September 6, 2017

How to Be a Successful Salesperson

Two sales people shake hands on the street.
How to Be a Successful Salesperson: Utilizing the Traits of Successful People

What does it take to be a successful salesperson? One of the best ways to unlock your real sales potential is to look at the traits of successful people in other fields. Whether it’s astrophysics or technology or sports, there are a number of traits that successful people share. Discover what those traits are here, and find out how you can utilize them to become the most successful salesperson you can be.


It’s nearly impossible to be successful in any arena if you aren’t passionate about what you do. It takes long hours and hard work to get to the top of any field. If you’re not passionate about what you do, it makes it that much harder to put in the effort. But when you love what you do, all those sacrifices you make for the job no longer seem like work. They feel worth it, because this is what you were meant to do.


Innovation is one of the main traits of successful people that pops up in nearly every field. But how, exactly, do you tap into the creativity that leads to innovation? Try looking at the obstacles in your life. It may seem counterintuitive, but every obstacle has an upside. It provides you with a way to find a solution. Ideas are born from the combination of a need to accomplish a task and a fresh perspective. Keep your eyes open for novel solutions that others may not see. Keep your ears open to listen for obstacles that others might have. Ask questions that can uncover the root of the obstacle, and you’ll unleash your inner innovator in no time.


Think about your favorite sports figure for a moment. They are exciting to watch—thrilling even. You root for them and you’re disappointed when they lose. Now imagine if you found out they no longer showed up to training and refused to practice. It wouldn’t take long for you to find someone else to cheer for, would it? Self-improvement is a process that never ends. There’s always room for you to be grow, improve your skills, and become a more successful salesperson. There really is no such thing as a plateau, because there is always more to learn. Maintain a student mentality to avoid becoming complacent. Look for ways to further your education, your technique, and your motivation to ensure long-term success!


Successful people don’t become successful through luck.  Luck is merely means being prepared when an opportunity arrives. You have to develop your skills and position yourself in a space where opportunity exists. That way you are ready, available, and capable to meet your opportunities head on. Remember that a successful salesperson can thrive in any market, because when you are living up to your potential, you create your own success.

Provide Value

You’re never really selling goods or services; what you are always selling is solutions. Your clients have problems that they need resolved, and you have the means to resolve them. Listen carefully to your client, and ask them questions that get to the root of what their issues are. Then, you are poised to add value to their day-to-day life. Think about Martha Stewart. She mastered the skill of making a beautiful home, and in turn, she sold the solutions she discovered along the way to millions of people across the country and benefitted their lives.

You’re never really selling goods or services; what you are always selling is solutions. Share on X


Failure is inevitable, and the ability to work through it and keep yourself dedicated to your goals is one of the defining traits of successful people. There are countless examples of this. Sir James Dyson created 5,126 failed prototypes before creating a bagless vacuum that worked. Dyson Vacuums is now valued at billions of dollars. Theodor Seuss Geisel, better known as Dr. Seuss, had his first book rejected by 27 different publishers. Stephen King threw away an entire early draft of Carrie because he was unsatisfied with his product. His wife saved it from the trash and it eventually launched his career. Every failure is a chance to learn, to adapt, and to refine your approach.


A successful sales person doesn’t need anyone other than themselves to hold them accountable. Similarly, you are the only person who truly knows just how valuable you are to a team. While your manager will set certain expectations of you based on your potential, to really excel, you should set even higher standards for yourself. You know what you are capable of. You have the discipline to achieve success. You must answer to yourself at the end of every day.

Exceed Expectations

There’s an old sales saying, “under-commit and over-deliver.” But what happens when you over-commit and still over-deliver? Successful people do more than what is asked of them. They think of their job description as where their job starts, and then they look to add even more value to their team. In addition to proving to others that they are a team player, their work really stands out.


Across all disciplines, it is a proven trait of successful people to remain goal-oriented in spite of any and all surrounding circumstances. The key to obtaining the goals you set for yourself is to approach them strategically. Differentiate short term goals from long term goals and prioritize your progress accordingly. Realize that long term goals are often made up of a number of more easily actionable short term goals. Tackle those short-term goals one by one, and soon you will discover you have achieved the success you deserve.

Be sure to check the Cydcor Blog regularly for more tips on how to become the successful salesperson you are meant to be!

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We are Cydcor, the recognized leader in outsourced sales services located in Agoura Hills, CA. From our humble beginnings as an independent sales company to garnering a reputation as the global leader in outsourced sales, Cydcor takes pride in having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.