Why Authenticity Matters in Sales
“To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity.” – Douglas Adams, author When you look to offer a service or product for consumption or use, you want to offer your clientele something that you believe in, and that has been created with authenticity. A well-treated customer who has been approached with care and earnestness is a customer who feels appreciated—and it is these customers that are […]