March 6, 2015

Cydcor Reviews ‘Switch’

Here is Cydcor’s Review of Switch: How to Change Things When Change Is Hard:

About Switch:

Switch is a story-driven narrative of why making changes to our everyday lives is difficult, but worth the trouble. This can be applied to companies, communities, and our own personal lives. Switch demonstrates that a successful change can be completed, and the steps you take to make that change can be applied to any other change you’d like to make as well. All it takes is creating a game plan that aligns well with changes that can result in the success we’ve always wanted to achieve.

Why Cydcor recommends this to future leaders:

The business world is tough, especially these days. Although it may be difficult, a few small changes can make a world of difference. The authors do a great job of explaining why change is important, and that it’s achievable. The motivation to want to change comes from one half of our mind; the other half wants to stay the same. By having a balance, any positive change can be achieved. It’s up to leaders today to realize this, and make these kinds of changes a reality.

Our favorite part:

Switch uses great examples of every day people that mastered balancing the two minds – and achieved excellent results. One of these stories regards a manager who took his customer-support team to the next level. Without spoiling anything, the manager removed a tool that most customer service teams use regularly. This resulted in a positive change for the company, creating the customer support team that customers have always wanted. By providing these examples, the authors showcase that anything is possible, if we’re willing to make the changes necessary for success.

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