Cydcor Blog

Discover practical advice, inspiration, and insights to help you succeed in business and grow both personally and professionally.

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Back to Basics was Cydcor's theme for the 2014 Keys to Success conference in San Antonio, Texas last weekend. Cydcor holds the Keys to Success event every year as an annual kick off. The meeting announced awards and promotions for Cydcor team members, and recognized achievers in our network of independently owned sales companies. Cydcor team members and other sales professionals got the opportunity to network and see the sights in San Antonio.
The Back to Basics Conference for Cydcor reviewed what it takes to be successful in the sales and marketing business. Inspirational stories on staying persistent and effective at work was shared across tables and on stage.  Guest speakers encouraged sales teams to stick with it, take care of your people and never give up.

Cydcor had a great time in Texas and the team is looking forward to a great year!

Cydcor Back to Basics

Cydcor team members are not always in the office, because they are out in the world acting as brand evangelists for clients. Traveling frequently can make it difficult to keep the office organized for days that do require deskwork.  Having appropriate storage solutions, cleaning strategy and fun décor for your desk can make your days indoors more productive and pleasant.  Check out Cydcor’s favorite office organizing tips on our new Pinterest board.  In the mean time, here are our favorites.

cydcor offices

A place for everything. Make sure you always know where paper, pens, cards, and important information goes.  This includes having a desk caddy (we like the ones with personality!) for any tools you might be using, as well as a place to put books, snacks and odds and ends.

Business card organizers.  A small file box for all of your contact is a great way to keep track of all the cards you collect while traveling and attending events.  A bonus tip: rather than organize them alphabetically, keep them in files by their profession, so you know whom to call when looking for a specific service or information.

Out of sight out of mind.  Papers you never or rarely use should go on the bottom shelf or out of the way on the floor.  No need to clutter up accessible work space with items that do not need attention.

Three ring binders.  Binders with labels are a great way to keep track of papers if you do not have a filing cabinet handy.  Categories for papers could include specific clients, overall guidelines, a tracking of goals or other ways to organize.

Cydcor organization

Email files. Nothing is better than an empty email inbox! Some emails need to be saved for records, and don’t forget that email providers have the ability to file them into electronic folders.  Keeping your inbox clean with urgent messages marked as such can keep you on top of your game.

Make it fun! Personalized to do lists, calendars, and office décor can be motivating and satisfying.  Make sure it complies with work guidelines, but even a pencil holder can have a fun touch.

Interested in making your office space at Cydcor? Check CareerBuilder for job openings at Cydcor.

Cydcor Sales

Cydcor is a sales company.  We send teams of professionals out into the world and drive revenue on behalf of our clients.  Sales is a competitive field, and can be prove to be daunting for many people.  At Cydcor, team members are driven through professional training, perseverance, and a fun work atmosphere.  Many sales companies to try peddle “the ultimate secret” to selling, but the real secret to a career in sales is that there is no secret.  Sales takes hard work, a winning personality, and persistence.

Hard work means that when you are starting out, sales people need to practice refining skills, building conversation tools, collecting leads and making plans.  Time management skills are crucial, and the ability to learn how to accept rejection.  It is important to stay organized, keep track of which leads need what you are selling, who to follow up with, and what is a good use of your time.  It can sometimes mean long hours, putting in extra time and going the extra mile to make sure that you are coming out on top.

Cydcor sales teams learn that great sales success comes from developing a warm, outgoing persona that is devoted to customer service.  Sales is about giving customers what they want and need, and success comes when they believe you have their best interests in mind.  Smiles, knowledge and solutions go a long way.

Cydcor Sales

Persistence is key to succeeding in any business.  Knowing the difference between “no thank you” and “not today” can make a huge difference.  It is important not to be annoying to customers who are truly not interested, but there are others who may be just not ready, or more open minded later.  A simple email once a month will help your leads keep you in mind.

At Cydcor, we reward team members who take the time and energy to become successful.  Promotions from within, sales contests, awards, conferences and team night celebrations are a common part of the culture.  If you are interested in a career at sales, check out the Cydcor Career Builder Page.

Well into January of 2014, the Cydcor team is ready to make a big impression. There is a lot to live up after such a great 2013. If you have not been to our Cydcor YouTube Channel, we would love for you to subscribe! In the meantime, here is our latest feature: a review of 2013 at Cydcor. Moving forward, it is important to remember all the things our company participated in and accomplished last year.

2013 Highlights Include:

Helping United Way put together packets for elementary school students.

Fun team nights at restaurants and parks.

Winning ten medals in the Ventura Beach area corporate games, including volleyball, basketball, bowling and dodgeball.

Sending delegates to attend the Gala for Operation Smile.

Leadership conferences in Altanta, GA, building success and celebrating unleashed potential.

Summer interns coming in and learning the business of sales and supporting our team.

Being awarded a "Best Place to Work" in Los Angeles County.

Raising almost $300,000 for Operation Smile, funding more than one volunteer medical mission for cleft palate surgeries.

Organizing fundraisers like bowling nights, garage sales and the network wide Day of Smiles event.

Gathering over 100 meals for low income families in the community for Thanksiving.

Giving away gifts with our giving tree to children at EARTHS elementary school.

It was a great year, and we plan on making our 20th year in business even better!

Leadership development is an important tool to running a successful company.  At Cydcor, we like to share motivation and success advice.  You can check out the Cydcor Pinterest boards for inspiration if you need it.  For now, learn about these charismatic CEOs who are changing the way we do business and leading the world into a new generation.

1. The Showman- Marc Benioff, Salesforce.com.  Benioff was voted by readers of The Street as the number one tech CEO of 2013, winning a whopping 54%, compared to Amazon Titan Jeff Bezos with 8%.  Benioff has driven the push to cloud computing more than any other leader in the industry, and the success of Salesforce.com has been the payoff.  Benioff is one of the few CEOs active on Social Media, and also leads a powerful sales conference called Dreamforce every year, attracting some of the top leaders in the industry.

2. The Bleeding Heart- Howard Schultz, Starbucks.  Schultz recently appeared in an interview with Oprah and openly discussed his emotional ups and downs.  Schultz has been famous for emotional reactions in the past, and while to some that may seem negative, no one will ever doubt his commitment to his company.  After returning as CEO of Starbucks during the economic downturn, Schultz led the company to its biggest profits yet.

Cydcor CEO Inspiration

3. The Idealist- Blake Mycoskie, TOMS.  After encourntering impoverished families around the world, Mycoskie called in every favor he had to start a shoe company that would provide aid to needy families.  Solving a problem with an economic solution using his one-for-one model, Mycoskie has become a leader in fashion and social enterprise when he was barely over thirty years old.

Leadership development is part of the company culture at Cydcor.  Who is your favorite CEO to follow? Tell us who inspires you!

WESTLAKE VILLAGE, Calif.--Cydcor, the leading provider of in-person sales teams, announced that team members recently donated 114 gifts to children at nearby EARTHS Magnet School. “Being able to give them presents – ones they really wanted – is a great feeling for all of us.”

Cydcor team members regularly volunteer time on a weekly basis to children at the school and wanted to make their holiday season one to remember. The 51 team members each picked a child’s “wish tag” on Cydcor’s Christmas tree and purchased the gift or gift card requested for the individual child.

Last week, several team members personally delivered the gifts to the school, including one who dressed up like Santa Claus. Gifts ranged from clothing and shoes to toys and the gift cards. The children were all between the ages of five and eleven years old.

“Everyone at Cydcor was so excited to help these kids have an awesome holiday,” said Chief Operating Officer Vera Quinn. “Being able to give them presents – ones they really wanted – is a great feeling for all of us.”

In November, Cydcor team members also donated Thanksgiving dinners to the EARTHS families and plans to continue volunteering and giving back for years to come.

Cydcor New Years Business Goals

It’s very common for a business to set goals to achieve positive results in the beginning of the year. It can be a challenge for businesses to execute goals and stick to the plan. No matter the size or magnitude, the success of the business depends on setting and achieving goals. Be prepared for the New Year by following this advice on how to create and follow through on business goals for the next 12 months. At Cydcor, we put a lot of emphasis on goal setting, including financial and professional development goals.

Find out what’s not working: Could meetings be more productive? Should your potential customer size be larger? Sit down and see what goals you really want to achieve this year. It doesn’t mean finding everything wrong with your business; instead, focus on things that you want to see fixed or created soon.

Make sure goals are achievable: There’s nothing worse than setting a goal and never being able to achieve it. If you are planning on setting a company goal, make sure that it is actually possible to do. Set people up for success, not failure.

Are the goals relevant?: You may want to have the best year of business you’ve ever seen, but if new competitors have opened in your market, this goal may not be relevant to reality. Dream big and aim for the stars but keep one foot on the ground.

Use numbers: By utilizing numbers in the goals you create, you have a measurable way to identify if the goals were achieved. A white board in the office can help as a daily reminder as well. Numbers are an essential part of business and sales, so why not apply them to your goals too?

Cydcor New Years

Apply the right time frame: Company goals could last a years long, weeks long, or even days long. If you’re setting a new goal, make sure you give an ample amount of time that works well with all parties involved. Too much time can have employees stretching out and wasting time, while goals with a short time period may discourage some from attempting to try to achieve it.

Don't forget to follow Cydcor on Facebook and Twitter- @Cydcor

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Tips for A Holiday Office Party

Dec 10, 2013

0 min read

cydcor holiday
Our office holiday tree at Cydcor

Team member happiness and engagement is a priority at Cydcor (have you seen our Cydcor Harlem Shake video?).  As office party experts, we wanted to share some tips to make your office party a success.  Planning a holiday office party doesn’t have to be stressful. These suggestions could make your holiday party one of the best ever!

Have food that everyone can enjoy.

It can’t all be sweets. Have food that can accommodate all diets found in the office. Gluten-free or vegan options can add some variety to the typical holiday nourishment. Try this gluten-free Christmas cookie recipe here.

Create a holiday dress theme that will be memorable.

A holiday festivity isn’t complete without a suggested dress code. Be it an ugly sweater party, to dressing up as famous holiday movie characters, the theme of your holiday party can add a new dimension of fun to the typical work gathering. You could even make it holiday-colored formal wear only!

Incorporate community service or charity into the party.

They don’t call it the season of giving for nothing. While collecting money for food and supplies for the party, donate a portion toward you’re a holiday charity. Not only will you be helping a good cause, but you will also be promoting a theme of the holiday season! Even better, have the party after a community service event that will aid those who won’t have a place to stay for the holidays. At Cydcor, we try to incorporate our fundraising partnership with Operation Smile into many of our events and activities.

Keep the holiday jams coming (but also be negotiable).

Christmas music on repeat may be enjoyable to some but there are also people who aren’t big fans. Mix it up with a few classic party songs as well as some songs to sing along to, like Frosty the Snowman or Baby, It’s Cold Outside. You could even have an employee perform if there happens to be a musician in the office.

Decorate the office with attractive adornments.

It can be tough to get people into the holiday mood without some merry decorations. From fresh wreaths to ribbon garland, there really is no ceiling when it comes to making your party as festive as possible.

Keep everyone amused with fun activities.

There’s always the classic Secret Santa or White Elephant. People love stations for decorating Christmas cookies or building gingerbread houses. A raffle with prizes is a great holiday staple.

cydcor holiday party
Flickr CC via carobe

Many people are natural born salesmen.  Building relationships and convincing people of their side of story is something comes easily to them.  At Cydcor, we are happy to nurture young talented sales people with a gift for gab and laser focus abilities.  However, some great sales people learn their skills from the college experience, for those looking to gain a broader perspective and refine the necessary skills.  Here a few ways you can use your college classes to create a successful sales career.

Psychology teaches you about the human mind.  You can learn how people will react to the things you say, how to gain trust, and what makes people want to buy your product or services.  You can focus your abilities to read people into convincing them to come to your side.

Business will give you a broad overview of management, operations, and communications.  Business majors are well rounded and have a solid understanding of how to identify needs and solve problems.

Finance or accounting degrees are useful for understanding numbers and efficiency.  Finance majors will still need to focus on people skills but will understand what needs to get done in order to make the business profitable.

Communications is a great modern degree in order to study means and methods of communication.  These skills will create savvy social media and email marketers as well as develop a solid understanding of how to get a message across.  Communications majors can tap into what is important and popular, and put their particular spin on the situation.

While theater or drama may sound like a strange major for business, some of the best sales skills come from being able to act confident and knowledgeable even in situations where it is not truly the case.  Actors know how to be charming and make friends with anyone, and can gain trust easily.

What do you think is helpful for a salesperson to study in college?  Learn more about the skills necessary to be a sales rock star on Cydcor’s career page.

The job market is competitive today.  Employers often get dozens of applicants for positions.  Imagine being a simple line in a queue of applications, with a similar resume to ten other qualified candidates.  Sometimes, it takes the extra effort to get called in for an interview.  Here some ideas from the Cydcor sales blog to make an impression that will get you where you want to go when job hunting.

  1. Do your research.  If you were applying for a job at Cydcor, you would want to learn about the company and what kinds of people work there.  There are example of team testimonials on the Cydcor website. Research can give you good insight as to what skills to highlight in your cover letter, and also give you the opportunity to share what you know about the company when you contact them.
  2. Get to know someone who works there.  Reach out on LinkedIn, or search for related networking events that might have representatives there.  Letting anyone you can find know that you are applying can often help.
  3. Build a strong online presence.  Many human resource managers and recruiters use social media to find information about applicants. Make sure you own your name space when people search for you.
  4. Reach out on social media.  Interact with the company’s Facebook page and Twitter accounts to get their attention.  It may be a different department, but showing a genuine interest can never hurt.  Cydcor welcomes all interested sales professionals to its social media accounts.
  5. Make a blog/website.  Some applicants think outside the box by making a personal blog or website devoted to why they are a good fit.  You can make a free website at Weebly or start a blog on Wordpress.

What are some great things you’ve done to get noticed in the past?

Recycling Trash Into Smiles!

cydcor recycles
Cydcor team members recycle for cash!

We know little things can add up to a big difference.  In continuing our fundraising work for Operation Smile, we have been collecting recyclables and donating the proceeds!

We placed recycling containers designated especially for Operation Smile fundraising around the office. Once they are filled, a Cydcor team member volunteer brings the items to the recycling center to collect the refund.

We have already raised enough for one Smile (each one is $240) and are well on our way to another – our current tally is almost $380!

Since partnering with Operation Smile in 2010, Cydcor and volunteers from  its network of independently-owned sales companies have raised enough to fund two medical missions, and are well on the way to a third! The missions take place in areas of the world with limited medical care; a team of professionals provide cleft palate surgeries to those who would have no way of obtaining the surgery otherwise.

We’re really excited about each and every dollar we are able to raise and contribute. Operation Smile is our passion. Recycling is so easy to do and can really add up – and make a difference.

Cydcor is happy and proud of its efforts to give back to the communities that support our business.  You can donate to the Cydcor Operation Smile page today and make a difference in a child’s life.