Check Out Our Great Sites! At Cydcor, we want to stay connected with our stakeholders and promote the company culture that has made us one of Los Angeles County’s Best Places to Work. That’s why we’ve decided to make sure we provide a rich digital landscape for our team and network to see what we’re up to and any advice we can offer for success in the sales industry. We encourage you to like, share and comment on things such […]
At Cydcor, we believe strongly in personal and professional development. We want our sales rock stars to move on to become management super stars. Part of our effort to do that is to provide advice and resources for team members to build their communication and leadership skills. We like to collect our favorite books that have inspired us to be better leaders and share them with you on our Cydcor Reviews website. Here’s a roundup of some of our favorite […]
According to Oracle, sales people spent 78% of their time looking for leads. That leaves very little time for actual selling, especially when relationship building is so crucial to making the sale. So how can one manage leads and spend more time selling? Here are some tips from Cydcor Sales Blog. Start by organizing your leads into categories of likelihood. One for people who have bought from you before. Two for people who have expressed interest. Three for people you […]
Title: The War for Talent Author: Ed Michaels, Helen Handfield-Jones, and Beth Axelrod Review by: Suzzanne Fleet Description of this book: This book uses information from thousands of executives from dozens of companies on how to keep a high level of talent and performance from employees. Acquiring, retaining and developing talented individuals is essential for companies to succeed. It is important to pinpoint high performers and low performers, reward high performers, and move low performers out of the organization. […]
This week the team at Cydcor and its network of independent sales offices will launch the Day of Smiles campaign for Operation Smile. Operation Smile is a nonprofit that provides cleft palate surgeries to children all over the world. One in ten children globally are born with a cleft palate, and many of them do not survive past the age of one. This summer, Cydcor and its sales network were able to a medical mission that would provide downs of […]
The Heavy Hitter Sales Blog recently reported on the seven types of sales managers. We wanted to review the types and then ask you what type you may fall under and which manager you prefer to have. So here they are! For more detail, read Steve W. Martin’s post on the seven types of sales managers over at the Heavy Hitters blog.
In this edition of Cydcor Reviews, our VP of Marketing endorses a key guide to sales. Anyone interested in direct sales can benefit from studying the habits of shoppers. Enjoy! Title: Why We Buy: The Science of Shopping Author: Paco Underhill Review by: Gail Michalak, Vice President of Marketing and Communications at Cydcor Description of this book: Paco Underhill is a market researcher who has spent his life collecting comprehensive data on our shopping habits. He is the founder and […]
Title: Crucial Conversations: Tools for Talking When Stakes Are High Author: Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler Review by: Gary Polson, CEO Description of the book: How do you approach a touchy, but important, subject with someone at home or at work without damaging the relationship? This has always been a challenge for me, and for most people I know. Because we are afraid the conversation will damage the relationship we tend to avoid it or dance around […]
Title: The 7 Habits of Highly Effective People Author: Stephen R. Covey Review by: Vera Quinn, COO Description of the book: These “Seven Habits” express a simple yet compelling idea: To be effective, we must adopt a principle-centered, character-based approach. We must work from the “inside-out,” guided by the habits that correspond with each stage along the “Maturity Continuum.” Why should you read this? My copy of Stephen R. Covey’s The Seven Habits of Highly Effective People is signed by […]
This is the ninth installment of our book reviews project designed to introduce you to books that Cydcor team members find especially valuable. This review is by Megan, Cydcor technology consultant, and is the first review she has done for us. Title: The Tipping Point; How Little Things Can Make a Big Difference Author: Malcolm Gladwell Description of the book: The Tipping Point is a succinct look at that moment where a marketing campaign becomes a success. What does it […]