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10 Qualities of a Great Salesperson

Oct 29, 2015

0 min read

Cydcor 10 Qualities of a Great Salesperson
Flickr CC via Mays Business School

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Some people believe that a great salesperson is born, not made: that the ability to close a sale is a gift that one must be blessed with at birth. Well, those people are wrong.

Certain people might have an outgoing personality that gives them a bit of an advantage when it comes to networking or closing a deal but the true qualities of a great salesperson aren’t genetic—they’re learned and improved upon with practice.

What qualities does a great salesperson possess? A great salesperson looks just like you. But in order to release the successful salesperson within, you need to identify the qualities a good salesperson must possess in order to achieve success.

As you review this list of qualities a great salesperson must possess begin to make a list of the qualities that you believe you lack or need to develop. Be honest in your self-assessment. If possible, get input from your team, supervisor or sales manager.

Doing this exercise on your own is a powerful technique for improving your sales skills. Including your team members or manager in this process lets them know that you’re motivated and committed to continuous improvement.

  1. A Great Salesperson is Focused

You need a plan if you are going to succeed in sales. A great salesperson identifies their goals and keep them in the center of their vision: obstacles never sidetrack them.

  1. A Great Salesperson Cares About People

You’re not just interested in making a sale. You’re building a long-term relationship with your colleagues and clients. A great salesperson cares about the person as well as the sale.

  1. A Great Salesperson is Social

You always make a great first impression and you enjoy meeting people and hearing about their job, the obstacles they face, and the values that are important to them. A great salesperson listens and remembers.

  1. A Great Salesperson is Confident

You know that you have the skills required to get the job done. If you encounter rejection you keep moving forward, understanding that it’s part of the process. A great salesperson never gives up.

  1. A Great Salesperson is Organized

You have all of your materials ready whenever you need them. You have internalized your company’s message and methodology. A great salesperson provides solutions for all of their clients’ pain points.

  1. A Great Salesperson Asks the Right Questions

You build your interactions with your customers by developing positive interrogative engagement. Questions are specialized tools you use to identify your customers’ obstacles and objectives. A great salesperson is curious and insightful.

  1. A Great Salesperson Has a Sense of Humor

You have a friendly personality and you bring positive energy to all of your encounters. Your customers look forward to working with you because you leave a positive impression upon them. A great salesperson leaves people smiling.

  1. A Great Salesperson Understands Urgency

You must get the job done. You understand that making a sale is an urgent problem and that it needs to be solved in a timely manner. Nothing will get in your way because you’re determined to solve the problem in front of you. A great salesperson gets results.

  1. A Great Salesperson Is In Control

You might hear a no but you don’t accept no as an answer. You’re equipped with the ability to control conversations and will not give up on your pitch. A great salesperson is a gifted storyteller who engages his or her audience.

  1. A Great Salesperson Works Hard

You understand that success in sales is not won; it’s earned through hard work. You recognize the importance of competition and know that you have to seek opportunities—they won’t come to you. A great salesperson shows up and does their job every day, despite disruptions and without delays.

As you review this list of qualities that make a good salesperson you may identify areas for improvement. Recognizing the need to improve is not a sign of failure. It’s an indicator that you have what it takes to succeed as a salesperson. Are you ready to become the best salesperson you can be?

What qualities make you a great at your job? Did we leave anything out of this list? We want to learn from your experience. Please share your thoughts on our Facebook page and post this article on your social media. Let’s start a great conversation.

We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada, to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We've done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.

Why Authenticity Matters in Sales

Mar 5, 2015

0 min read

Cydcor-Sales-Wordpress-Authenticity-Sales

“To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity.” – Douglas Adams, author

When you look to offer a service or product for consumption or use, you want to offer your clientele something that you believe in, and that has been created with authenticity. A well-treated customer who has been approached with care and earnestness is a customer who feels appreciated—and it is these customers that are much more likely to purchase a product from someone they feel has their best interests in mind.

Know your product and service inside and out. Understand what goes into it, how it’s crafted or how it will be executed so that you can explain easily and without stress how your product is worthier than the competition’s product. It’s imperative you believe in what you are looking to sell. Showing a competent knowledge will not only make it easier to describe and illustrate how it can benefit your potential customer, but it will also allow the customer to feel that you are confidence in what you are offering.

A huge portion of job satisfaction comes from how we feel about ourselves at the end of the day. This can be attributed to how we treat our customers, and whether we are authentic in ourselves and our services. Being authentic to one’s self drives the beliefs necessary to make a huge difference in our lives, and the lives of customers.

As Bruce Barton, an American author once said, “The essential element in personal magnetism is a consuming sincerity - an overwhelming faith in the importance of the work one has to do.”

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Top Tips for a Winning Sales Presentation

Aug 22, 2014

0 min read

Cydcor-Sales-Presentation
Flickr CC via (nz)dave

We are Cydcor, the recognized leader in outsourced sales services.

An effective sales presentation is more than show-and-tell. You need to be strategic about how you present and illustrate an understanding of your client’s needs and wants. You also need to analyze the possible competition that client might be speaking to. It’s vital you have a clear pitch to present that demonstrates why your service or product is better, and why it is in the best interest of the customer to go with you.

The first step to a winning sales presentation is to know when to best present it. A common mistake is to launch into your pitch immediately. What needs to occur prior to a pitch is a brief discovery phase. Even if you’ve spoken to the client previously regarding their wants and needs, it’s important to clarify in person prior to the presentation to see if anything has changed. Perhaps they have recently met with a competitor or a part of their process has changed since you last spoke.

Speak directly with your client and ask questions to understand their challenges, desires and methods. You can determine from this conversation the best way to approach your pitch by understanding fully what they need, and whether you are able to adequately provide the solution.

Don’t get so wrapped up in your presentation that you stop paying attention to your client. Remember to look up, make eye contact, and look for body language that might signal they have a question or aren’t following you, such as a slightly raised hand or facial expression. Stop your pitch and let them ask a question. What they have to say is more important than what you have to say.

Always be courteous of your client’s time by being concise and to the point. Rambling at great lengths can often lead to an aggravated customer. Get to your key points and illustrate why the client will benefit from what you can offer.

Find out more about Cydcor by visiting our page on YouTube.

Creating Your Sales Pipeline

Jul 17, 2014

0 min read

Pipeline management has become a major focus to organizations and salespeople throughout the years. This renewed focus has quickly highlighted problems that might have been hidden during ‘boom’ markets a few years ago, such as accuracy and a streamlined system. Cydcor is committed to examining these problems and finding solutions.

When polled, 44% of senior sales professionals found that a major cause of frustration at their workplace stemmed from stalled opportunities. So what part or parts of a sales pipeline can create a problem for you when trying to close a sale?

Some think of a pipeline as a bunch of steps put together in order to create a progress toward the end goal of achieving a sale. In fact, a truly efficient ‘pipeline’ should be more of a series of strategies that are redefined, modified and tailored to each individual client.

There are three critical factors when establishing your pipeline: Identifying an account’s budget, the length of the sales cycle, and who the key-decision makers are. If you or your team does not manage to establish these three pieces of information, you might find yourself writing proposals for leads that aren’t qualified, or being overtly optimistic about a closing date or budget available.

Coach yourself and your team on the language you use when speaking to clients. Collecting the information is key, however how you ask for it can sound professional or pushy, depending on your language.

Asking someone “Are you a decision maker?” can lead to an alienated customer. Instead, try a softer approach, such as “We understand that a purchase such as this can go through an executive team for a decision. The process will go smoother for everyone if we can gather some information.”

Additionally, prospective clients can often be reluctant on giving a firm number when asked for their budget. Offer a range of prices, such as, “Typically an account often falls between $X and $X amount. Where are you most comfortable?”

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A sales number metric that often gets over looked, is how often it takes you or your team to respond to a customer. Data indicates that leads receiving a call-back within two minutes or less were four times as likely to convert. Start measuring response times for your new leads, as sales representatives often prioritize follow-ups over any new leads.

If you can begin to combine all these factors then not only will have you have shown yourself or your team members the problems, you will be able to come up with solutions and give yourself the competitive advantage.

Traits of Successful Salespeople

Jun 19, 2014

0 min read

Cydcor-Successful-Sales

An important trait to instill in yourself is this:

Don’t think in terms of sales but rather in terms of building a business.

Great salespeople are building a business, not just trying to make a sale. When you think beyond a sale, you’re going to get other people’s attention much more easily. They’re going to be interested in what you have to say. You want something that’s going to live and go beyond a single sale.

Successful people are persistent. Cydcor knows that selling or running a business requires a tremendous amount of persistence. Obstacles loom on a regular basis, but it’s what you do when faced with these barriers that will determine your level of success. The most successful people in any industry have learned to face the obstacles that get in their way.

Don’t just make a sale. Build relationships. Build your business by building relationships one customer at a time. The last sale you make should always open the door to a new relationship and more customers..

Invest in networking, community and relationships. Invest in your community and you will see great returns emotionally and for your professional and personal lives. Be involved as much as you can.

Head over to Cydcor's YouTube Channel to catch a glimpse into what it's like to work for a reputable sales company.

Invest in yourself. Successful salespeople invest in their education and know which tools of the trade works best for them. Always continue to invest to help get you to the next level.

Thriving salespeople surround themselves with overachievers. These people are sometimes viewed as being uninterested in others, but the truth is that they’re just not interested in low production. Don’t waste your time with people who don’t get anything done, or aren’t striving towards success.

Takeaways from the Biggest Advertising Day of The Year

Feb 6, 2014

0 min read

Cydcor Super Sales Takeaways

 Everyone has friends that say, “Oh I just watch the Super Bowl for the commercials.”  Indeed, big game advertising is easily the largest ad-spending day of the year, up 70% in the last ten years.  Between production cost and airtime, one ad can cost a company $10 million to air.  As a sales company, the team at Cydcor is fascinated by the tactics companies take to build their brands, and the commercials are informative as they are fun. Here are our takeaways from Cydcor:  

Social Media is huge.  Brands and Twitter users live-tweeted the game, commenting immediately on the commercials, sending companies real-time feedback. Many were hoping to strike lightening and garner new followers and make headlines the way Oreo did last year.

Generation Y loves nostalgia and sarcasm.  From the hilarious “commercial that never was” online campaign from Newcastle to seeing the men of Full House on a Chobani ad, the marketing this year was clearly targeted to children of the 90’s.  

People will engage with your brand for a chance to win.  Esurance led the biggest post-game trend by announcing it was giving away $1.5 million to a tweeter using the hashtag #EsuranceSave30.

Puppies are still a viable tactic.  Even one of the most masculine brands could not resist using puppies as a ploy.  The adorable story of a puppy that is best “buds” with the iconic Clydesdale horse was enough to make anyone swoon.  Sometimes just being cute pays off.

Cydcor sales takeaways

The bigger the purchase, the bigger the ad.  Car commercials were the biggest production, featuring Jaguar comparing their product to the cunning and precision of British villains and James Franco being dramatically awesome for Ford.  It makes sense that companies asking consumers to make such a large purchase would have the most memorable ads.  It’s a good reminder that larger sales prospects require more effort.

What did you learn about sales and advertising this weekend? Did you have a favorite commercial? Let Cydcor know on Twitter!

5 Sales Plays You Can Make Today

Feb 1, 2014

0 min read

Cydcor Sales Plays
Flickr CC/kevin813

The big game is this weekend, and the competitive of sports has a lot of parallels with sales.  Succeeding in both sports and sales requires strategy, winning, rewards and competing.  Whether you are looking for a career or another client, using your football fandom can help give you an edge that will help you achieve your goals.  The Cydcor team shares its favorite sales plays to attracting clients and building relationships.

The Ice Breaker. Seek out new prospects with a winning personality.  Cydcor recommends using the “SEE” principles: smile, eye contact and enthusiasm.  Find out what the lead enjoys and find some common ground in the conversation.

The Stat Push. Bring the facts.  People are often convinced by solid evidence that what you are offering is a better decision.  This includes making sure people recommend your work, testimonials of your success, and information about your product or service.  If you have an answer for everything, no one can argue with you.  But don’t be too pushy with your knowledge; it can turn some people off.  Just be ready for questions.

Cydcor sales plays
Flickr CC Ron Beiber

The Full Rundown.  Go through your entire contact list and send each person a quick email or give them a call.  This will keep your list fresh and relevant, and you can see if any former prospects have changed their minds about your service.  The full rundown can help you prioritize your strategy, and keep you organized

The Hail Prospects. Go all out.  Make a list of all ideal people you want to work with and find ways to contact them.  Go all out, reach for the top, even if you think it’s impossible.  Throw everything you’ve got at your search until something breaks through.

The Double Back. Make sure you follow up with everyone you talk to with a thank you note.  Remember as well that past clients may be interested in upgrades or additional products that you have to offer.

What’s your favorite play? You can join the Cydcor community and let us know!

The Secret to Sales: There is No Secret

Jan 16, 2014

0 min read

Cydcor Sales

Cydcor is a sales company.  We send teams of professionals out into the world and drive revenue on behalf of our clients.  Sales is a competitive field, and can be prove to be daunting for many people.  At Cydcor, team members are driven through professional training, perseverance, and a fun work atmosphere.  Many sales companies to try peddle “the ultimate secret” to selling, but the real secret to a career in sales is that there is no secret.  Sales takes hard work, a winning personality, and persistence.

Hard work means that when you are starting out, sales people need to practice refining skills, building conversation tools, collecting leads and making plans.  Time management skills are crucial, and the ability to learn how to accept rejection.  It is important to stay organized, keep track of which leads need what you are selling, who to follow up with, and what is a good use of your time.  It can sometimes mean long hours, putting in extra time and going the extra mile to make sure that you are coming out on top.

Cydcor sales teams learn that great sales success comes from developing a warm, outgoing persona that is devoted to customer service.  Sales is about giving customers what they want and need, and success comes when they believe you have their best interests in mind.  Smiles, knowledge and solutions go a long way.

Cydcor Sales

Persistence is key to succeeding in any business.  Knowing the difference between “no thank you” and “not today” can make a huge difference.  It is important not to be annoying to customers who are truly not interested, but there are others who may be just not ready, or more open minded later.  A simple email once a month will help your leads keep you in mind.

At Cydcor, we reward team members who take the time and energy to become successful.  Promotions from within, sales contests, awards, conferences and team night celebrations are a common part of the culture.  If you are interested in a career at sales, check out the Cydcor Career Builder Page.

What College Can Teach You About Sales

Dec 4, 2013

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Many people are natural born salesmen.  Building relationships and convincing people of their side of story is something comes easily to them.  At Cydcor, we are happy to nurture young talented sales people with a gift for gab and laser focus abilities.  However, some great sales people learn their skills from the college experience, for those looking to gain a broader perspective and refine the necessary skills.  Here a few ways you can use your college classes to create a successful sales career.

Psychology teaches you about the human mind.  You can learn how people will react to the things you say, how to gain trust, and what makes people want to buy your product or services.  You can focus your abilities to read people into convincing them to come to your side.

Business will give you a broad overview of management, operations, and communications.  Business majors are well rounded and have a solid understanding of how to identify needs and solve problems.

Finance or accounting degrees are useful for understanding numbers and efficiency.  Finance majors will still need to focus on people skills but will understand what needs to get done in order to make the business profitable.

Communications is a great modern degree in order to study means and methods of communication.  These skills will create savvy social media and email marketers as well as develop a solid understanding of how to get a message across.  Communications majors can tap into what is important and popular, and put their particular spin on the situation.

While theater or drama may sound like a strange major for business, some of the best sales skills come from being able to act confident and knowledgeable even in situations where it is not truly the case.  Actors know how to be charming and make friends with anyone, and can gain trust easily.

What do you think is helpful for a salesperson to study in college?  Learn more about the skills necessary to be a sales rock star on Cydcor’s career page.

Songs to Pump You Up for Sales

Nov 11, 2013

0 min read

There is nothing like a perfect song to get pumped up for the morning.  At Cydcor, we know working in sales takes energy and motivation.  Here is a list of some of our favorite songs to get you ready for work.

  1. Roar by Katy Perry.  You went from zero to your own hero, and now the world will hear you roar.
  2. We Come Running by Young Blood Hawke.  Even they name of the band is enough to get fired up.  The sound when we come running should motivate you to make those calls.
  3. Lose Yourself by Eminem.  You only got one shot, don’t miss your chance.  Intense lyrics mixed with a catchy riff make this song a classic motivator.
  4. Revolution by The Veronicas.  This Aussie duo brings high energy dance pop to garage band punk rock.  “I am a revolution, close your eyes, I’ll blow your mind.”
  5. Beautiful by Christina Aguilera.  Sometimes you just need a boost of self esteem.  Don’t let others get you down.  This passionate ballad of self-love can make you smile when you look in the mirror.
  6. Can’t Hold Us by Macklemore.  Tonight is the night. This is the moment.  Make that sale.  Throw your hands up like the ceiling can’t hold you.
  7. Bust A Move by Young MC.  The old school hit tells you exectly what you need to hear: don’t just stand there, bust a move!
  8. Under Pressure by Queen.  One of the best riffs in music history alone is enough to keep this timeless classic on your playlist.  No need to pay too much attention to the lyrics on this one, but rather think about beating the pressure and coming out on top.
  9. Best Day of My Life by American Authors.  This sweet little ditty will have you believing that today is going to be the best day of your life.
  10. The Middle by Jimmy Eat World.  It just takes some time, you’re in the middle of the ride, everything is going to be just fine. This is a nostalgic, danceable throwback to the late 90s.

What are your favorite songs to fire you up for work?

How Posture Can Make You A Better Salesperson

Nov 4, 2013

0 min read

How Posture Can Make You Powerful

Cydcor power stance
Notes on the Power Stance Talk via Philip Ingham/Flickr CC

In sales, people have to have to interact with each other all day.  Success in sales comes from being able to feel confident and comfortable in most situations.  At Cydcor, we do our best to present the most effective sales teams around.  One way to easily improve your sales confidence can be as simple as taking two minutes to stand powerfully.

Nonverbal communication has a lot of value in society.  How we interact with each other can lead to very important decisions in life, such as whether someone is hired, sued, or accepted for a date.  One second of political candidate facial expressions can predict election outcomes 70% of the time.

Cydcor power stance
"Fake it until you become it" via heath bar/Flickr CC

In addition to using body language to judge others, social psychologist Amy Cuddy has reported research that the way we move and carry ourselves also affects the way we judge ourselves.  Further, many body expressions and postures reflect similar positions in the animal kingdom.  When we are afraid we make ourselves small and meek, trying to appear insignificant.  When we want to display power, we make ourselves big and open.

Power stances are known across the animal kingdom.  Also, that powerful people express power chronically as well as in moments of victory.  Even people who were born blind have been showed to display the upward v shape with the arms after winning something, the way racers do when they cross a finish line.

When powerful people and fearful people interact, body language reflects this as well.  People unaware of fear will often shrink in the face of an open power stance without realizing it.  Professor Cuddy realized the difference in power stances in the classroom, and decided to try an experiment to see if grades would improve on students she trained to stand powerfully.
The results were stunning. It turns out that powerful stances for two minutes actually increase hormones that contribute to self-confidence and assertion. So the fake-it-till-you-make-it strategy actually has a physiological affect that helps people be more confident and assertive. See the amazing talking by Professor Cuddy below:

Five world-class outsourced sales solutions to watch in 2024

Aug 14, 2024

0 min read

Opinions expressed by Digital Journal contributors are their own.

These B2B partners bring in leads, close deals, and grow revenue for some of the world’s largest companies.

They say that you should sell your strengths and buy your weaknesses. That’s the thought behind the business-to-business (B2B) market, where a company can bolster its sales process with the help of outsourced teams and vendors. Plenty of players are in this arena, but you must know you’re entrusting your brand and reputation to a trustworthy partner.

You’re looking for a vendor that treats your business like their own, and here are five brands with a reputation for doing just that.

Cydcor

Image courtesy of Cydcor
Image courtesy of Cydcor

Cydcor has a thirty-year history of working with Fortune 500 companies to facilitate campaigns that use everything from in-person sales to digital marketing. This California-based business has a track record of driving significant results for big clients, with awards and recognition, including being named the Door-to-Door Dealer of the Year.

They operate as a sales network of independent sales companies owned by empowered entrepreneurs. This lets them execute campaigns across North America on behalf of their clients. Under the leadership of CEO Vera Quinn, who took the helm in 2020, Cydcor has built powerful solutions-oriented relationships with customers and digital technology to connect the brands they work with to the customers who need them.

Tackle.io

Image courtesy of Tackle.io
Image courtesy of Tackle.io

Hyperscaler cloud marketplaces such as Amazon Web Services (AWS) are powerful tools for enterprise software sales, but many software companies need help selling their product on hyperscalers. Tackle.io specializes in guiding partners in this space, getting them in front of the right buyers, and providing the tools to transact deals through these complex hyperscaler ecosystems.

Tackle claims over $6 billion in transactions and counting, and they offer an “enterprise-grade” platform to organize a company’s sales operations all in one place. Tackle’s goal is to simplify the complexity of selling in cloud marketplaces.

Cleverly

Image courtesy of Cleverly
Image courtesy of Cleverly

Before closing a sale, prospect leads and educate potential customers about your offers. Lead generation agencies are essential to the B2B market and Cleverly is a great example. Their cold outbound lead generation process operates through email and online spaces like LinkedIn.

Cleverly’s numbers list over $50 million in generated revenue. Their specialty in LinkedIn positions them as a primary destination for B2B prospecting.

Belkins

Image courtesy of Belkins
Image courtesy of Belkins

Another lead generation agency, Belkins, has worked with big names in industry, education, and fintech. Belkins has gathered awards for its outcomes, including the 2023 Silver Stevie award for sales and customer services, and G2 ranked Belkins at #1 for Lead Generation in Digital Marketing and Email Marketing for Spring 2024.

One unique aspect of Belkins is its consulting work, which can be an alternative or complement to its done-for-you lead generation services. The best sales team (and outsourced lead gen team) can only be effective when working with a robust, organized CRM. Belkins specializes in helping companies across multiple industries set up, organize, and maximize their CRM.

PHP Agency

Image courtesy of PHP Agency
Image courtesy of PHP Agency

Patrick Bet-David, the entrepreneur behind PHP Agency, is now more commonly known for his commentary on the Valuetainment podcast and YouTube channel, where guests have included Jordan Peterson, former Mafia bosses, and even the late NBA legend Kobe Bryant. However, the PHP Agency is still alive and effective. It is a marketing company that drives sales for financial services nationwide, specializing in the US life insurance market. The company is expansive in scope and ambition, with almost 30,000 agents.

Over the last few decades, outsourced sales have become a mainstay in the strategy of many companies worldwide. From titans like Cydcor to tech-powered upstarts like Cleverly, the best B2B partners are the ones who lean entirely into their strengths so that they can drive significant results for companies in need of their unique sales solutions.

CEO Vera Quinn on How to Serve Clients Across Multiple Sales Channels

Apr 5, 2024

0 min read

Vera Quinn on How to Serve Clients Across Multiple Sales

Cydcor, a leader in outsourced sales, has touched a wide array of industries in its first thirty years in business. We sit down with CEO Vera Quinn to learn about how to tailor a business to clients across multiple sectors.

When you’re serving some of the nation’s top businesses, you have to be able to adapt. Every industry has its own needs, systems, and quirks–and services must be tailored to fit each one. Sometimes, you can find your niche in one area and stay there happily, but–more often than not–the most successful companies are the ones that can thrive in multiple sectors.

Cydcor has become a leader in the outsourced sales industry by developing integrated omnichannel campaigns that are executed by independent corporate businesses. In their first thirty years in business, Cydcor has developed a reputation for delivering results, no matter what industry the clients are in – from telecommunications to energy and everything in between.

To pick up some advice that the company has learned along the way, we reached out to CEO Vera Quinn.

The first thing the CEO advises is to be flexible–as every client has its own approach to solving problems.

“I don’t think there’s one answer for everything,” Quinn says. “What works for one business could be different than what works for another. For one business problem, there could be four different answers. They could all be right–so what we’re looking for is the best one.”

Listening is key to working alongside clients – and being flexible to all the possible approaches out there opens the door to finding the one that’s going to work best.

“It’s never linear,” Quinn continues. “There is no certainty in business, so the process has to begin with clearly articulating the problem, then finding the best brains around to help solve it.”

This is a sentiment that extends to Quinn’s role as a “custodian” of Cydcor, in addition to her approach to serving different teams of clients.

Vera Quinn on How to Serve Clients Across Multiple Sale

Listening to the specific client at-hand to learn about how business is done in their industry is crucial. But one of the benefits of serving business clients across multiple markets is that Cydcor gets to bring a fresh perspective to every sector

“Sometimes in business,” Quinn says, “you just get yes people. But one of the keys to innovating and finding solutions is being willing to not just go along and say yes. When you have an alternative set of brains and perspectives, chances are you’re going to have a much better outcome.”

By serving solutions across a variety of different landscapes, Quinn and the Cydcor team have been able to pick up many of these alternative perspectives over the course of their first thirty years in business. Markets change over time–and an emerging technology or societal shift may impact one before another. Cydcor’s longevity has allowed the company to learn, adapt, and bring what they’ve seen to each client they welcome into the fold.

That brings us to Quinn’s final piece of advice for serving multiple industries.

“Business is business,” Quinn says. “No matter what industry, there are fundamental principles to what works and what doesn’t.”

We can get lost in the nuances of a particular market–and lose sight of what’s always important in business.

“Quality, budget, timelines, and the overall goal of helping people and adding value to their lives,” Quinn says. “I don’t care what industry you are serving; those elements should stay top-of-mind.”

Cydcor is proud to say that they are in the “people helping people” business. Every industry has a central humanity to it. Each–from telecommunications to energy to consumer goods–should strive to make the life of the end customer better while shaping a better world for the future.

Relationships like the ones Cydcor has created with both Fortune 500s and emerging new brands are what drives industries forward. By being malleable enough to work across distinct sectors, Cydcor has built a bridge of innovation and knowledge for the fundamental principles of business.

Building on these fundamental principles, their team has been able to learn from their clients–each of whom have unique angles and approaches to the work that they do. This has been fundamental to Cydcor’s growth over these last three decades–and what makes them a highly competent player in the market for coordinating outsourced sales campaigns with independent corporate offices across the nation.

“We’ve been fortunate enough to create great relationships with our clients,” CEO Vera Quinn says, “and learned a lot during our first thirty years in business.”

For more information on how Cydcor serves its clients across multiple industries, visit their website.

Here’s Why Cydcor Is One Of The Most Trusted Names In Outsourced Sales

Jan 10, 2023

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Demonstrating success in outsourced sales since 1994, Cydcor is a leader in its industry for a reason. The purpose-driven company helps fortune 500 and emerging companies achieve their business goals from customer acquisition to perfecting sales processes. And what sets Cydcor apart is its unmatched reputation for sales excellence and expertise. Read on to learn more. 

It’s hard to find companies that truly care about what they do in this day and age, let alone care about their clients and employees. Implementing a mission backed by a purpose sets businesses apart from the rest, and with every passing year, these businesses are becoming increasingly rare. 

There’s nothing worse than investing your time and energy in a company that turns out to have no interest in you except for your wallet. But in this day and age, a reputation like that can have your organization spiraling in no time. In a recent global study, it was found that consumers are four to six times more likely to interact with and support purpose-driven companies. 

Consumers have the upper hand now more than ever, making it evidently important to invest in your business’s customer service and lead with a purpose. 

One company that has stuck behind its mission since day one is Cydcor, an expert in all things outsourced sales and customer acquisition. Helping others is what the company not only stands for but practices with every internal and external interaction. 

“You’re not successful in our business unless you help others succeed,” says Gail Michalak, Vice-President of Marketing and Communications at Cydcor.

Consistently exceeding client expectations is only part of what makes Cydcor an industry leader. The company was ranked on the Los Angeles Business Journal’s Best Places To Work list 10 times as it fosters a positive work environment and prioritizes its employees. A key to any successful business is investing in the team members just as much as the clients. 71% of executives say that employee engagement is critical to their company’s success.

As it’s known, driven, motivated, and passionate employees are the backbone of any long-lasting organization. And at Cydcor, the company dedicates a main portion of its mission to its employees through management training. One factor that makes Cydcor such a successful company is its employee morale and the customer service the teams, outsourced by Cydcor, provide. 

As a face-to-face sales company, excellent customer service is a vital part of what makes Cydcor a top leader, a treasured asset in today’s heavily dominant online world. 

With over 25 years of putting together outsourced sales teams across Canada and the US, it’s no wonder why Cydcor is one of the best in the business. 

Simply put, “we’re a people-helping-people business,” Vera Quinn says, Chief Executive Officer and President of Cydcor. And that is exactly what Cydcor does. The purpose-driven company continues its mission to assist fortune 500 and emerging companies elevate their businesses while giving back to the community through their philanthropic endeavours

Leadership, expertise, and security are a few of the many traits that define Cydcor. But above all, the company helps its clients in a few fundamental areas:

  • Acquire new customers 
  • Grow market shares
  • Penetrate new territory 
  • Retain and re-engage customers 
  • Increase customer value 

When asked what the main mission of Cydcor is, Quinn answers without delay. 

“We are who clients can count on to get their brand products and services exposure in front of a customer,” and the company achieves this in a few ways. “We break down complex ideas or services and we simplify them in a way that makes a customer create a great decision to either save money or use a service in a different, better way.”

And the “faces” behind Cydcor’s face-to-face sales are the outsourced teams. “We can put together a team that’s well trained, has great character and integrity that can speak to a customer about your products as good as if not better than your own employees,” Quinn continues. 

When an organization runs on a purpose, it bleeds into the rest of the team. Selling a product to consumers in today’s landscape is almost impossible without integrity, passion, and authenticity. And Cydcor ensures that with every moving part, these core values are carried throughout. 

“There are a few things happening today. But mainly there is a lack of customer service. And you can see that everywhere,” says Quinn. Without adequate customer service, your products and services will remain on your inventory list. 

That’s where the customer acquisition expert company, Cydcor, can help. 

More than a company, Cydcor provides career opportunities, goes above and beyond in its community involvement, and produces real results for its clients. When you lead with purpose, success follows, and Cydcor fosters an environment that aims to achieve excellence in all areas of life, both personal and professional. 

As they say, success is a mindset, but at Cydcor, success is a guarantee. 

To learn more about Cydcor and how they can help you achieve your business goals, visit their website now. 

Here’s How Cydcor, An Award-Winning Leader In Outsourced Sales, Is Transforming The Corporate Philanthropic Landscape

Dec 14, 2022

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Cydcor is a respected customer acquisition company whose DNA is hardwired to help people develop and unleash their true potential. They are a thriving corporate culture on a mission to support and achieve lasting global impact – and thanks to their multiple philanthropic ventures, the team is inspiring others to do the same.

They say everything you need in life must pass through another person’s hands. This is why people are the most valuable resource on this earth. We are all connected. Yes, thanks to technologies like the Internet, some may argue we are more tight-knit than ever before, but unless we get out from behind our screens, we can easily become separated from impacting humanity in more personal ways.

In a generous society where giving freely is common, there’s a much stronger connection and sense of belonging when we engage people face-to-face. Whether it’s giving time, talent, or treasure, philanthropy brings people together in ways that can only be achieved by supporting causes bigger than ourselves. We simply cannot deny the power a snowball effect can have on humanity

So why not take that one step further?

“You’re not successful in our business unless you help others succeed. And this extends to philanthropy locally and globally,” explains Gail Michalak, Vice-President of Marketing and Communications at Cydcor. “To be successful as a human goes beyond just being successful in business; it extends to doing more and giving more in everything you do.”

Cydcor, a powerhouse in its industry and known for being an organization focused on coaching and development in the workplace, is a trusted customer acquisition company also committed to impacting and inspiring change in its communities. As a “client broker” of more than 25 years, Cydcor’s award-winning reputation as a trusted leader in outsourced sales speaks volumes for its win-win attitude and company values that have continued through the decades.

Throughout its history, the company has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business growth goals through teams of well-trained salespeople and a business foundation of great character and integrity.

Apart from having a long history of working with recognized and emerging brands in telecommunications, office supplies, energy, tech, and more, part of creating a community within the Cydcor team is finding ways to support those in need.

“We’re a people-helping-people business,” says Vera Quinn, President, and CEO of Cydcor. “Thanks to our business values and cultural philanthropic efforts, we are proud to actively drive multiple community service events throughout the year.”

Currently, Cydcor’s primary current involvement is with Liberty Children’s Home, a sanctuary in Belize for more than fifty abused, abandoned, and neglected children, some of whom also have special needs or suffer from HIV or AIDS. With the upcoming holiday period approaching fast, there has been a lot of energy and interest in helping the kids in need.

“Every year, we have a giving drive for Liberty. Liberty is a place that kids call home. Many of these kids don’t have parents or family members who can look after their basic needs – so we gather and fill a wish list of toys and essentials like clothing and school supplies,” explains Michalak.

She continues, “Through the efforts of our entire field and internal team at Cydcor, we have helped feed, clothe, house, educate, and provide counseling to 50+ children in Belize with a staff of around 30 people.”

Getting physical boots out in the field is something that Cydcor strives for, as this creates bonds and engagement and shifts mindsets for generations to come. From going door-to-door to approaching people in a workplace, face-to-face contact with any of their clients or philanthropic ventures is crucial to their core values.

This is because many people who wish to start philanthropic journeys occasionally write and send checks but don’t interact or know much about where it’s going. Getting actively involved and diving deep into the people’s hearts and minds makes the experience worth more than the grandest intention.

Cydcor is not a novice when it comes to previous philanthropic milestone successes. Since 2010, it has partnered with Operation Smile, a non-profit organization that helps support Operation Smile which is dedicated to creating solutions that deliver free cleft surgery and comprehensive care to people where it is needed most.

“For many years all across Canada and the U.S., we saw these people in the business band together to raise monies to help fund surgeries,” says Quinn. This past initiative changed thousands of lives as the company raised $1 million for the cause through organic fundraising and dedicated events. And it doesn’t end there.

After entrenching themselves from global to national philanthropies to rolling into local and individual markets, Cydcor noticed how their endeavors created momentum for everyone in the business.

“For our local efforts, many team members and field sales teams have causes or organizations that have personally impacted them that they want to give back to – including those in sports, education, healthcare, environment, hunger, and many more,” says Michalak. All that this tells us is that doing good reaps the rewards for setting an example and inspiring others.”

Business skills translate into philanthropic efforts being organized, inspiring people to commit. Ultimately, individuals can feel good about themselves – knowing they have just accomplished something bigger than themselves. This is why people need to get involved and make it a big part of their culture.

Having worked with organizations that are either well-known in the communities or renowned nationally or globally, it’s easy to see why millions of people value Cydcor as a company.

“One of the best ways to lead and inspire others is by appealing to people through both their heads and their hearts not just what they are going to get in their career, but really how they’re going to grow as individuals and have an impact on our world,” says Michalak.

If you want to join the cause and be a part of a company transforming the world’s philanthropic landscape, head to the Liberty Children’s Home website here.

For more information on how you can collaborate with Cydcor, explore their world here.

Written in partnership with Mindful Agency

Your Daily Dose Of Inspiration: From Entry Level Sales Rep To Successful Business Owner, Meet George Papalexandratos

Dec 2, 2022

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When George Papalexandratos first started his career in sales, all he was looking for was an opportunity to learn new skills and make some money, but with his hard work and determination, he accomplished so much more than that. His story is a prime example of how a strong determination for success and the right mentorship can truly change the trajectory of your life.

After graduating from Virginia state’s University of Richmond in 2002, George Papalexandratos set foot in the world of sales for the very first time. With a background in finance and marketing, he began his career as an entry-level sales representative, and with the grit, determination, and the right mentorship along the way, he has become a successful business owner who inspires others to take risks and follow their dreams, no matter what challenges come their way. 

“When I started in sales, I was seeking an opportunity to learn hard and soft skills, because right out of college, I didn’t really know where I was going,” he says. “I was not very good at sales straight away, but I got pretty competitive and very interested in learning what makes people click,” he continues. 

Papalexandratos shares that his first time on the job didn’t quite go as smoothly as planned. He was overwhelmed with the sales pitch he memorized, and the customer he was selling to was apprehensive and resistant. He eventually lost the sale and began questioning whether this path was the right one for him. Along his journey, there were many moments when he felt like giving up and starting over, but something deep inside him told him to keep going.

“I was fortunate that I had a really good trainer who kept on pointing out all the things that I did well,” he says. “While in my mind I was tanking and not doing anything right, she was excited to see me try and instilled in me that I was progressing.”

With time, he became a talented salesperson, and having a mentor who was invested in his personal success really changed Papalexandratos’ perspective on the industry. Prior to this point, he felt like you had to be a certain type of person to do well in sales, but that simply wasn’t the case. With the right resources, passion, and dedication, Papalexandratos learned that anything was possible, and it inspired him to help others see the same.

“When I first learned how to make sales, I was very excited because I learned a skill that I could actually capitalize on and was passionate about doing well, but when I started helping others and teaching them how to close sales as well, that’s what really got me excited and fulfilled in a way that sales alone couldn’t,” he says.

Fast forward to today, Papalexandratos is the President and CEO of Ethos Consulting Group Incorporated. It is a direct sales company that blends sales, training, and talent management all under one roof. Ethos Consulting Group is contracted by Cydcor, an award-winning business relied on by Fortune 500 and emerging companies across America to achieve their customer acquisition, retention, and business growth goals. Through his role with the company, Papalexandratos is a mentor known for his passion for helping entry-level salespeople turn into successful leaders. 

When asked what training with Ethos Consulting Group looks like, he says it’s a lot more than just teaching the Xs and Os. “There’s a lot of empathy and support when training,” he says. “We tell people that this is going to be challenging and they’re going to fail, but also that we’re not afraid and we’re not going to hide away from it,” he says. 

“I personally believe that you go through failure to reach success. So everything that you’ve built adds up, and when you look back at it, you’ll see that it forced you to step outside of your comfort zone, think through complex problems, find solutions and see the value in each lesson,” he shares.

Papalexandratos teaches his sales teams that when it comes to failure, you should be excited because it shows that you’re learning. “Most of the time you fail because you’re doing something that you’re uncomfortable doing, but that’s where all the growth is. So when someone fails, they’ve also learned from it and they become a better person,” he says.

When you go through these lessons, he says that you might not appreciate it at the time, but when you look back you’ll realize that all those things you went through, all the no’s and all the yes’s, slowly but surely made you into a better human being.

Papalexandratos’ story reminds us that if you work hard and are passionate about what you do, it will inevitably pay off. He started off as an entry-level sales representative over a decade ago, but his passion and determination got him to where he is today. 

Papalexandratos has been running Ethos Consulting Group for over 17 years and shares that its success is due to the fact that they always go back to its mission of building people’s confidence by teaching them the right skills and the right mindset. 

“After all of these years, we haven’t lost our core values, we are all about building up our people,” he concludes. To learn more about Cydcor and its inspiring people like George Papalexandratos, visit their website today.

Sales Leadership + Winning Mindset with Vera Quinn, CEO of Cydcor

Oct 17, 2023

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Since joining Cydcor more than 20 years ago, Vera Quinn has been a driving force behind the company’s success. Vera was named President in 2015, and in 2016, Cydcor achieved a record year in revenue. Vera is primarily accountable for cultivating strong client relationships and ensuring sustained revenue growth. She heads Cydcor’s retail, residential, and business-to-business divisions and is responsible for broadening Cydcor’s reach through strategic business development and new client acquisition. Vera oversees campaign management, field management, and a variety of company support functions.