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June 21, 2017

Why Successful Salespeople Have Grit, Not Just Talent

Grit words on pavement
How Grit can be a Salesperson’s Secret to Success

Grit is a mysterious and powerful mix of passion and perseverance that gives some the strength to keep going where so many others before them have given up. In fact, studies have shown that grit may outrank either intelligence or talent as an indicator of future success. Salespeople know a lot about grit. They work in a competitive business, but for those with the grit to stick with it, the rewards can be huge. The best salespeople know that grit can be the secret ingredient that makes the difference between success and failure.

Here’s how grit can make good salespeople great:

  • Persistence: To get good at sales you have to become okay with rejection. You have to hear “no” enough times that you finally figure out why people say no and what you can do to get a “yes.” People who thrive in sales are the ones who can persist, persevere, and learn to embrace the word no as a challenge to identify what will get the “yes”. To them, no is just another exciting challenge to overcome. Salespeople with grit are the ones who brush themselves off and wonder how many more people they can meet with before the sun goes down.
Salespeople with grit tough it out by trusting their guts and believing they can make it even no matter what anybody else thinks. Click To Tweet
  • Self-belief: Salespeople with grit tough it out by trusting their guts and believing they can make it no matter what anybody else thinks. Only the gritty keep moving forward regardless of the obstacles that may stand in their way.

 

  • Long-term perspective: Salespeople, must be able to envision that future. Achieving long term goals means keeping your eye on the prize, and having grit means you focus on doing what it takes to win, overcoming hurdles and celebrating wins along the way.
Successful salespeople are fearless. They take pleasure in achieving the hard things, and they welcome the unknown Click To Tweet
  • Unwavering Courage: Successful salespeople are fearless. They take pleasure in achieving the hard things, and they welcome the unknown. They want to overcome weaknesses, revel in change, and capitalize on their strengths. Salespeople with grit get out of their comfort zones in order to realize their dreams.

 

  • Endurance: Having grit means having the stamina to follow through on your promise to yourself, and finish what you’ve started. It’s an attitude of always finishing what you start.

 

  • Owning it: In the sales business, excuses won’t get you very far. It’s the effort you put out, your commitment, and your unwillingness to give up that will determine your success. The ones who succeed in sales are those who are accountable for their own actions.

 

  • A Winning Attitude: To beat the odds, you have to ban negative thinking and immerse yourself your passion for your work. True grit takes keeping self-doubt, fear, frustration, and even disappointment from derailing you. It takes an absolute belief in yourself and confidence that with hard work, you can achieve your dreams.

 

  • Drive: Leaders in sales will tell you that to accomplish something extraordinary, you must remember why you’re doing it. You have to stay connected to the things that are most important to you, because they are the things that will make all the hard work worth it in the end. The most successful salespeople never forget what they’re working towards.

 

Intelligence and talent are huge advantages in business that can help you innovate, perform well, or solve problems. Without the grit to stay the course even when it gets bumpy, those advantages can be fleeting. Brains and natural ability are the reason many people are good at their jobs, but without the grit to overcome challenges, bounce back from stumbles, and the drive to push themselves further, they may never truly be great.

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

We are Cydcor, the recognized leader in outsourced sales services located in Agoura Hills, CA. From our humble beginnings as an independent sales company to garnering a reputation as the global leader in outsourced sales, Cydcor takes pride in having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.

November 18, 2016

Cydcor Reviews Grit: The Power of Passion and Perseverance

Cydcor Reviews Grit: The Power of Passion and Perseverance
Image via Amazon

About Grit: The Power of Passion and Perseverance

Renowned psychologist Angela Duckworth shows through her own personal history and stories of others that success doesn’t just come from natural talent or people who can help you get where you want to go in your career. Instead, she says, the secret to success is a blend of passion and persistence that she refers to as “grit.”

Duckworth developed this hypothesis through years of teaching and business consulting. She saw that people who found their passion and kept trying were ultimately more successful than those who had a natural talent but lacked the perseverance to follow through.

Why Cydcor Recommends This Book

Duckworth offers a concrete path to developing grit. It starts with identifying a burning interest, practicing it a lot, developing a sense of higher purpose, and finally, overcoming pessimism by developing what psychologist and author Carol Dweck calls a growth mindset. She tells us that any effort you make counts twice toward your goal.

Some of us come into adulthood already having learned grit through dealing with difficult times and getting through them. But, Duckworth says, grit can be learned regardless of IQ or circumstances, and shows you how you can do it. Anyone can become gritty. By learning grit and making effort to grow your passion, you too can achieve more than you might have thought possible.

Our Favorite Part

In Grit, Duckworth shares specific examples of people who exhibited grit in their own lives—whether those people are West Point cadets going through grueling initiation rituals, a young national spelling bee champion, or teachers working in some of the toughest schools in the country. By sharing these real-life examples, Duckworth shows us how her formula of passion, practice, and persistence can lead to success.

Check out this book and let us know what you think. Share with us on Twitter and follow us @Cydcor.

We are Cydcor, the recognized leader in outsourced sales services. From our humble beginnings as an independent sales company based in Canada to garnering a reputation as the global leader in outsourced sales, Cydcor has come a long way. We’ve done this by having exceptional sales professionals and providing our clients with proven sales and marketing strategies that get results.

July 9, 2015

Cultivating Success Through Integrity in the Workplace

Cydcor Integrity in the Workplace
Flickr CC via  Indigo Skies Photography 

Integrity means that you have high moral principles and follow professional standards. Simply put—to practice integrity in the workplace you can’t just talk the talk—you have to walk the walk. A lack of integrity can lead to poor decision-making and have a negative influence on your work and your employer.

Integrity Begins With You

Be well groomed at all times. Keep your work area and your car neat and clean. This habit shows that you care about the impressions you make as a representative of your company. Clients and colleagues will see that you respect your employer’s values and are a responsible person. If you make a promise you must keep it. It proves that you’re a dependable person. Only agree to provide services that you can actually deliver. Don’t over promise. If you do something wrong, fix it as soon as possible.

How Do I Show Integrity at Work?

You have to be honest and ethical in all of your actions if you want to practice integrity in the workplace. Understand that you’re a role model for your colleagues, clients, and vendors. Be consistent about how you apply your ethical standards. Rely on facts at all times in your interactions at work. Never make excuses or avoid sharing bad news. Integrity requires that you speak up when you notice a practice or behavior that diverges from the company’s ethical standards.

Practice Company-wide Integrity

Practicing integrity at work provides positive outcomes for your company. However, you need to understand how your company practices integrity. Become familiar with your company’s core values and use them as a guide for developing your workplace integrity. Allow your team members to share their concerns about anything they see as going against your company’s values. Encourage an atmosphere that supports honesty and fairness.

Integrity Welcomes Risk

Every decision you make will involve some elements of risk. You must be willing to take a risk in order to achieve excellence and be competitive. If there are objections to your suggestions, remain positive. Gaining support from team members and stakeholders requires effort. Do the work. Ask for input from all participants and encourage them to share their concerns.

Practice What You Preach

Your behavior at work must offer a good example for your team members, colleagues, customers, and your community. Recognize your own skills and appreciate the contributions of others. Share your experience with your team and help them to develop their own integrity in the workplace.

Learn more about Cydcor by visiting us on Flickr! https://www.flickr.com/photos/cydcor/

July 1, 2020

5 Ways Adversity Can Lead to Success

Adversity Can leads to success. Map of the road to success.
5 Ways Adversity Can Lead to Success

When the road gets bumpy, don’t retreat. Remember that every challenge is an opportunity to learn, grow, and improve. While never easy, facing and embracing adversity can lead to success, making us stronger, and better equipped for anything and everything that lies ahead.

‘Tis a lesson you should heed,

Try, try again;

If at first you don’t succeed,

Try, try again;

Then your courage should appear,

For if you will persevere,

You can conquer, never fear;

Try, Try again.

 

Remember this poem from childhood? It’s a simple yet profound message to keep pursuing your goals, even if at first you fail. It’s a reminder to embrace and learn from setbacks because eventually, facing adversity can lead to success.  As we all struggle with our fair share of adversity, remember that staring down obstacles can provide powerful lessons on the journey to achievement.

In sales, hearing “no” more than “yes” is par for the course, so this timeless message offers good advice. Hardship, adversity, and even failure can lead to bigger successes if you show courage, persevere, and work hard to reach your dreams — no matter what stands in your way.

Hardship, adversity, and even failure can lead to bigger successes if you show courage, persevere, and work hard to reach your dreams — no matter the obstacles. Click To Tweet

Consider these five lessons on how embracing failure leads to success.

  1. Adversity teaches you to be better and better.

In the iconic 1997 Nike commercial, “Failure,”  Michael Jordan reflects on all the times he missed a crucial shot or lost a game as he walks to the Chicago Bulls locker room:

“I’ve missed more than 9,000 shots in my career. I’ve lost almost 300 games. Twenty-six times, I’ve been trusted to take the game-winning shot and missed. I’ve failed over and over and over again in my life. And that is why I succeed.”

Today, Jordan is considered one of the greatest basketball players of all time. His admitted failures show that even the most successful people in the world have stumbled spectacularly. With the right attitude and perspective, failure can help you learn when you lose and get back up when you fall.

Whether you need to perfect your sales pitch, adjust your approach, or sharpen your skills, let each failure fuel your personal growth. Try these simple steps to take on challenges like a champion:

  • Dive into the “why” behind the failure; ask tough questions.
  • Be accountable and take responsibility.
  • Learn from your mistakes but don’t dwell on them.
  • Preparation and practice make perfect; create a plan that makes it harder to fail next time.

 

  1. Adversity helps you build grit.

A 2018 survey of 160 business-to-business sales professionals by a leading sales training company finds that nearly half or more have a hard time on the job:

  • 53% give up too easily when cold calling.
  • 48% fear picking up the phone and making cold calls.
  • 59% struggle to get a prospect to respond.
  • 46% struggle to get access to the real decision maker.

So, it’s no surprise that success in sales demands true grit. In her 2013 Ted Talk, Angela Duckworth, a psychologist and author of Grit: The Power of Passion and Perseverance, calls this trait a winning mix of ambition, determination, discipline, and persistence:

“Grit is passion and perseverance for very long-term goals. Grit is having stamina. Grit is sticking with your future, day in, day out, not just for the week, not just for the month, but for years, and working really hard to make that future a reality. Grit is living life like it’s a marathon, not a sprint.”

When things get tough, get tougher and grittier with these empowering strategies:

  • Be fearless; tackle challenges head on.
  • Stop self-defeating thoughts and take control of your future.
  • Commit to your long-term goals and see them through.
  • Believe in yourself and know that you can succeed.

 

  1. Adversity teaches you to balance optimism with realism.

This moving story about Admiral James Stockdale brings this lesson home. Stockdale was the highest-ranking U.S. military officer held captive for eight years during the Vietnam War. Despite repeated torture, he rose above his grim situation to lead the POW resistance and survive unbroken:

“You must never confuse faith that you will prevail in the end — which you can never afford to lose — with the discipline to confront the most brutal facts of your current reality, whatever they might be.”

Jim Collins, bestselling author of Good to Great and numerous business and leadership books, calls this mindset the “Stockdale Paradox.” It describes how successful leaders achieve greatness by balancing optimism and positive thinking with realism and resilience in the face of adversity.

Applying this lesson, you can stay motivated and get out of even the deepest sales rut. Keep the following in mind to conquer a difficult challenge and prevail:

  • Take stock of the situation and be objective.
  • Hope for the best and plan for the worst; prepare for every possible outcome.
  • Be disciplined and strategic in how you respond to rejections and roadblocks.
  • Be patient and play the long game; don’t lose sight of the bigger picture.

 

  1. Adversity keeps you humble and helps you find the way forward.

After the rocky, widely criticized launch of OWN, Oprah Winfrey recalls her pain and embarrassment over this public failure during the 2013 commencement address at Harvard. Humbled by the worst experience of her career, she shares how failure leads to success by showing you another way forward:

“Failure is just life trying to move us in another direction. … It’s really okay to feel bad for a little while. Give yourself time to mourn what you think you may have lost, but then here’s the key: Learn from every mistake because every experience, encounter, and particularly your mistakes are there to teach you and force you into being more who you are. And then figure out what is the next right move.”

As Oprah’s admits, failure hurts, no matter your previous successes. It can shake self-confidence and cause self-doubt. But don’t let failure throw you off track. Instead, accept it with humility in these ways:

  • Be self-aware and view yourself honestly and accurately.
  • Dig deep and figure out what the experience is trying to teach or show you.
  • See feedback as a gift; actively listen and respond with gratitude and grace.
  • Release what you can’t control and focus on what really matters.

 

  1. Adversity forces you to make bold bets.

Jeff Bezos is one of the richest people on the planet thanks to a risk he took when he was 30 years old. Betting on the Internet, he launched Amazon.com with the ambition to build “an everything store.” Today, Amazon is the largest Internet company in the world and ranked #5 on the Fortune 500 list.

Since then, Bezos has made even bolder bets, inventing wildly successful products and services that have offset countless failed experiments. According to Bezos, when you play it safe, you leave a lot of opportunity on the table. Taking risks can be scary, but trust in the payoff. He says in a 2014 interview:

“Experiments are, by their very nature, prone to failure. A few big successes compensate for dozens and dozens of things that didn’t work. Bold bets … that did work … pay for a lot of experiments. I’ve made billions of dollars of failures at Amazon.com. Literally billions of dollars of failures. … None of those things are fun. But they also don’t matter.”

You don’t have to be a billionaire like Bezos to make bold bets. Just think and act like an entrepreneur to seize opportunities that can help you reach greater heights of success:

  • Ask if you would regret not taking the shot when you looked back on your life — even if you failed.
  • Step out of your comfort zone and expand it to keep growing and moving the needle.
  • View ideas through the lens of possibility, but don’t get attached if they’re not working.
  • Experiment with new approaches; then evaluate, learn, optimize, and repeat.

 

As these five lessons show, how you respond to setbacks matters — whether you’re an elite athlete, a real-life hero, an influential celebrity, a successful entrepreneur, or just an ordinary person who wants to achieve extraordinary things. So, keep trying to be and do better. Have the grit and discipline to go the distance. Balance optimism with a healthy dose of realism to prevail in trying times. Be humble and teachable, but bold in your ambition and approach. By embracing these lessons on how failure leads to success, you can turn obstacles into opportunities, risks into rewards, and losses into wins.

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

June 3, 2020

8 Ways to Give Your Sales Team a Morale Boost

Leaders can give sales teams a morale boost through inspiration, change, empowerment, and a shared vision.
8 Ways to Give Your Sales Team a Moral Boost

In these challenging times, it’s critical for leaders to understand how to give their sales team members the morale boost they’ll need to navigate uncharted waters and succeed in the face of uncertainty. Salespeople already understand that hearing “no” more than “yes” is an unavoidable part of the sales process that can be hard to face, day after day. It takes grit and a thick skin to pick yourself up, dust yourself off, and keep moving forward with purpose. This constant pressure to bring your A-game every time can be intense. And that’s when things are going well. Add in new sales processes, health and safety concerns, and customers who have their minds focused elsewhere, and suddenly, just getting by has become more of an uphill battle than ever before. It is times like these that your team will look to you for strong leadership. They’ll need your guidance and they’ll need an example of strength and determination to fall behind.

In these challenging times, it’s critical for leaders to understand how to give their sales team members the morale boost they’ll need to navigate uncharted waters and succeed in the face of uncertainty. Click To Tweet

When things go wrong — missed targets, lost accounts, or failed deals — your sales team’s morale can take a hit, especially when outside forces beyond their control are standing in their way. Left unchecked, a dip in morale can quickly spiral downward and spread like a sickness.

 

Low morale breeds negativity that can impact productivity, performance, and ultimately sales. At its worst, poor morale can damage your internal culture, which is essential to attracting and retaining top talent and building motivated, engaged teams.

 

Need a morale boost? At the first signs of trouble, consider these eight ways to pull your sales team out of a morale slump before a temporary setback becomes a deeper rut.

 

  1. It starts with you.

Great teams have great leaders who lead by example. Make sure your attitude and behaviors as a leader reflect those you’d like to cultivate on your team. Help them visualize the opportunities ahead and get them excited about the future. They’ll look to you for encouragement to succeed, motivation to do their best, and inspiration to reach their goals, even if they occasionally stumble along the way.

Great teams have great leaders who lead by example. Make sure your attitude and behaviors as a leader reflect those you’d like to cultivate on your team. Click To Tweet
  1. Be transparent.

Set clear expectations to give your people focus, direction, and a definition of success. When mistakes happen or results fall short, talk candidly about what went wrong and how to get back on track. Be transparent about business challenges and how your team can work together to conquer them. Finally, have open dialog about the areas for improvement and invite team members to share their voice.

 

  1. Make time for team building.

Team building isn’t just fun; it also helps build camaraderie and strengthen bonds. From competitive games to group problem-solving to social events, team building activities are an enjoyable, effective way to decompress, lift team spirit, foster collaboration, spark creativity, and generate positivity. For an extra morale boost, center team building around a meaningful cause to feel good by doing good — together.

 

  1. Stay tuned in.

Spend one-on-one time with your people to get to know them and understand what motivates them. When they share concerns, listen carefully and actively work with them to find solutions. Salespeople are under immense stress and pressure to perform. So, watch for signs of burnout— a shift in attitude, more negativity, or lower motivation and engagement — and reach out to team members when you spot them.

 

  1. Be a cheerleader.

When your team is getting crushed, be the head cheerleader. Keep encouraging them and cheering your hardest no matter what the score. Setting clear expectations is a great start, but your team members also want to know that you have their backs when things get tough. Lift them up when they’re down and give them the support they need to win. Let them know their goals are your goals — and you’re with them all the way.

 

  1. Invest in your team.

Morale and motivation falter when team members don’t feel set up for success. Ensure your people have the knowledge, skills, and tools they need to succeed by making training and development a regular part of your process. Invest in your most valuable asset — your team — to keep them learning, improving, and evolving. A focus on their growth shows you’re committed to helping them achieve their hopes and dreams for the future.

 

  1. Be a constant coach.

Part of being a coach is giving timely feedback that’s objective, constructive, and individualized to help team members understand what they’re doing right, what they’re doing wrong, and where there’s room for improvement. And don’t just give negative feedback. Provide plenty of positive feedback to keep people motivated. For team members who need more support and guidance, offer to be a mentor they can trust.

 

  1. Ramp up the recognition.

A culture where team achievements are genuinely appreciated and applauded makes people feel energized and excited to do their best work. Make sure to praise and celebrate efforts and improvements — not just wins — to keep the positive momentum going. Another way to ramp up the recognition is to give team members the floor, so they can share their secrets to success and hopefully, inspire their peers.

 

It’s understandable l for sales team members to feel confused and tentative. Don’t we all? As we forge ahead and try to try normalcy in our new way of life, remember these eight simple strategies to give your team members a morale boost for better performance, better sales — and a better culture.

 

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

May 6, 2020

7 Entrepreneur Quotes to Motivate and Inspire

Inspiring entrepreneur quotes. Definition of an entrepreneur.
7 Entrepreneur Quotes to Motivate and Inspire

Being an entrepreneur takes passion, persistence and perseverance to weather the highs and lows of starting and growing a successful business. The journey can grueling but rewarding if you have the will and stamina to go the distance. When you feel like you’ve hit a wall, dig deep to stay motivated and keep putting one foot in front of the other until you reach your goal.

 

Need a mental boost? Whether you’re a seasoned pro or an aspiring business owner, check out these inspirational quotes for entrepreneurs to refuel your inner reserves and kick your performance up a notch.

 

 

  1. “Our decisions, big or small, will pave the way to the success we want to achieve.”

– Vera Quinn, President, Cydcor

 

Your success lies entirely in your hands. The world’s most accomplished people have the capacity to thrive despite setbacks and attain ambitious goals. Understand what it takes to achieve the success you desire and put in real effort to earn it. Every decision you make and action you take can get you to where you want to be. The only person who can determine how far you go, is you.

 

  1. “The way to get started is to quit talking and begin doing.”

– Walt Disney, founder Disney

 

Successful entrepreneurs don’t wait around for opportunities; they seek and seize them. They possess a confident and driven mindset, act decisively, and fearlessly take on challenges that may keep others from even trying. Thinking and acting like an entrepreneur can help you do better, aim higher, and go further on the path to success.

Resilience, the mental toughness and emotional strength to recover quickly from adversity, is a trait of exceptional achievers. So, worry less about doing things the safe way and focus more on finding your own way to break new ground. Click To Tweet
  1. “You don’t learn to walk by following rules. You learn by doing and falling over.”

– Richard Branson, founder Virgin Group

 

Entrepreneurs understand that falling flat on your face and getting right back up is the secret to success. People afraid of failing may rely on rules and tried-and-true methods in the search for a surefire recipe for success. But anyone who has won big knows that there’s no reward without risk. Resilience, the mental toughness and emotional strength to recover quickly from adversity, is a trait of exceptional achievers. So, worry less about doing things the safe way and focus more on finding your own way to break new ground.

 

  1. “The most valuable thing you can make is a mistake — you can’t learn anything from being perfect”

– Adam Osborne, innovator of the first portable computer

 

Every great discovery, invention, or achievement has countless failed experiments behind it. Making big, bold bets that could fall short and are vital to succeeding in business at every level. If you embrace them, hardships and mistakes along the way can make you stronger and smarter — and your success that much sweeter.

 

  1. “The fastest way to change yourself is to hang out with people who are already the way you want to be.”

– Reid Hoffman, co-founder LinkedIn

 

If you want to be successful, surround yourself with successful people. We tend to mirror the energy, attitude and demeanor of those around us. Watch and learn from people who set a positive tone and demonstrate the mindset for success through confidence, mental fortitude, emotional maturity, and perseverance when things get tough.

Whatever distractions and difficulties come your way, remember why you get up every morning and focus on what truly matters. The payoff is worth it. Click To Tweet
  1. “Success is not in what you have, but who you are.”

– Bo Bennett, founder eBookit.com

 

Success isn’t just how much you earn or what title you hold, but also how much you’ve learned, grown, and moved closer to fulfilling your “why” — that unshakeable inner purpose that motivates and drives you. Whatever distractions and difficulties come your way, remember why you get up every morning and focus on what truly matters. The payoff is worth it.

 

  1. “Idealism is wanting to do the right thing. Character is doing it.”

– Gary Polson, CEO, Cydcor

 

Doing the right thing is a sign of character and the foundation of any success worth having. Character means not compromising your integrity to win at all costs. It means keeping your word and delivering what you promise. It also means telling the truth, rather than embellishing facts or withholding information, and taking responsibility for mistakes. Finally, it means caring about people and lending a hand when they need help. With character, you’ll gain respect, trust, and influence that can win friends and fans for life.

 

If you need a spark of motivation, just remember these inspiring entrepreneur quotes on what it takes to succeed — empathy for others, decisive action, resilience, courage to fail, a mindset for success, inner purpose, and strong character.

 

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

 

September 12, 2019

7 Reasons Why Honesty is the Most Effective Sales Strategy

Wooden blocks spelling out the word truth - why truth is an effective sales strategy
7 Reasons Why Honesty is the Most Effective Sales Strategy

Defining a business and sales strategy comes with an important choice: to withhold information or to be 100% forthright with the truth. And sure, there are plenty of dishonest salespeople out there, but here’s the best sales tip you’ll ever get: don’t be one of them! The most successful and salespeople are those who consistently choose truth over deception. Rather than embellishing during a sales meeting, they prefer to under-promise and over-deliver. Instead of leaving out inconvenient facts, they proactively share any and all relevant details with their customers. Top sales professionals know that honesty in sales is possibly the most effective strategy for long-term success.

The good news for salespeople is that honesty isn’t just the best policy, morally speaking. Truthful communication is also a lucrative sales strategy that will serve you well in your career.

The most successful and salespeople are those who consistently choose truth over deception. Click To Tweet

Let’s take a look at 7 reasons why it pays to be honest in sales.

  1. Customers know better

Never underestimate a customer’s ability to sense that something’s not quite right. Sales prospects can detect when you’re embellishing important details about a product or service, glazing over the facts, or telling them what they want to hear. As a result, they are less likely to buy. While an unscrupulous sales strategy might work for you every now and then, in the long run, you’ll lose more sales than you close because people don’t trust you. Focus instead on creating a sales strategy that respects the customer’s intelligence. You’re likely to generate more successful sales in the short term and build stronger long-term relationships with customers.

 

  1. Transparency makes the sales process run smoother

Every salesperson knows that it’s easier to deal with an excited customer than a skeptical one. While it might seem simpler to answer questions with short answers or withhold certain information, it’s quite the opposite. Being selective with the truth only invites more questions — and not the good kind. It’s actually much more efficient, and more likely to increase sales, if you take the time to thoroughly and openly address all of your customer’s concerns to ensure that they feel confident about the decision to buy.

 

  1. Capitalize on opportunities missed by other salespeople

There’s a decent chance that your target customer has already been pitched in the past by another sales rep. In many of those cases, their decision against buying was due to a lack of trust — not a lack of interest. By being completely straightforward and authentic, you’ll ending up signing up customers who had previously said no, bringing you closer to achieving your sales goals.

 

  1. Setting proper expectations reduces buyers remorse

Nothing leads to an order cancellation faster than a negative surprise. Thankfully, the secret to a high quality, sticky sale is simple: ensure that your customer has realistic expectations. The strongest salespeople go out of their way to communicate relevant information, ensuring that buyers are fully prepared and informed.

 

  1. Authenticity makes you relatable

No one wants to talk to a sales robot. Consumers are much more likely to buy from someone they can connect with — someone who seems genuine and trustworthy. Simply being yourself and leading with honesty, makes it easier to build rapport. And as all strong salespeople know, building a relationship is often the difference between a yes or a no.

 

  1. Honesty opens the door for future deals

We all know that satisfied customers become loyal customers, but did you know that simply being honest also generates leads? After a positive experience, customers are not only more likely to buy from you again in the future, but satisfied existing customers will also send you referrals of their friends, families, and neighbors.

 

  1. Honesty breeds self-confidence

As soon as you realize that you don’t have to rely on white lies, exaggerations, and “tricks of the trade” in order to make a sale, you’ll become a more confident salesperson. Not only will you sleep better at night knowing that you conducted business with integrity, but this boost to your self-esteem will make you a stronger salesperson and a great sales team leader.

 

Never be afraid that you’ll scare off a potential buyer with the truth. Remember: the mark of a strong salesperson is both quantity and quality of sales. Focus on being 100% honest, transparent, and authentic. Not only is this the right thing to do, but this simple sales strategy it can put you on the fast track to achieving your career goals.

 

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

April 3, 2019

How to Choose the Right Retail Sales Solution

Two sales reps working in a retail store
How to Choose the Right Retail Sales Solution

People buy from people. It’s that simple. While, certainly, a great product or service can sell itself, when it comes to maximizing revenue potential, there is nothing like a charismatic and professional retail sales team to get the job done.

Choosing the right retail sales solution can be challenging. If your company is considering supplementing its marketing initiatives by reaching out to customers in the retail space, this guide is for you. Here are 5 questions to consider before deciding on an outsourced sales partner:

 

  1. Is this a win-win?

The right retail sales representatives will drive revenue for your business, while simultaneously providing a positive, friendly, and personalized experience to the store’s customers. Brick-and-mortar retailers, who face the ongoing challenge and expense of getting people in the door, must be able to trust that their customers will be positively impacted by the presence of a sales team. The right outsourced partner not only understands this, but actively participates in ensuring that every person who enters the retail store has a positive shopping experience that makes them want to come back. Yes! Great.

The right retail sales representatives will drive revenue for your business, while simultaneously providing a positive, friendly, and personalized experience to the store’s customers. Click To Tweet
  1. Does the sales team possess the right skill set?

It’s no easy task to convince someone shopping for the perfect new dog toy to stop and chat about an unrelated product – but the right sales team won’t bat an eye at the challenge. As customers pass by, friendly retail sales representatives should be able to initiate conversation, quickly and effectively, and help the customer switch gears. They should ask the right questions, present customized solutions, address any concerns, and be able to sign sales agreements on the spot. Nice!

 

  1. Will the sales team capitalize on opportunity?

There are two things we know about customers who enter a retail store: (1) That they have chosen to shop in person, rather than online; and (2) that they are in a buying mood. Otherwise, people would choose to stay at home or simply shop online. The right retail sales team recognizes these facts as huge opportunities. They know how to make great first impressions and provide the human connection that many people seek when they leave their homes to go shopping. They are able to present a product or service in a personalized way and ensure that an interested party makes an informed decision to buy. Great!

 

  1. Will the sales team protect the image of both brands?

The retail environment is especially delicate because outsourced salespeople are, in effect, representing two companies. To safeguard the reputations of both brands, sales representatives should not only be clean-cut and professionally dressed, but personable, respectful, and above all else, honest. The right retail sales representatives should also be able to operate within the culture and restrictions of the given retail space, easily adjusting to the expectations of the store manager and the retail brand at large.

The right retail sales representatives should also be able to operate within the culture and restrictions of the given retail space, easily adjusting to the expectations of the store manager and the retail brand at large. Click To Tweet
  1. Does the sales team have a track record of success?

It’s rarely a good idea to experiment with unproven retail sales strategies or hire a team without a credible history of positive results. Before choosing an outsourced sales partner, do your due diligence by learning about what the team has accomplished in the past and how they’ve gone about doing so. This is why so many Fortune 500 companies have chosen Cydcor, a company with a 24-year history of delivering quality sales with integrity. Fantastic!

 

If you’d like to learn more about Cydcor’s retail sales solutions, visit https://www.cydcor.com/services.

 

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

July 11, 2018

How to Find a Mentor

Two female colleagues in office working together.
How to Find a Mentor

There are several advantages to having a mentor, especially in your professional life. The experience, knowledge, and contacts you stand to inherit from a mentor are immeasurable, but how do you get to that point? Follow these simple tips, and you’ll learn how to find a mentor that’s right for you.

 

Know Yourself

The first, and perhaps most challenging, part of finding a career mentor that fits your needs is to really understand what you are looking for. Take the time to figure out where you want to take your career. Set goals for yourself. Figure out what your strengths and weaknesses are. What are you particularly good at? What are the areas of your life that you could stand to improve? What are things you can do to actively work on shoring up the areas of your professional life that you aren’t fully satisfied with? It may help to sit down and write out all of these things. Something almost magical happens when you set down abstract concepts in writing. Insights become more palpable and goals feel more obtainable. Define who you are and what you are working towards.

While these are all exercises that are good in and of themselves, what do they have to do with finding a career mentor? Part of figuring out how to find a mentor is realizing that a mentor-mentee relationship requires participation from both parties. You can’t expect your mentor to do all the heavy lifting. By clearly defining who you are and what you want for yourself, you can express that clearly to your future mentor. You can demonstrate that you are an active participant in the relationship, and you can get exactly what you are looking for.

Part of figuring out how to find a mentor is realizing that a mentor-mentee relationship requires participation from both parties. Click To Tweet

Build Your Network

The only way to find the right mentor is to get out into the world and meet the people in the field you want to master. The stronger your network is, the more likely you are to find the people with whom you truly click. Attend professional events and industry meetups in your field. Seek out volunteer and membership opportunities with professional organizations that are relevant to your career path. Inquire at your alma mater if there are any formal mentorship programs available. Failing that, you may discover that there are alumni events that are great opportunities to build your network. Also, you should make it known that you are seeking out a mentor amongst the individuals in your network. Someone whom you trust could very well provide an introduction that changes your career.

 

Let It Happen

You are unlikely to find the career mentor you need by asking total strangers to devote their time and energy into a relationship with someone they do not know. Your primary focus as you unravel how to find a mentor should be to focus on your own value and process. You need to be someone who is both enjoyable to mentor and someone worthy of your mentor’s expertise. Be the best version of yourself every day. Bring that best self into your network and let yourself be seen. As long as your remain actively working to better yourself and continue to seek out the mentorship you want, the foundations of the relationship will begin to form of their own accord.

Seek out people who you admire, people who align with your values. Be on the lookout for potential mentors with unimpeachable integrity, and then study how they deal with the challenges in their own careers. Stay open. Stay Honest. Stay seeking. The right relationship will eventually present itself, and you need to be ready for it.

 

Solidify the Relationship

Once you have found someone with whom you connect well and you feel would be a good fit for you as a career mentor, you need to define what that relationship will look like. Be clear about what you are seeking and what you are willing to bring to the relationship. Schedule regular meetings and check-ins with your mentor. Hold yourself accountable for reaching your goals. Be ready with questions and voice them appropriately. Also, be open to what your mentor has to share with you. Straight talk and honesty are like gold in the mentor-mentee relationship. It may not be always be easy to accept words that are critical, but they are invaluable to your development. A good mentor will tell you what you need to hear, not what you want to hear. Be receptive and attentive. Well-defined roles with accountability for follow-through are the cornerstones of your relationship with your mentor.

Straight talk and honesty are like gold in the mentor-mentee relationship. It may not be always be easy to accept words that are critical, but they are invaluable to your development. Click To Tweet

A good career mentor can make a gigantic difference in getting all you want out of your professional life. You can benefit from years of industry insight and knowledge about how to navigate that sector, and how to build yourself up. Now that you have figured out how to find a mentor, be sure to explore additional professional advice on the Cydcor blog.

 

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

 

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.

June 6, 2018

Why Sales is a Great First Job

young man steps forward as he is called in for his interview and shakes hands with his possible new employer.
Why Sales is a Great First Job: Leveraging an Entry Level Sales Job

Finding your first job after college can be difficult. You’ve spent a great deal of time working towards your desired career, and you want to get it under way. The problem is that while you have the skills you need, you may not have the real world experience that employers are looking for. That’s why it’s important to weigh all of your options when you are searching for that first job. You may not have considered taking an entry level sales job before, but it is definitely worth investigating. Starting you career in sales can set you up for success in a number of different ways.

Communication

It’s hard to overstate just how important quality communication is. Virtually nothing can be accomplished in business or in life without clear, concise, and considerate communication. You may have the most brilliant idea in the world, one that will help your company out-pace the competition two-to-one. But if you can’t communicate it effectively, it won’t do anyone any good. Landing a first job in sales is an opportunity to hone those vital communication skills. In order to be successful in sales, you need to learn both how to listen to your potential customer and how to vocalize your point of view in a way that the customer can appreciate. Unless you know what the customer needs, and unless they are convinced that you have the solution to their problem, you aren’t going to close the sale.

Time Management

Most entry level sales jobs give you a great deal of flexibility as to how you make the most of your time. And as you get out into the field, it will become evident very quickly that time is a limited and valuable resource. This means that you alone are largely responsible for how you structure and manage your time to achieve maximum results. This is a skill that is critical for success in any professional field, and it will surely serve you well in the future.

Making Your Case

Your potential client isn’t going to seal the deal if they aren’t convinced that you have the right solution. You need to be able to summarize all of the important information and communicate how your service will solve the customer’s problem. You need to be flexible and adaptable in your approach. You need to be able to read your audience and be able to adjust as needed. These skills will come in handy later on, whether you’re selling your next big idea to the board or nailing that opening interview.

Networking

They say it’s not what you know, but rather who you know. The networking that is inherent in an entry level sales job is of great value. By learning how, when, and where to network, you’re both exercising vital business skills and creating the framework from which you’re future network will grow. You will be in contact with seasoned professionals that you may be able to enlist as mentors or supporters as you pursue your goals. You’ll connect with peers who will help to keep you informed about changes in the business. The networking that in inherent to the sales field will help you master the critical art of relationship building, which is foundational to almost any business transaction.

With a first job in sales, you will learn quickly that everything is a negotiation. Click To Tweet

Negotiating

With a first job in sales, you will learn quickly that everything is a negotiation. In business and in life, moving forward often comes down to resolving the differences between conflicting parties and opinions, and that is the essence of negotiation. Since achieving success as a salesperson demands that you learn to become adept at negotiating, that skill will become an advantage you can use to get ahead in any number of future pursuits.

Goal Setting

Because your success with an entry level sales job is determined by how much effort you put in, goal setting and follow-through become vital. It puts you in a decision making position that requires your self-discipline and focus be consistently outstanding. With that skill set readily at your fingertips, you’ll be far ahead of your competition in any field. You will learn how to drive your own success and hold yourself accountable.

Setbacks and obstacles are unavoidable...salespeople know, however, how to get right back up and keep going. Click To Tweet

Grit

Setbacks and obstacles are unavoidable. Everyone encounters them from time to time. The important part is how you deal with the situation. It’s easy to get discouraged and get off track if you allow yourself to be overly affected. Salespeople know, however, how to get right back up and keep going. That doggedness and determination will be a valuable asset no matter where your career takes you. In situations where others may falter, you will thrive.

Leadership

If your first job is in sales, there is a very good chance that it will be the first opportunity you have to exercise your leadership skills in a professional setting. By taking the lead on a team or taskforce, you will have the opportunity to discover what your personal leadership style looks like. You will learn first-hand what motivates you and your team. You will understand how to empower your team to achieve their goals. Every profession needs leaders, and you’ll be ready to step up to the challenge.

Clearly, there are a number of benefits to working in sales, especially when you take an entry level sales job right out of school. When a potential employer sees that your first job was in sales, and that you excelled, they know exactly who they are hiring. There will be no doubt that you are a resilient, capable asset who will undoubtedly see any task through to completion.

To find out more about Cydcor, check us out on Facebook, LinkedIn, Instagram, and Twitter.

We are Cydcor, the recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.