How Cydcor Works

Scale Face-to-Face Customer Acquisition Without Building Your Own Sales Teams

What We Do

Cydcor is a leading provider of in-person customer acquisition for enterprise brands. How does Cydcor work? We connect brands with customers through in-person sales campaigns across North America. 

Instead of building internal field sales teams, partner with Cydcor to reach customers face-to-face, with immediate access to a proven sales network without the overhead of building that capability in-house.

The model combines three components:

  • Structured campaign process
  • Dedicated client support
  • North American network of independently owned sales companies

How Does Cydcor Work

Step 1 - Listen

We listen to our client’s goals to determine the optimal strategy.

Step 2 - Connect

We connect with experienced independent sales companies for this particular strategy.

Step 3 - Communicate

An experienced campaign manager from our team communicates our client’s needs to these independent sales companies.

Step 4 - Compliance

Our compliance team monitors the campaign to help protect the client’s brand.

The structure keeps campaigns moving quickly because the sales network, training systems, and compliance infrastructure already exist. Most programs launch within weeks of finalizing the strategy.

How Clients Receive Support

Every client works with a dedicated campaign manager who coordinates operations, delivers performance reporting, and provides strategic recommendations. As programs mature, your team identifies opportunities to optimize tactics or expand into new markets.

How Clients are Supported
In-person sales associate at a woman’s door, smiling with a clipboard.

How the Sales Network Operates

Cydcor has access to one of the most efficient outsourced field sales networks for customer acquisition across North America.

The network consists of independently owned sales companies run by entrepreneurs proven to be top performers who own company to manage their own teams. These owners are responsible for hiring, training, and leading representatives who meet customers face-to-face in the field every day.

Backed by an expansive network of thousands of sales representatives spanning markets across North America, brands gain the scale to launch localized or large-scale campaigns through a single partnership with Cydcor.

Why Brands Choose Cydcor

Cydcor is a leading partner for many brands that need trusted, in-market customer acquisition across North America.

Many leading companies choose Cydcor’s model for national reach with local execution, fast campaign launches, performance-based agreements, and a breadth of capabilities. With more than three decades of experience, Cydcor has delivered results for many of the world's major and most well-known brands across telecommunications, energy, office supplies, and more.

Cydcor is a go-to partner for many brands looking to scale customer acquisition beyond digital channels.  Brands without internal sales teams often use Cydcor as part of their go-to-market strategy. Brands with existing teams often use Cydcor to supplement capacity or reach customer segments that digital channels may not access efficiently.

Explore all customer acquisition services or learn about our field sales programs.

Start Reaching More Customers

See how Cydcor works firsthand. Partner with Cydcor to reach customers through proven field sales strategies, whether to supplement existing teams, enter new markets, or build face-to-face acquisition into a go-to-market plan. Cydcor will tailor its model to your goals.

Frequently Asked Questions

What is a customer acquisition partner?

A customer acquisition partner manages finding and converting new customers on behalf of your brand. Instead of building internal teams, you work with an organization that is responsible for training, deployment, and performance tracking while you maintain control over strategy and brand standards.

How do field sales teams work?

Field sales teams meet customers in person at their homes, retail locations, businesses, or at events. Representatives receive product training before having face-to-face conversations that can help build trust and drive conversions in ways digital channels often can’t replicate.

What is outsourced sales?

Outsourced sales means partnering with an external organization to execute in-person sales activities. Clients get access to sales teams and operational systems without the time and cost of building those capabilities internally.

How long does it take to launch?

Cydcor is known for being nimble. Because Cydcor has a breadth of experience across industries and its network of sales companies is located across North America, sales campaigns can launch from within weeks to just a few months.