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About Peak: Secrets from the New Science of Expertise
How do you become an expert in something? Many people believe true expertise relies on innate talent, but in Peak: Secrets from the New Science of Expertise, authors Anders Ericsson and Robert Pool dispel that myth with compelling research. Instead, they postulate that the potential for excellence exists within most of us. We simply have to nurture and grow that expertise.
Why Cydcor Recommends This Book
Cydcor believes in a “work hard, play hard” culture, and this book perfectly demonstrates the stellar results possible if you put in the work. Ericsson and Pool discuss the “10,000 hour rule,” or the idea that anyone who puts in enough “deliberate practice” can become an expert on any given subject.
The 10,000 hour rule is not a new topic – it’s one that has been brought up by writer Malcolm Gladwell in his book Outliers. Ericsson and Pool’s book stresses that this kind of deliberate practice, especially if aided by an expert, can help people master simpler tasks and situations and ultimately gain a better understanding of the subject or craft as a whole.
Cydcor’s Favorite Part
Peak: Secrets from the New Science of Expertise not only encourages readers to put in the necessary hours to become masters of their field, but it also emphasizes the importance of setting stretch goals. Cydcor encourages its employees to constantly be learning, growing, and improving—and that makes having a vision for the future imperative.
On top of being chock-full of practical advice (with studies and evidence to support), the book is also well written and easy to digest, making it a must-have for anyone who wants to be a better learner.
Check out this book and let us know what you think! Share with us on Cydcor’s Twitter and follow us @Cydcor.
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.
For anyone working in a sales environment, your relationship with your customers dictates your success. You can turn a one-time deal into lifelong business by how you acknowledge, understand and treat your customers’ needs. At Cydcor, we put an emphasis on this aspect of the job from the start.
Begin by asking questions. Ask them who they are, what they want and what they expect from your business. Conduct surveys, hold events and meet-and-greets, set up customer profiles to help individualize your sales pitch. Let go of your assumptions and figure out what each individual client wants.
We know that customer loyalty is at an all-time low, especially among younger clients who use social media reviews and recommendations as a means of doing business. Social media sites like Twitter and Facebook are great ways to interact with customers and ask them the questions that will give you a better understanding of what makes them tick. Through social media you can:
Adding a personal touch to your professional relationship is also key. Gallup’s Marcus Buckingham and Curt Coffman found four levels of customer expectation that will help build trust between you and your clients:
It’s easy to get caught up in numbers. But the backbone of your business is the loyal, happy customer, and open lines of communication will work in keeping them coming back for more.
Getting in the mind of your customer isn’t the easiest concept to grasp, but it’s valuable in the long run. Have you found any good strategies to understand your customers better? Share with us on Cydcor’s Twitter and follow us @Cydcor.
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.
About Strength Based Leadership: Great Leaders, Teams, and Why People Follow
Nearly a decade ago, researchers at Gallup concluded a 30-year study of leadership strengths. Over the course of the project, researchers examined over 1 million work teams, supervised over 20,000 interviews with leaders, and spoke with over 10,000 followers about who the most important leaders in their lives were.
Strength Based Leadership is the interpretation of that information by best-selling author Tom Rath and prominent leadership consultant Barry Conchie. In the book, Rath and Conchie identify strategies that will allow you to find and develop the strengths to improve your ability to lead.
Why Cydcor Recommends This Book
The authors thoughtfully interpret the data Gallup assembled over decades, using their insights to craft a guide that teaches readers to discover and develop leadership abilities.
Some experts might suggest imitating the leadership style of someone famous, but Gallup’s research proves that approach simply doesn’t work for long. Instead, readers are encouraged to be themselves and engage these three key findings from Gallup’s research in a personal and authentic way:
1. The most effective leaders are always investing in strengths.
2. The most effective leaders surround themselves with the right people and then maximize their team.
3. The most effective leaders understand their followers’ needs.
Cydcor recommends this book because it helps guide readers toward becoming a successful leader in a way that builds on their own unique strengths.
Our Favorite Part
Our favorite part of Strength-Based Leadership is that it provides a practical approach to building leadership skills. The Gallup researchers identified 34 leadership strengths. For each one of those strengths they suggest two or three ways to use them at work and in your personal life.
The authors connect the results of the Gallup study with strategies used by real-world leaders. They provide real-world examples to teach readers to continually develop their strength-based leadership skills. These lessons also improve organization and management skills.
Interviews with Wendy Kopp, founder and CEO of Teach for America; Simon Cooper, President of the Ritz-Carlton; and Brad Anderson, Chief Executive Office of Best Buy, provide practical insights into the leadership process that readers can apply to their professional development.
So, check out this book and let us know what you think. Share with us on Twitter and follow us @Cydcor.
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.
About Presence: Bringing Your Boldest Self to Your Biggest Challenges by Amy Cuddy
Author Amy Cuddy came to the world’s attention in 2012, when her TED Talk on body language garnered over 27 million views online. Cuddy is a social psychologist and teaches business administration at Harvard Business School. In her new book, Presence: Bringing Your Boldest Self to Your Biggest Challenges, Cuddy explains that presence “is the state of feeling connected with our own thoughts, values, abilities, and emotions, so that we can better connect with the thoughts, values, abilities, and emotions of others.”
Presence is a powerful guide that teaches us how to identify and work in harmony with our true selves in order to make a bigger impact on the world.
Why Cydcor Recommends This Book
We recommend this book because Cuddy encourages us to embrace our personal qualities and abilities and let them manifest in the world around us. Presence empowers the reader to become an authentic, yet commanding, force in the world. You will learn how to command respect from your colleagues and inspire them to do and be more. You will also discover how to release any anxiety when facing challenges, and gain clarity and poise.
Our Favorite Part
In this book, Cuddy teaches us to activate our presence and consciously inhabit our bodies through power posing. She cites tests between two different groups, and talks about the results of enacting two sets of poses. She mentions how after only two minutes, the group of posers assigned with physically expanding themselves showed elevated levels of testosterone. They also showed decreased levels of cortisol, which has been linked to increased levels of stress.
We particularly liked Cuddy’s reminder to pay attention to our presence and her warning not to take anything for granted:
“Taking control of your body language is not just about posing in a powerful way. It’s also about the fact that we pose in a powerless way much more often than we think—and we need to change that.”
Have you used power-posing to improve your presence at work? We want to know the power poses that worked for you. Share your experience on Twitter and follow us @Cydcor.
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.
Great meetings can help us feel excited about work, but bad meetings can do just the opposite. These innovative meeting strategies will empower you to make the most of your meetings – something that will be good for not just you, but your team members as well.
Schedule Meaningful Meetings
The simplest strategy for turning a bad meeting into a good one is to set a meeting purpose and a leader. Bad meetings are almost always due to a lack of direction, goals, focus, or a sense of efficiency. If you are in charge of a meeting, prepare an agenda that you can send out to attendees ahead of time along with any materials you’ll be reviewing. Take 15-30 minutes before the meeting to review meeting goals and specific points you plan to bring up.
Change Your Attitude
Even if you aren’t running the meeting, you can still help improve it by staying organized and being actively engaged. Before the meeting occurs, make sure you can answer the following questions:
Prepare yourself beforehand to ensure you understand the purpose of the meeting and how you are expected to participate. Touch base with coworkers and find out what they will present. If you have relevant questions or concerns, write them down so that you will be ready to bring them up during the meeting. Arrive a few minutes early to greet the leader and review the agenda. Finally, always take detailed notes of what was discussed, especially as it relates to deliverables and deadlines.
Write a Meeting Summary
Once the meeting ends, don’t simply dive back into your work or head out for lunch. Sit down for a few minutes and think about the meeting: Review your notes, highlight the most important issues discussed and their outcomes, and take note of next steps and deliverables. Set reminders to follow up on items if necessary; don’t fall into the trap of taking great notes and never looking at them again.
If you take the time to prepare for meetings and approach them with a positive attitude, you will be able to make each meeting a productive part of your day and a positive influence on your career.
Getting more out of meetings requires a positive attitude and creative strategies. How do you get the most out of your meetings? Share with us on Twitter and follow us @Cydcor.
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.
About Outliers: The Story of Success by Malcolm Gladwell
What makes high achievers different from you or me? Malcolm Gladwell answers that question with his book, Outliers. Many overachievers believe in one of the core concepts in the book: the “10,000-hour rule.” Gladwell suggests that to be the best at something, you need to study it for 10,000 hours. In this book, he finds the outliers—men and women who do things that are out of the ordinary.
Outliers is a good read because of Gladwell’s fascination with psychology, law, statistics, and sociology. His colorful writing provides a powerful and personal analysis of why some people become outliers and some don’t. Despite its quirky characters and lofty critiques, you’ll find echoes of your life in his writing.
Like Gladwell, at Cydcor, we encourage our employees and sales associates to set challenging goals that inspire achievement. We provide determined individuals opportunities to excel, work hard, and build successful careers.
Why Cydcor Reviews Recommends This Book:
Gladwell worked as a journalist at the Washington Post and as a writer for the New Yorker magazine. Instead of writing simple biographies of successful people, he investigates the communities where these exceptional people developed. He also examines the cultures that influenced them during their formative years and up to today.
Gladwell is passionate about social sciences and statistics. This interest led him to figure out why Canada’s star hockey players are consistently born in January, February, and March. But Gladwell isn’t just revealing cold facts and figures. He uses the book to examine his own life as an outlier.
Cydcor recommends this book because the author provides profoundly inspirational insights into how ordinary men and women achieve greatness. Gladwell suggests that everyone who is exceptional at something—like sales—has practiced for about 10,000 hours. Gladwell’s theory endorses Cydcor’s belief that professional achievement, recognition, and advancement is available for anyone who works hard and pursues each opportunity they find.
Our Favorite Part
Our favorite part of Outliers is Gladwell’s talent for revealing the unique twists and turns that influence someone’s life. For example, when Bill Gates was in the eighth grade, the mothers’ group at his school used the proceeds of their annual bake sale to purchase a personal computer for the students.
No software was available for the computer, so Gates learned how to program it by punching holes into computer cards—a very outdated practice today. After many hours of hard work, he got the computer to work. By the time he was a sophomore in high school, Gates had exhausted his school’s computer resources and sought further instruction at the University of Washington, where he met his future business partner, Paul Allen. Gates certainly had a gift for computing, but ultimately his achievements were powered by his 10,000 hours of hard work.
If we follow Gates’ example, if we pay attention and begin to see obstacles as opportunities, we will improve our chances for success.
As you read this book, you may remember the lessons you learned from teachers and mentors who taught you how to overcome obstacles. This book reminds us that the opportunity to succeed is always present; you just need to have a positive outlook and the determination to meet each challenge. You may not become a billionaire after reading Outliers, but your personal and professional life will become rich with possibility.
Who are the outliers that influenced your career path? Let us know about the men and women who inspire you to succeed. Share your ideas on Twitter and follow us @Cydcor.
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.
Think about how many interactions with other people you have each day: ordering your coffee, chatting with a stranger over lunch, or meeting people on a bus on your way back home. Each interaction represents an opportunity to turn a stranger into a customer. At Cydcor, we believe that networking is crucial for finding new contacts. Here are some tips for turning connections into customers.
Refine and Memorize Your Elevator Pitch
The function of an elevator pitch is to communicate what you do to someone else. If someone can’t understand your business, they won’t be able to see the value it could provide. Your story should be conversational and convey your work briefly.
Work the Contacts You Already Have
You know more people than just those you interact with every day: think on all of your friends and their friends, former coworkers, family members, and past clients. Connect with as many people as you can to get your name out there. Network with “People You May Know” on LinkedIn, fellow alumni, or get to know people who have the same creative outlet as you.
Determine Who Will Make a Good Connection
A good contact is someone who would find value in working with you and seems genuinely interested in what you do. People should be comfortable with you before you give them your pitch. If they like you, they’re more likely to want to learn more about you and about your business.
Follow up With Potential Customers
Put potential customers’ information in your contacts list as soon as you get a chance. Send them an email to follow up if they’ve expressed interest in working with you, or even if you just want to say how great it was to meet them.
Market Yourself Online
Compose smartly crafted newsletters and keep a valuable blog up to date with fresh, new content. The more people who subscribe to your platforms and pay attention to your company, the better. Also leverage the power of social media. More and more people these days use social media to learn about a topic or a business. Social media can help you reach people you normally wouldn’t interact with on a daily basis. So, take advantage of the many networking sites available online.
Be Mindful of Your Potential Client’s Needs
Once you have made a first impression on a new contact do not overstay your welcome if you notice they are busy or rushed. Offer a friendly good-bye after you’ve exchanged contact information, and then be on your way. Don’t flood them with too much information. Be aware of the queues your contacts give you such as time constraints. You will be better off leaving your contacts wanting to know more about what you have to offer at a later time rather than forcing a conversation when is not the right time.
So, tell us, do you use casual conversations to discover new customers? what techniques do you use to find new customers in creative ways? Post your story on Twitter and follow us @Cydcor.
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.
Professional development is a process that improves your job skills through ongoing education and training. As you study and as your skills improve, you will have greater mastery over your assignments. Cydcor encourages investing in professional growth for our employees and sales associates. Your confidence will grow and you will become a better and more valuable employee.
Download a podcast application to your phone to make it easier to find, subscribe, and listen to your podcasts. Several podcast apps are available for iPhones and Androids. Imagine having an entire professional development library on your phone! Here are some of our favorite podcasts for professional development:
Todd Henry has spoken to tens of thousands of people around the globe in a range of industries. He and his guests will teach you how to bring creativity and passion to your work. You will learn new strategies for solving problems while achieving a healthy work and life balance.
Erik Fisher interviews experts who have solutions for problems you face every day. If you’re determined to complete your to-do lists, then this podcast is for you. Recent guests include Chris Brogan, a bestselling business strategy author, and Dave Delaney, an authority on problem-solving skills.
Michael Auzenne and Mark Horstman are management experts. Career Tools will teach you how to build business relationships and networks. You’ll discover your leadership skills and you will learn to use them wisely. You’ll learn practical suggestions for gaining recognition and career advancement.
Harvard Business Review IdeaCast
Hear cutting edge ideas about management and innovation from Sarah Green, the editor of Harvard Business Review. Her Harvard connection gives her the clout to attract guests like Eric Schmidt, executive chairman of Alphabet, Inc., Google’s parent company.
Podcasts for professional development are an inspiring resource. Try to have a pen and notebook nearby while you’re listening. You never know when inspiration may strike—and you don’t want to lose a great idea.
What are your favorite professional development podcasts? Listen to those that we’ve suggested and then let us know which ones you like best. Post your story on Twitter, follow us @Cydcor, and share this article with your friends to start a conversation with your community.
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.
You have to commit to professional development to advance your career. Business professionals are eager to share their knowledge, insights, and experience--if you know where to look.
Professional development improves abilities and skills through education and training. Some employers will train you on the job. Sometimes you can learn a new skill by watching people at work. On occasion, you’ll read a book or take a class.
The Internet has made professional development much easier. We identified ten blogs to launch your professional development with a potent punch:
Partnering with managers and business owners taught Tom Foster the secrets to improving personal performance and teams’ productivity.
Start something awesome, do something awesome, and finish something awesome. Turn passion into productivity and become the best at whatever you do.
Cheryl Cran will teach you to welcome change, embrace technological innovation, and build agile teams.
Small Business Trends presents cutting-edge strategies for entrepreneurs running a small business and committed to improving their performance.
http://under30ceo.com/category/blog/
Traveling around the globe or to new destinations in your hometown will give any entrepreneur a fresh perspective on how to do business. Check out this blog for news, advice, trends, and event for any young entrepreneur.
Everything you didn’t know about everything there is to know about marketing. Godin is a master at messaging and communication. This is a great resource for looking to improve your career projector and professional development.
http://letsgrowleaders.com/blog/
Over twenty years of customer service, marketing, and sales experience has provided Karin Hurt with the ability to teach how to strategize change and build healthy business cultures. He’s also the expert in building vibrant customer communities.
http://www.theelpodcast.com/blog/
Skip school and dive into the in-depth insights you’ll find in the informative interviews with leading business authors. Visit Cydcor Reviews to find more about the books every business professional should read.
Aspiration leads to inspiration and acclamation. Art Petty teaches professionals to improve themselves and their teams through the use of objective strategy, observation, and continuous learning.
http://randomactsofleadership.com/
Discover the skills required to transform conflict into collaboration. Susan Mazza is a progressive thought leader with a passion for facilitating excellence.
Do you have a professional development plan for mastering new skills? Share your favorite resources in our comment section. Also be sure to follow @Cydcor on Instagram to learn more about our company based in Agoura Hills, CA!
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.