunting “Unread” number and an unnecessarily long sorting process. Keep things simple by using your work email strictly for work. Don’t share it with your friends or family, and never use it to subscribe to anything, unless it’s truly necessary to do your job.

 

  1. Do a weekly cleanse

Even if you do a phenomenal job staying on top of your emails, it’s a great idea to dedicate time each week to dealing with messages that might have slipped through the cracks. Many people like to do this at the end of the week so they can start the following week fresh. Schedule an hour on Friday, or however long you need, to delete, archive, unsubscribe, sort, schedule, or respond to whatever remains in your inbox.

 

Did we miss any of your go-to inbox management tips? Tweet us @Cydcor and let us know how you manage your email inbox!

 

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

 

 

May 8, 2019

Take Back Your Time with Time Tracking

Traditional alarm clock with person writing in notebook behind it.
Take Back Your Time With Time Tracking

We all wish we had more hours in the day; that’s pretty much universal. After all, time is a finite resource and once it’s gone it never comes back again. How can you make sure you’re making the most of the 6,720 waking minutes you get a week? Time tracking! That’s right, tracking your time is an invaluable tool to help you maximize your productivity and help you craft the ideal life for yourself.

Time tracking isn’t a new phenomenon. But have you ever tried it for yourself? Looking at how, when and where you devote time and energy can give you an objective view of your days and a baseline from which to make positive adjustments.

 

Choose Your Time Buckets

Designate different categories―or buckets―for tasks you perform throughout the day. For example, they may have headers like Client Meetings, Administrative, Professional Development, Fun, Relationships, Distractions and so on. Aim to have no more than ten different time buckets. This will help to give you a strong and easy-to-digest data format to work from while you are tracking your time. Also, be sure to record how exactly you are spending your time within those buckets. It helps to know that the specific thing you were doing in the Relationships time bucket last week was making dinner with your partner.

 

Envision Your Ideal Schedule

Next plot out how much time you would ideally like to devote to each of your categories by percentage. If career growth is a big goal of yours, you may want to devote a larger percentage of your time each week to your professional development time bucket than you currently are. If you are looking to increase your sales number, maybe you add a bit more to your client meetings time bucket. Remember, this schedule should represent what you want your life to look like, not how your time is currently spent. Turn this data into a spread sheet so it can be transformed into a pie chart. (It’s helps to have visual aids when time tracking!)

 

Track that Time

There’s no one right way to track time. Rather, you need to find an approach that works for you. You can simply jot your records down in a pocket notebook, or you can use a high-tech solution like the app Toggl. It really depends on what your personal preference is. You also need to decide when you are going to track your time. Some people find it easiest to check in every hour or 15 minutes. Some prefer to log the exact time they start a task and then when they switch to another task. Again, find what works for you. The most important thing is to make tracking your time a habit, so find an approach you feel you can stick with. Remember to be honest with yourself. Your data is only as good as it is thorough. Track you time for at least two weeks to a month. This will help account for any normal day-to-day fluctuations.

Many people who track their time find that doing so makes them more accountable for their actions. Click To Tweet

Analyze

After you finish the time tracking period you decided on at the start, it’s time to dig into all that important data you unearthed. You can also make a pie graph out of this data to compare against your ideal. What you find may be surprising. Everyone is different, but there are some common time tracking insights that you may see in your own life. They include:

  • Multi-tasking Myth The multi-tasking myth has been well established. We can’t actually do more than one thing at once. Well-meaning attempts at multi-tasking can sometimes mean that no single task ever gets your full attention. By focusing on one task at a time, we can usually work more efficiently.
  • Hidden Time Though multi-tasking has been largely debunked, there are ways to double up your time. If you have down time in your commute that doesn’t require focus, you can use that time to listen to an audio book and thereby fill two time buckets.
  • Accountability Many people who track their time find that doing so makes them more accountable for their actions. It’s easy to notice, once you start writing it down, that you spend an hour scrolling through social media sites every evening before bed. Once you start to come to these sorts of realizations, it can help you become more mindful of how you spend your time.
  • Golden Hours You may very well find that there are hours of the day when you are generally more productive or―conversely―more prone to distraction. Knowing when you’re at your peak during your golden hours is useful when you plan out your schedule for the day.

 

Placing your time tracking data side-by-side with what you envision as your ideal time management structure will give you a solid understanding of how you spend the limited amount of time that you have each week. This baseline knowledge is helpful in moving yourself in a positive direction and achieving your life goals.

 

To find out more about Cydcor, check us out on Facebook, LinkedInInstagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

 

 

April 24, 2019

5 Advantages of Direct Selling in the B2B Channel

Two business people discussing a transaction using a tablet.
5 Advantages of Direct Selling in the B2B Channel
  1. Time is money

Let’s face it, businesspeople are busy! With packed schedules and to-do lists a mile long, they often don’t have time to research new office supply vendors or stay up to date on the latest telecom deals. They also don’t have time for a complicated sales process that takes their attention away from running their businesses.

Business-to-business sales representatives solve both of these problems. They are able to efficiently educate business owners about specific products and services, leaving out superfluous details and highlighting what might be of real use. Then, with a high sense of urgency and an underlying respect for the customer’s time, customers are able to sign sales agreements on the spot.

 

  1. Consulting versus selling

Skilled B2B sales representatives do much more than their titles suggest. Rather than simply peddling products and services, they serve as trained consultants with an eye for increasing profits. Sitting down with a customer face to face, they are able to ask open-ended questions and suggest solutions that will increase efficiency or provide bottom-line cost savings.

Interactions between B2B reps and their customers tend to be discussions about strategy, rather than one party “pitching” another. For example, armed with product and industry knowledge, an in-person sales representative might help a business owner determine whether breaking an existing contract might be advantageous in the long-run.

Marketers’ attempts to reach a commercial market are all the more likely to be ignored. As a result, many business owners remain in the dark about the products and services that might actually be of value to them. Click To Tweet
  1. Creating awareness

Everyone is bombarded on a daily basis with phone calls and emails – but businesspeople get the brunt of it. This means that marketers’ attempts to reach a commercial market are all the more likely to be ignored. As a result, many business owners remain in the dark about the products and services that might actually be of value to them.

It’s easy for business owners and their employees to screen telemarketers and delete promotional emails. But turning away a friendly human being visiting their place of business is different. By connecting face-to-face, not only do sales reps capture the attention of busy businesspeople, they also get them thinking about cost-saving or revenue-enhancing opportunities that might not have been on their priority lists.

 

  1. A customized buying process

As a whole, business owners are thoughtful, intelligent, and inquisitive people. They shoulder great responsibility and are accustomed to weighing decisions carefully. This is why a knowledgeable sales representative can be extremely helpful. Sales reps are able to guide their customers through the buying process — answering questions, addressing concerns, and adapting to the pace of the customer. Ultimately, they are able to provide any information or assurances a business owner requires to make a confident decision.

Furthermore, even in today’s digital age, most businesses are accustomed to conducting business face-to-face – which makes this form of outsourced sales a natural fit. The right B2B sales team is professional in appearance and demeanor and is able to effectively connect with their customers in their own place of business.

As with any channel, relationships built in person are the most authentic and long-lasting. Click To Tweet
  1. Relationships 101

Last, but certainly not least, direct sales is effective in the B2B channel because as with any channel, relationships built in person are the most authentic and long-lasting. Nothing can replace eye contact, a firm handshake, and a shared laugh.

Interacting face to face ensures an optimized customer experience, which business owners appreciate more than anyone. After a positive, completely customized interaction with a brand, everyone from mom-and-pop shop owners to the heads of large corporations can’t help but to become loyal customers.

Do you agree that direct sales is an effective revenue-driver in the B2B channel? Do you know more advantages of direct selling? We’d love to hear your thoughts! Tweet us @Cydcor and tell us what you think.

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

April 10, 2019

Sales Skills to Help Advance Your Career Path

If you’re interested in a job in sales, developing and nurturing skills to catapult your career can help you achieve your career advancement goals. Whether these fall under the umbrella of growing in task-oriented skills or getting to know your strengths, below we show you “the road” to standing out as a leader in your respective role.

If you’re interested in a job in sales, developing and nurturing skills to catapult your career can help you achieve your career advancement goals. Click To Tweet

Begin by understanding the benefits of problem solving and how that skill can help you become an effective leader. With a leadership position, you’ll also want to hone in on trusting yourself and building confidence as your network grows. Finally, lean into the interpersonal skills developed along the way, such as communication, trust, and your tenacity as you tackle challenges along the way.

These strengths and sales skills can help you in your job and several other disciplines. Perhaps even more important is that they can cross over into your daily life, your personal wellbeing, and state of mind.  We hope this infographic on career advancement in sales jobs ultimately helps take your strengths and productivity to the next level!

infographic about career path
Sales Skills to Help Advance Your Career Path

 

To find out more about Cydcor, check us out on Facebook, LinkedInInstagram, and Twitter.

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.