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About Presence: Bringing Your Boldest Self to Your Biggest Challenges by Amy Cuddy
Author Amy Cuddy came to the world’s attention in 2012, when her TED Talk on body language garnered over 27 million views online. Cuddy is a social psychologist and teaches business administration at Harvard Business School. In her new book, Presence: Bringing Your Boldest Self to Your Biggest Challenges, Cuddy explains that presence “is the state of feeling connected with our own thoughts, values, abilities, and emotions, so that we can better connect with the thoughts, values, abilities, and emotions of others.”
Presence is a powerful guide that teaches us how to identify and work in harmony with our true selves in order to make a bigger impact on the world.
Why Cydcor Recommends This Book
We recommend this book because Cuddy encourages us to embrace our personal qualities and abilities and let them manifest in the world around us. Presence empowers the reader to become an authentic, yet commanding, force in the world. You will learn how to command respect from your colleagues and inspire them to do and be more. You will also discover how to release any anxiety when facing challenges, and gain clarity and poise.
Our Favorite Part
In this book, Cuddy teaches us to activate our presence and consciously inhabit our bodies through power posing. She cites tests between two different groups, and talks about the results of enacting two sets of poses. She mentions how after only two minutes, the group of posers assigned with physically expanding themselves showed elevated levels of testosterone. They also showed decreased levels of cortisol, which has been linked to increased levels of stress.
We particularly liked Cuddy’s reminder to pay attention to our presence and her warning not to take anything for granted:
“Taking control of your body language is not just about posing in a powerful way. It’s also about the fact that we pose in a powerless way much more often than we think—and we need to change that.”
Have you used power-posing to improve your presence at work? We want to know the power poses that worked for you. Share your experience on Twitter and follow us @Cydcor.
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.
TED Talks will improve your understanding of a complex concept or help you to master new skills. Humor, imagination, and authentic emotion energize these talks and guarantee your engagement.
TED wants to change your life. It’s that simple. This popular nonprofit was launched in 1984 as a conference exploring the convergence of Technology, Entertainment, and Design (TED). TED Talks offer viewers a glimpse into the workings of some of the leading minds in the world today.
The problem with such a vast array of rich resources is that it makes tracking down the topics that will provide an immediate career benefit a bit more difficult. When you have the time, plan to take a tour of the TED Talks available online. You never know what insights you might find from a subject that has no direct connection to your industry.
When your time is limited and you’re looking for insights to improve your performance in business and sales, start with these 10 talks. Each speaker we’ve selected provides a powerful personal story and insights that will have a direct impact on your professional life.
Make yourself comfortable and prepare to open your mind. Your journey to excellence is about to begin.
1. The Puzzle of Motivation | Dan Pink
2. Five Ways To Kill Your Dreams | Bel Pesce
3. Your Body Language Shapes Who You Are | Amy Cuddy
4. Want to Help Someone? Shut Up and Listen! | Ernesto Sirolli
5. The Power Of Believing You Can Improve | Carol Dweck
6. Try Something New For 30 Days | Matt Cutts
7. How To Make Work-Life Balance Work | Nigel Marsh
8. Smart Failure for a Fast-Changing World | Eddie Obeng
9. The Key To Success? Grit. | Angela Lee Duckworth
10. What It Takes To Be A Great Leader | Roselinde Torres
Have you listened to a TED Talk or attended an event in person? Do you have a favorite speaker or subject? If you were going to give a TED Talk, what would you talk about? Please comment here, share your story on Twitter, and follow us @Cydcor. Invite your friends and colleagues to participate in this discussion; you might spark a TED Talk of your very own.
We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada, to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.
In sales, people have to have to interact with each other all day. Success in sales comes from being able to feel confident and comfortable in most situations. At Cydcor, we do our best to present the most effective sales teams around. One way to easily improve your sales confidence can be as simple as taking two minutes to stand powerfully.
Nonverbal communication has a lot of value in society. How we interact with each other can lead to very important decisions in life, such as whether someone is hired, sued, or accepted for a date. One second of political candidate facial expressions can predict election outcomes 70% of the time.
In addition to using body language to judge others, social psychologist Amy Cuddy has reported research that the way we move and carry ourselves also affects the way we judge ourselves. Further, many body expressions and postures reflect similar positions in the animal kingdom. When we are afraid we make ourselves small and meek, trying to appear insignificant. When we want to display power, we make ourselves big and open.
Power stances are known across the animal kingdom. Also, that powerful people express power chronically as well as in moments of victory. Even people who were born blind have been showed to display the upward v shape with the arms after winning something, the way racers do when they cross a finish line.
When powerful people and fearful people interact, body language reflects this as well. People unaware of fear will often shrink in the face of an open power stance without realizing it. Professor Cuddy realized the difference in power stances in the classroom, and decided to try an experiment to see if grades would improve on students she trained to stand powerfully.
The results were stunning. It turns out that powerful stances for two minutes actually increase hormones that contribute to self-confidence and assertion. So the fake-it-till-you-make-it strategy actually has a physiological affect that helps people be more confident and assertive. See the amazing talking by Professor Cuddy below: