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We just wrapped up our annual R&R Owners Weekend event at the Fontainebleau Miami Beach. This is an appreciation event for key members of our network of independently owned sales companies. While the event had an element of business, the primary focus was rest and relaxation for the more than 600 in attendance.
We enjoyed a weekend full of themed dinners, private group pool cabanas, ocean kayaks, banana boat rides, bocce ball, and ping-pong. The weekend culminated with a "Havana Nights" theme dinner, where we participated in a customized "Minute to Win It" and had a chance to win cash prizes.
We also held our 3rd Annual Charity Tournament event there, helping to raise support and awareness for Operation Smile, an international children's medical charity treating facial deformities such as cleft lips and cleft palates all around the world.
Watch our video recap here: [youtube]http://www.youtube.com/watch?v=EWL4vug9dDo[/youtube]
We're so happy to announce that we've made San Fernando Valley's 'Best Places to Work' for the third year in a row. Cydcor was specifically recognized for a supportive work environment and culture, volunteer opportunities, quality and commitment of management, and benefits.
The Business Journal and Best Companies Group worked together to identify and recognize area companies with a strong commitment to workplace excellence.
Both publicly and privately held organizations were selected based on benefits, corporate philanthropy, policies, work-life balance, internal working conditions, local management, satisfaction, camaraderie and support of employees' personal growth. Selections were based on company surveys and employee comments.
WESTLAKE VILLAGE, Calif., Aug. 13 /PRNewswire/ -- Cydcor, the leading provider of outsourced, face-to-face sales teams, was named among the "Best Places to Work" by the San Fernando Valley Business Journal for the third year in a row and ranked #4 for area mid-sized companies (25 to 249 employees).
The Business Journal and Best Companies Group worked together to identify and recognize area companies with a strong commitment to workplace excellence. Both publicly and privately held organizations were selected based on benefits, corporate philanthropy, policies, work-life balance, internal working conditions, local management, satisfaction, camaraderie and support of employees' personal growth. Selections were based on company surveys and employee comments.
"We're honored to be recognized as one of the area's 'Best Places to Work' for a third year," said Gary Polson, chief executive officer of Cydcor. "Cydcor is committed to rewarding its employees – who continue to deliver exceptional results for clients, and at the same time, make positive contributions in their communities through philanthropic work."
Cydcor was specifically recognized for a supportive work environment and culture, volunteer opportunities, quality and commitment of management, and benefits.
Team members are eligible for benefits in the month following their hire date. Beginning in their first year, each employee receives 15 days of sick and vacation time. Team members can also occasionally arrange to work from home. Cydcor provides an Employee Assistance Program (EAP), including mental health counseling and referrals, wellness and smoking cessation programs. Cydcor also provides supplemental life insurance, a Flexible Spending Account, a Dependent Care Spending Account, and Franklin Covey Time Management System training for all new hires. In order to maintain open communication between company leaders and team members, Cydcor provides a suggestion box, open-door policy, employee surveys and organizational newsletters.
Cydcor puts a large emphasis on corporate philanthropy. The Cydcor Cares program provides team members with eight volunteer hours a year to work together and puts them in touch with low to no-cost charitable opportunities that they can participate in individually or as an organized group activity. This past year, the company kicked off its new Cydcor Cares program with a reading fair that took place at the Boys and Girls Club. More than 500 team members from offices throughout the country also dedicated nearly 300 hours to local communities through charity and volunteer work – helping more than 28 organizations through Cydcor's Neighborhood Leader Program. Additionally, Cydcor made a donation to the Intrepid Museum Foundation's Sea, Air & Space Museum in honor of Board Member Dan Frederickson's service in the U.S. Marines. Earlier this year, Cydcor donated clothing, shoes, and first aid supplies to earthquake survivors in Haiti through Haiti Gospel Mission.
I had a conversation with an employee the other day concerning self-development. He believed it was vital at this stage in his career to get to the next level and asked me for my advice. My suggestion was for him to have an intense student mentality right now and to ask for and follow suggestions from his mentors, whether he agrees with the advice or not, as long as he feels the advice is ethical.
Why follow advice that you disagree with? A well known and respected CEO, and friend of mine, has been coaching me for about four years now and is often giving me suggestions that I feel will lead to a bad result. I will give him reasons why I feel his advice is bad but after a conversation if he still believes I should follow his suggestion, I will.
The reason I follow his advice is because I want to learn to grow. If I always do what I think is best or what I feel comfortable with then I will not grow. I will just be doing the same thing over and over, like a hamster on a wheel. The key is not the result I get from following his suggestion, but what I learned in the process.
If I follow my coach's suggestion and get a positive result, that is great and I will have learned new skills that will last me a lifetime. However, if I follow his suggestion and get a bad result, not all is lost. I will first review the process and results with my coach to see if I executed properly, but if I find that in the end the suggestion just doesn't work, then I learned a valuable lesson in what not to do in the future.
A good or a bad result is not important. What is important is what is learned along the way. Getting a good result, but not learning from the process, won't serve you as well long-term as getting a bad result, but learning the lessons from it.
The San Fernando Valley Business Journal recently sat down with our very own Gary Polson to discuss his role as CEO of Cydcor for nearly a decade now, what he thinks has contributed to Cydcor's success as one of the best sales outsourcing companies in the world and what opportunities he sees in growing Cydcor.
We kicked off our Cydcor Cares program at the Boys and Girls Club in Thousand Oaks, California this month. The event was designed to help kids become more interested in reading. Cydcor office team members dressed up as their favorite fictional characters and read to children in kindergarten through fourth grade.
The Bookaneer, a local used bookstore in Thousand Oaks, donated dozens of children’s fiction titles to help support the event. Owner, Tracy Benedict, was thrilled with the results and thanked Cydcor for making it a priority to give back to their local community and for providing such a great program for children to participate in.
Read more about Cydcor Cares and this event at The Daily Tell.
Cydcor is proud that its Neighborhood Leader Program has reached significant milestones. To date, more than 500 team members from the various independent Cydcor offices throughout the United States and Canada have dedicated almost 300 hours to their local communities through charity and volunteer work – helping more than 28 organizations.
Organizations helped in various local communities through the Neighborhood Leader Program include the Lupus Alliance of America, Feed the Children, Big Brothers Big Sisters, Make-a-Wish, Special Olympics, Habitat for Humanity, Project Bread, the Boys & Girls Club, the Muscular Dystrophy Association, the American Cancer Society, the Multiple Sclerosis Society, the March of Dimes, and a number of food banks and animal rescues and sanctuaries.
To further demonstrate dedication to the Cydcor Community, the company recently formed a new program, Cydcor Cares, which will enable internal employees to band together and use their eight allotted volunteer hours that Cydcor offers on a yearly basis. The Cydcor Cares first event will take place at the Thousand Oaks Boys and Girls Club, where Cydcor team members will read to children from kindergarten to fourth-grade age.
Click here to read more.
One of the best books written by sports greats is When the Game was Ours by Larry Bird and Earvin Magic Johnson, with Jackie MacMullan.
Larry Bird and Magic Johnson will always be linked as two competitors. They are linked like Muhammad Ali versus Joe Frazier and Wilt Chamberlain versus Bill Russell. They first competed against each other in the NCAA basketball championship, which has the highest ratings of viewers of any game in history. They then competed against each other in the NBA and in three NBA finals. One was white and one was black; one from a city and one from the country; one was quiet and shy and one outgoing and loved being around people. The one thing that they had in common is that neither was a great athlete. They were considered slow, with poor jumping ability. They were great because of their work ethic and their deep desire to be great. They out-worked and out-competed their competition.
They did not like each other at first, yet there was respect. They each practiced hard, motivated to beat the other. Then because of a television commercial they became friends. This book tells about each of their lives, how hard they worked and practiced and how they became friends.
This is a must read for people who want to be successful. It does help if you have a slight interest in basketball, but it may not be necessary. This is a compelling story of what it takes to win. We often think these great stars are born great. Not the case with most and especially Bird and Magic. They did it by will and effort.
One of the best quotes from the book, summarizes what I am referring to about why this book is a must read for those who want to know what it takes to be successul: “[Magic] worked tirelessly on his ball-handling and his rebounding with the advice [Coach] Fox gave him imprinted on his mind: when you think you have done enough, do a little more, because someone out there is working harder than you. Bird was told the same thing by coach Jim Jones. As he advanced from high school to the college game, he wasn’t sure that “other person” truly existed. ‘Not until I met Magic,’ Bird said.”
WESTLAKE VILLAGE, Calif., July 7 /PRNewswire/ -- Cydcor, the leading provider of outsourced, face-to-face sales teams, has announced that the company's internal program available to its network of independent Cydcor sales offices, the Neighborhood Leader Program, has reached significant milestones. To date, more than 500 team members from the various sales offices throughout the United States have dedicated almost 300 hours to their local communities through charity and volunteer work – helping more than 28 organizations.
Through the Neighborhood Leader Program, the network of nearly 200 independent Cydcor sales offices located across the United States and Canada are given financial sponsorships and encouraged to donate their time and talent to non-profit, charitable organizations in their communities. Cydcor provides a contribution match to help support the volunteer effort. Each independent Cydcor office is eligible to take advantage of the Neighborhood Leader Program once annually.
"It's amazing to see how so many of our independently-owned sales offices have donated their time and energy to working with local organizations and providing them with much-needed support," said Gary Polson, CEO of Cydcor. "These mid-year results are astounding and pacing faster with even more momentum compared to last year. This truly showcases determination, drive, and dedication – characteristics that Cydcor prides itself on."
Organizations helped in various local communities through the Neighborhood Leader Program include the Lupus Alliance of America, Feed the Children, Big Brothers Big Sisters, Make-a-Wish, Special Olympics, Habitat for Humanity, Project Bread, the Boys & Girls Club, the Muscular Dystrophy Association, the American Cancer Society, the Multiple Sclerosis Society, the March of Dimes, and a number of food banks and animal rescues and sanctuaries.
To further demonstrate dedication to the Cydcor Community, the company recently formed a new program, Cydcor Cares, which will enable internal employees to band together and use their eight allotted volunteer hours that Cydcor offers on a yearly basis. The Cydcor Cares first event will take place at the Thousand Oaks Boys and Girls Club, where Cydcor team members will read to children from kindergarten to fourth-grade age.
About Cydcor, Inc.
Cydcor, Inc. is the leading provider of outsourced, face-to-face sales teams to a diverse client base of companies in a range of industries, including telecommunications, office products, retail energy, and financial services. Cydcor works with a network of independently owned corporate licensee (ICL) Cydcor sales offices providing clients with access to more than 2,700 sales professionals and nearly 200 offices in North America. The privately held company is based in Westlake Village, California. For more information about Cydcor, log on to www.cydcor.com.
SOURCE Cydcor
Sales & Marketing Management Magazine published a case study on Cydcor earlier this year that we wanted to share with you. Here's a snippet from the article:
Some 26,000 C-level officers and senior executives ranked Cydcor No. 1 in several key areas, including sales team outsourcing and sales support service, client satisfaction, and numerous performance categories (including vendor overall preference, training, trust, and reliability).
Clearly, Cydcor is doing something right. The company's sales network marshals approximately 200 offices in North America and nearly 3,000 representatives.
Three key factors account for this success: a company mission that meets a growing need, a collaborative culture that cultivates and rewards excellence, and a proven business model that drives results.
At the company's core is what Chief Executive Officer Gary Polson describes as a singular "focus to be the best outsourced sales solution for [Cydcor's] clients." Cydcor's mission anticipates and fulfills an escalating market need, as organizations seek more scalable solutions to achieve top-line growth and bottom-line value in the post-recession environment.
To read the full article visit: Case Study: Cydcor's Outsourced Sales Solution
No matter much you struggle, you cannot lose faith in yourself. The great ones don’t. Lakers commentator Mychal Thompson during Kobe Bryant’s struggles in Game 7 of the NBA Championship.
The Lakers fought and clawed in Game 7 to become the 2010 NBA Champions. It was a big win for all the Lakers, but no one wanted it more than Kobe Bryant. Kobe wants to win for his teammates and for his legacy to become one of basketball all-time greats. He wanted his fifth championship ring to tie him with Magic Johnson and become only one ring behind Michael Jordan and Kareem Abdul-Jabbar (and one ahead of Shaq).
It was also Kobe’s first Game 7 Finals and it would be his biggest stage, his opportunity with the biggest viewership of a NBA basketball game since the 1980s. No player prepares harder by watching film and practicing than Kobe. He was prepared. Yet, for three quarters he had probably his worst shooting game of his career. Partly because of the tough Celtic defense and partly because of nerves and too much adrenaline, he missed nearly every shot.
Kobe struggled for three quarters. His frustration showed as he cried out to the gods wondering why they were against him. I was thinking at the end of the third quarter that the next quarter would define Kobe’s legacy. Could he forget about the past- the three quarters of hell? Could he stay composed and only focus on the next twelve minutes and will his team to victory?
He did, scoring ten points, playing tenacious defense and getting many tough rebounds in the fourth quarter. He willed his team to victory.
Kobe’s struggles and subsequent success is analogous to most successes. Years of struggles and frustration; questioning why it is not working; yet, not losing faith in yourself. It is having faith despite the struggles that if you keep at it, you will succeed. It is what the great ones do.
Cydcor was founded in 1994 on a simple yet powerful principle: people still want to buy from people they trust. While much of the business world in the 1990s was moving toward automation and call centers, the founders of Cydcor recognized that something essential was being lost. Technology could handle transactions, but it could not replace trust, loyalty, or the personal connection that uniquely comes from a face-to-face conversation. That insight shaped the company’s mission and continues to guide it today. Headquartered in Agoura Hills, California, Cydcor partners with Fortune 500 leaders as well as emerging brands across the U.S. and Canada. The company specializes in outsourced, in-person customer acquisition through a network of independently owned sales companies across North America. These companies operate in the residential, retail, business-to-business, and event services channels, creating flexible and scalable solutions to meet each client’s needs. Some clients rely on Cydcor to complement their existing sales force, while others count on Cydcor’s network as their exclusive customer acquisition channel. In both cases, the goal remains the same: driving measurable growth through meaningful interactions.
What sets Cydcor apart is its ability to combine the timeless art of relationship building with modern systems and accountability. While independent sales companies focus on customer engagement, Cydcor provides the backbone that makes scaling possible. This includes compliance oversight, detailed reporting, operational systems, and performance tracking that give clients confidence in both the process and the results. The approach has earned the trust of top Fortune 100 and Fortune 500 brands that turn to Cydcor when they need more than just numbers on a spreadsheet. They need real conversations, genuine connections, and long-term customer relationships.
Under the leadership of Vera Quinn, President and CEO, Cydcor continues to evolve without losing sight of its core belief: that business has always been built on human connection. In a marketplace where digital noise grows louder every day, Cydcor proves that face-to-face sales remain not only relevant but essential. It is a model that honors tradition while embracing innovation, ensuring clients have the reach, structure, and results they need to grow.
In conversation with Vera Quinn, President and CEO of Cydcor
“We see technology as a way to make the in-person experience even better. Our platforms, sales tools, and data systems deliver the information clients need—precisely when they need it."
– Vera Quinn, Cydcor President and CEO
Cydcor has been a trusted partner to Fortune 500 companies for more than three decades. How has your face-to-face approach helped brands stay competitive in today’s automated world?
In today’s automated world, the value of human connection and quality continues to rise because people’s needs are not one-size-fits-all. Brands spend heavily trying to break through the noise, but nothing cuts through like a real conversation. When the field teams engage face-to-face, whether in a business, at a retail store, at someone’s doorstep, or an event, it creates authenticity, accountability, and connection. That personal approach builds trust and loyalty, delivering long-term growth instead of one-off transactions. There is no substitute for the clarity and trust that comes for genuine two-way conversation.
You work across very different verticals—B2B, retail, residential, and event services. How do you customize each campaign?
It starts with listening. We take the time to understand what matters most to the client—what outcomes they want to achieve and who they’re trying to reach. From there, we apply proven strategies while piloting and refining until the approach is right. We don’t believe in copy-and-paste campaigns; every engagement is designed around the client’s goals, with a clear commitment to measurable results.
We’re also highly nimble. Offers, hours, and territory plans can shift quickly, and we adjust with speed, going where customers are and where opportunities exist. For example, in retail environments customers may need product education at the point of sale, while in B2B settings the focus is often on efficiency and ROI. Each campaign is tailored to those realities, ensuring both clients and customers feel understood.
Leading companies often credit Cydcor with helping them expand into new markets. How does your model drive that kind of growth?
We help clients grow because we’re built to scale responsibly. The companies in our network are locally run by entrepreneurs who care deeply about performance and quality. That ownership mindset allows us to move fast when a client wants to expand while still delivering consistency and quality. We’re able to test, adapt, and ramp with speed—without sacrificing the fundamentals. Because we take such pride in the brands we represent, our clients trust us to deliver with consistency and care.
Cydcor works with a network of independently owned sales companies. How does that support innovation and client outcomes?
Entrepreneurs think differently. They’re invested in doing things right because it’s their business. That ownership mindset creates a ripple effect: higher standards, better execution, and more accountability. When a client partners with us, they’re not just accessing sales teams; they’re tapping into a culture of ownership and drive. That translates into stronger performance in the field and sustained results for the brand.
You’ve been recognized as a Great Place to Work. How do culture and leadership play into your business success?
Our culture is built on the belief that people succeed when they help others succeed. That philosophy drives how we lead, how we collaborate, and how we show up for our clients and each other. Our values aren’t just words on a wall. They act as our constitution, guiding decisions and holding us accountable. Because of that, leadership at Cydcor isn’t about hierarchy; it’s about creating an environment where people support one another, push for excellence, and celebrate shared wins. That’s why our culture has become a competitive advantage and why clients trust us to represent their brands with pride.
Technology is clearly important to your operations. How do you balance that with the human side of your business?
We see technology as a way to make the in-person experience even better. Our platforms, sales tools, and data systems deliver the information clients need—precisely when they need it. AI is making our systems smarter and faster, improving everything from compliance to reporting to campaign insights. At the end of the day, technology is there to empower people. It supports the work; it doesn’t replace the human connection that makes in-person sales powerful.
What’s next for Cydcor? Any exciting plans on the horizon?
Cydcor is entering an exciting new chapter of growth. We’re expanding into new industries while continuing to strengthen relationships with the Fortune 500 and emerging brands we already serve. A big part of that future is leveraging AI and advanced platforms to enhance both the client and customer experience, delivering faster insights, sharper tools, and more seamless interactions. Driving results through the power of people remains constant, but the ways we deliver on it are evolving quickly. We also see opportunities in industries undergoing disruption, or where customers are clamoring for personalized solutions where face-to-face engagement can help brands establish trust and drive growth. That’s where our model truly shines.
Meet the leader behind the success of Cydcor
Vera Quinn, President and CEO of Cydcor, is recognized for her leadership and the business impact she continues to drive. She began her career entry-level in the field. Then seizing an opportunity at Cydcor, and rose through nearly every level of the organization, a path that gives her unmatched perspective on building teams, growing leaders, and scaling a business with integrity.
Vera has been honored as CEO of the Year by the Los Angeles Business Journal, and under her leadership, Cydcor was recently named to the Inc. 5000 list of fastest-growing private companies in America. She is known for her ability to develop leaders by instilling confidence, clarity, and accountability. Today, she continues to guide Cydcor’s growth with a clear mission: when people succeed together, businesses and communities thrive.
“We don’t believe in copy-and-paste campaigns; every engagement is designed around the client’s goals, with a clear commitment to measurable results.”
– Vera Quinn, Cydcor President and CEO
Agoura Hills, California--(Newsfile Corp. - September 3, 2025) - Cydcor is proud to announce that CEO Vera Quinn has been recognized as the CEO of the Year Honoree at the Los Angeles Business Journal's 2025 Valley Women's Leadership Symposium & Awards. The program spotlights influential leaders across the San Fernando Valley and greater Los Angeles who are driving innovation, cultivating inclusive workplaces, and shaping the future of business.
Under Quinn's guidance, Cydcor has become a company synonymous with a culture of growth, performance, and community. Highlights of her leadership include:
"It is an incredible honor to be named a CEO Honoree among so many remarkable women," said Quinn. "I am proud to represent a community of women leaders who are inspiring the next generation and driving meaningful change in business."
For more on Cydcor's culture and Quinn's leadership, visit: A Culture Strategy of Growth, Performance, and Community.
About Cydcor
For more than 30 years, Cydcor has provided outsourced sales solutions to Fortune 500 and emerging companies. By combining the power of relationship-driven sales with innovative strategies, Cydcor helps its clients acquire, grow, and retain customers at scale. Founded in 1994 and headquartered in Agoura Hills, California, Cydcor remains privately held.
Visit: www.cydcor.com.
For information contact:
media@cydcor.com
805-277-5500
Agoura Hills, California--(Newsfile Corp. - August 11, 2025) - For the 13th time, Cydcor has earned a place on the Los Angeles Business Journal's (LABJ) Best Places to Work in Los Angeles list. This recognition, determined by detailed employee surveys conducted by Workforce Research Group, celebrates Cydcor's enduring commitment to a collaborative, employee-centric workplace culture. As a leader in outsourced sales and customer acquisition services, Cydcor continues to set the bar for what it means to build a workplace where people grow, thrive, and find purpose.
Recognition Driven by Employee Survey and Culture
Hundreds of small, medium, and large companies across LA participated in the 2025 LABJ survey. The process evaluates workplace policies and practices, with 80% of the score drawn from confidential employee feedback. The result: a curated list of LA's top employers, with Cydcor standing out for its consistent leadership, supportive environment, career development focus, and the company's foundation lies in its culture and core values.
A 13-Year Legacy of Workplace Excellence
"We are very intentional about building both a high-performing culture and a high-performing business," said Vera Quinn, CEO of Cydcor. "We want Cydcor to be a place where people are inspired to grow, feel proud of their work, and know they're part of something meaningful."
Cydcor uses the feedback collected through the survey process not only to celebrate what's working but also to highlight areas where the company and departments can improve. This ensures continuous growth, adaptation, and accountability across all levels of the organization. Cydcor fosters a culture where people helping people isn't just a saying, it's the way business is done.
"Consistency matters. Being recognized year after year is a result of our people showing up for one another, staying grounded in our values, and always aiming to get better," Quinn added.
What Makes Cydcor a Top Employer
Cydcor continues to set the standard in creating an environment where employees feel seen, supported, and challenged to achieve their potential.
How does Cydcor continue to earn recognition? Here are just a few reasons:
Explore Career Opportunities at Cydcor
Want to join one of LA's top workplaces?
Explore career opportunities at Cydcor today: www.cydcor.com/careers
About Cydcor
For three decades and counting, Cydcor has provided award-winning customer acquisition solutions to Fortune 500 and emerging companies in a wide range of industries. Cydcor has mastered the power of building relationships with consumers while harnessing technology to acquire, grow, and retain customers for its clients. Founded in 1994, the privately held company is based in Agoura Hills, California. For more information, visit www.cydcor.com.
Media Contact
Gail Michalak
805-277-5525
gmichalak@cydcor.com