Why Making a Good Impression Matters
First impressions matter. In sales, a positive first impression can determine whether a customer decides to buy from you or a competitor. A negative one can cost you both money and the opportunity to establish a relationship with a new customer. The key to making a good impression and building rapport in sales is by applying the SEE factors — Smile, Eye Contact, and Enthusiasm. Non-verbal cues through facial expressions and body language can make the difference between success and […]