Discover practical advice, inspiration, and insights to help you succeed in business and grow both personally and professionally.
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In sales, people have to have to interact with each other all day. Success in sales comes from being able to feel confident and comfortable in most situations. At Cydcor, we do our best to present the most effective sales teams around. One way to easily improve your sales confidence can be as simple as taking two minutes to stand powerfully.
Nonverbal communication has a lot of value in society. How we interact with each other can lead to very important decisions in life, such as whether someone is hired, sued, or accepted for a date. One second of political candidate facial expressions can predict election outcomes 70% of the time.

In addition to using body language to judge others, social psychologist Amy Cuddy has reported research that the way we move and carry ourselves also affects the way we judge ourselves. Further, many body expressions and postures reflect similar positions in the animal kingdom. When we are afraid we make ourselves small and meek, trying to appear insignificant. When we want to display power, we make ourselves big and open.
Power stances are known across the animal kingdom. Also, that powerful people express power chronically as well as in moments of victory. Even people who were born blind have been showed to display the upward v shape with the arms after winning something, the way racers do when they cross a finish line.
When powerful people and fearful people interact, body language reflects this as well. People unaware of fear will often shrink in the face of an open power stance without realizing it. Professor Cuddy realized the difference in power stances in the classroom, and decided to try an experiment to see if grades would improve on students she trained to stand powerfully.
The results were stunning. It turns out that powerful stances for two minutes actually increase hormones that contribute to self-confidence and assertion. So the fake-it-till-you-make-it strategy actually has a physiological affect that helps people be more confident and assertive. See the amazing talking by Professor Cuddy below:

We had a happy Halloween here at Cydcor! The office was full of great costumes and creative pumpkins for the holiday. Check out our great pictures and our album on Cydcor Flickr!




How was your Halloween?
Health and wellness are an important part of Cydcor company culture. We value our team and want them to the be the best fleet of sales people in the business. We also want Cydcor team members to feel like their best selves.
Confidence and good moods are key building successful sales relationships. There are some good personal exercises to build confidence, but the best practice for mood boosting is to incorporate foods that will energize and provide balance. We all know nutrition and exercise play a huge role in our overall health, but did you know that eating for good moods is possible as well?
Getting essential nutrients like B vitamins, magnesium, antioxidants and omega fats are great for feeling good and getting out into the world. While they may not provide super powers right away, some great foods to keep on hand might just give that competitive edge in the world of sales.
Avocados are high in fiber, vitamin K, and folic acid. Fiber and the healthy fat in an avocado will make you feel invigorated and full. Vitamin K keeps your skin fresh and bright, and folic acid is helpful for mood boosting. These green fruits are ideal for bringing out your best self.
Hazelnuts are also rich in fiber and good fats, but their secret ingredient is their high magnesium level. Magnesium helps to keep stress levels low by regulating blood pressure and helping with calcium absorption. It can also help regulate heart beats.
Eggs are an excellent source of choline, protein and omega-3 fats. Choline is a micronutrient that helps to regulate the brain. They are also one of the few foods that contains vitamin D, which helps fight against depression and ward off disease.
What are your power up foods to get you ready for the sales floor?
Check Out Our Great Sites!
At Cydcor, we want to stay connected with our stakeholders and promote the company culture that has made us one of Los Angeles County’s Best Places to Work. That’s why we’ve decided to make sure we provide a rich digital landscape for our team and network to see what we’re up to and any advice we can offer for success in the sales industry. We encourage you to like, share and comment on things such as our Day of Smiles Fundraiser, our Cydcor Team Night Out, and other great events this year.
If you haven’t already please start by liking our Facebook page and following us on Twitter. These social media platforms are the best way to interact with the team and see all of our company news and events. Meanwhile, our LinkedIn Page is a great place to find job postings and see what business articles we are reading this week.
When you are looking for ways to improve your sales skills, we’ve built some excellent resources. Cydcor Reviews has an archive of great sales and business book suggests and reviews from company team members. We are also accepting submissions for reviews of your favorite business books. Over on Wordpress, our sales blog provides advice for the budding sales person inside you.
For inspiration, Cydcor Community is a place to promote success and company culture. The community blog is a place to learn more about Cydcor, our charitable work, and things that motivate us. We also share pictures, provide a portal to our Merlin training program, and provide information on why Cydcor is a great place to work. For our favorite motivational quotes, resources and team fun, please follow us on Pinterest.
Do you use any of our sites and enjoy them? Let us know!


The Cydcor team is hiring! Cydcor is the outsourced sales expert that customers say yes to. Cydcor professional sales representatives sell products and services to more than 4,000 new customers each business day. Cydcor's dedicated sales force penetrates markets - achieving results traditional marketing strategies can't touch. Through more than 32,000 in-person sales visits in the last 12 months, Cydcor continued growing our clients' business - and got results. We protect our clients' brands and deliver quality sales.
Why you want to work for Cydcor: we put our team members first. We believe in serving a higher purpose at work and that includes developing our team members personally and professionally. We also give back to our local and global communities through corporate charity work and paid volunteer hours.
Currently there are five available jobs at Cydcor:
Campaign Management Specialists (2): Responsible for reviewing and coordinating all data sources from our external sales teams and clients, integrating that data into our internal systems, and reporting sales numbers and results to stakeholders.
Digital Communications Manager: Responsible for managing all social media accounts and content marketing strategy.
Accounts Receivable Specialist:Responsible for handling all accounts receivable at the Cydcor office.
Controller: The controller works with our accounting team to oversee financial statement preparations and the general ledger.
Come and join one of the funnest teams around! Apply today on our jobs board.
According to Oracle, sales people spent 78% of their time looking for leads. That leaves very little time for actual selling, especially when relationship building is so crucial to making the sale. So how can one manage leads and spend more time selling? Here are some tips from Cydcor Sales Blog.
Start by organizing your leads into categories of likelihood. One for people who have bought from you before. Two for people who have expressed interest. Three for people you think would really benefit from your product or service. And four for completely cold leads. Categories one and two should take up most of your time, building relationship.
Think of the 80/20, which says that eighty percent of sales come form twenty percent of our clients. Many sales people and entrepreneurs alike are happier and more profitable when they make the most time for happy, enduring customers. That is why it is crucial to structure and evolve your business in a way that will bring in streams of income from your best customers. Whether that is a continued service, multiple services or new products, one must keep core clients happy and interested.
When generating new leads, stay within your network. You may need to cold call sometimes, but be smarter about it. Instead of spending time making calls to a list of a thousand, do research on a hundred and know why they need your business before you call. You will come off as more diligent, certain and provide your lead with information more relevant to them than a script. It also gives you time to ask questions.
If you need new perspective on what your customers are looking for, take a few past customers or customers of your competition out to lunch. Ask them what they like about their experience as a customer. Focus on the traits you hear in positive feedback and make them your main selling points. Take the time to build strategy around who your customers are and what they really need.
Cydcor is the leading expert in outsourced sales. To learn more about Cydcor, click here.

After all the hard work and energy our team put into the Cydcor Day of Smiles event, we were ready for some fun and games! Our team recently got to let loose a little at our Cydcor Night Out. Games, sunshine and smoothies were found at our gathering.

At Cydcor, team member happiness is important to us. We want to make sure our team is engaged, developed and feels a sense of purpose. Sometimes that means having fun too.

Team members played volley ball in the sand and rounds of corn hole. The outing took place outside near the Cydcor office in Westlake Village, California.
Would you like to be a team member for Cydcor and join the fun? See what others say about their job here:
"Cydcor is the perfect fit for me! I can voice my opinions, make mistakes, and try out new ideas in an environment that is comfortable and welcomes fresh ideas. There are opportunities for growth and development at every turn, and I feel like I'm working with my closest friends." - Kellie Saville
"Cydcor is about people and about figuring out how to help each team member achieve his or her maximum potential; personal development and growth is definitely the best part about my career at Cydcor. I feel empowered and encouraged to try new things, fail, learn and discover my strengths. Cydcor provides the support and the environment for us to grow." -Lalo Burgos
"I have been able to put my talent and skills to use while working with an energetic group of individuals to accomplish great things that has a direct impact on the livelihood of so many. I feel like I’m part of a family." - Amanda Isaac
We are currently hiring at our home office. Click here to see our Cydcor Jobs Page.

This past weekend, the Cydcor team hosted our first “Day of Smiles,” a fundraiser held throughout the United States and Canada among our network of independently-owned sales companies for Operation Smile. In addition to our own team members, more than 200 participating sales companies put their sales powers to work to raise money to provide cleft palate surgeries for children! Though we have been supporters for years – and have raised enough for two medical missions, one of which took place last year in Rio De Janeiro – Operation Smile is celebrating its thirtieth anniversary, and we wanted to do something special and help fund our third medical mission.

The grand tally isn’t in yet, but we are definitely on track to achieving that goal thanks to the dedication and hard work of our team members and sales offices! We will keep you updated on our tallies as more independent sales company volunteers send in their funds. I estimate that we had more than 2,000 people volunteering their time participating in the Day of Smiles. Imagine that… 2,000 people focused on changing the world and many lives at the same time.
At Cydcor, our team members went door-to-door and stood outside Jersey Mike’s in Thousand Oaks, Westlake Village, and Newbury Park, along with Sagebrush Cantina in Calabasas. Special thanks to them for their support! It’s just another example of the community come together to work toward a shared goal.
Once again, a huge appreciation to our team members and volunteers who supported the effort. We are looking forward to making a huge difference in the lives of children and their families around the world. Watch the dollars grow and check out Cydcor’s Operation Smile Page.



This week the team at Cydcor and its network of independent sales offices will launch the Day of Smiles campaign for Operation Smile. Operation Smile is a nonprofit that provides cleft palate surgeries to children all over the world. One in ten children globally are born with a cleft palate, and many of them do not survive past the age of one. This summer, Cydcor and its sales network were able to a medical mission that would provide downs of surgeries to children in poor areas. Last year, the company raised enough money to provide nearly 100 surgeries, and the goal is double this year. The day of smiles campaign will last October 4th through the 6th, and the goal is to raise $150,000 by the end of the short campaign. Here are our favorite tips on how to raise money for your cause:
To learn more about Cydcor's fundraising efforts, follow our event updates on Facebook, Twitter and Instagram with the hashtag #dayofsmiles.

I have been with Cydcor for seventeen years. In 2010, we launched our partnership with Operation Smile. The work we do to raise money for this cause has added an extra level of meaning to the work we do at Cydcor and our community. We were already giving employees volunteer hours and donated to charities, but we especially appreciate our special relationship with Operation Smile. I was able to participate in the mission last year, and I got to see first hand how we have the power to change lives for good.

Last year, we were able to raise enough money to fund a mission to provide cleft palate surgeries to children in need. Cleft palates often cause complications for feeding and breathing in infants, and many of them don’t survive. The surgeries we were able to fund have been able to change the lives of these children and their families. The trip was able to pay for nearly 620 surgeries for patients in Brazil.

The success of Cydcor is based on our distinctive culture, which is one that is passionate about giving back to communities around the world. We have already been able to fund one more medical mission this year, and our goal is fund another. That is why we decided to launch the Day of Smiles Campaign. This weekend will unite participating teams from our network of more than 200 independent sales companies to raise money and hit our total goal of $400,000 for the year.
Our office has been developing programs throughout the year to raise money for our cause. We believe this weekend alone will fund a $150,000 mission. We ask for your support in restoring smiles to children around the world. Please visit Cydcor’s Operation Smile Team page to donate now. If two dozen people donate just ten dollars, we can fund a surgery.
Also, please follow Cydcor on Twitter and our Cydcor Operation Smile Facebook page to keep up with all the activity. If you are participating in the fundraiser, be sure to tell your friends online about it with the hashtag #dayofsmiles.


Cydcor and its network of independently owned sales offices will be working together to raise funds for Operation Smile from October 4th - 6th . The goal is to fund another medical mission over the next week. Cydcor and its network have already funded one mission over the summer, and the new goal for the year is set at $400,000. Fundraisers will be independently organized by each sales company and everyone is encouraged to implement their own creative ideas to raise money for such a great cause.
Operation Smile is celebrating its thirtieth year running, and employees will wear commemorative t-shirts during the fundraiser to help raise awareness and drive donations. Here's a picture of Jennifer at Cydcor packing up the boxes of t-shirts to be shipped out to the independent sales offices.

In 2012, the Cydcor community raised enough money to fund a mission to Rio de Janiero, where a team of surgeons and medical professionals were able to provide 95 surgeries for children who were not able to live a full life due a cleft palate.
“We believe that our success is based on our distinctive culture; there is a passion we all have to give back to our communities,” said Vera Quinn, chief operating officer at Cydcor. “I personally have been on a medical mission and have seen the new smiles on the faces of these children. We have all been developing programs throughout the year to raise money. Our ‘Day of Smiles’ program will unite more than 200 independent sales companies on the same weekend to help hit our $400,000 goal.”
To help support this campaign, please visit Cydcor's Operation Smile Team Page. To follow our efforts this week, follow and use the hashtag #dayofsmiles on Twitter, Instagram and Facebook.