Category: Book Reviews

Our take on the the books we’re reading.

April 16, 2015

Cydcor Reviews ‘Choose Yourself!’

About Choose Yourself! by James Altucher This book stresses the point that with the way the world works today, it’s never been a better time to “choose yourself,” or make yourself into the success you’ve always wanted. The support and assistance that may have once been there for people to succeed is missing, and it’s up to us to choose our own destiny. Altucher has created the perfect guide through case studies, interviews, and his own inspiring story to get […]

April 10, 2015

Cydcor Reviews ‘The Hard Things About Hard Things’

About The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers by Ben Horowitz Hard Things is Ben Horowitz’s guide to things you don’t typically learn in business school. Most of this book is a summary of practical wisdom about handling the hardest problems related to starting a business. It may be exciting to jump into the business world, but it is difficult as well. Horowitz analyzes the different kinds of problems that leaders deal […]

April 2, 2015

Cydcor Reviews ‘Non-Obvious’

About Non-Obvious: How to Think Different, Curate Ideas & Predict The Future by Rohit Bhargava Non-Obvious is a road map for any professional to thinking outside the box. By analyzing the landscape of trending marketing and business tactics, the not-so-obvious solutions can be found. Although many companies try to throw many different strategies at the wall, hoping for new results, the correct answer is usually the most non-obvious. This book features strategies and case studies that many companies have used […]

March 25, 2015

Cydcor Reviews “Artistry Unleashed”

About Artistry Unleashed: A Guide to Pursuing Great Performance in Work and Life by Hilary Austen & Roger Martin: This book examines the importance of artistry in many professional careers, no matter what kind of vocation may be calling. Artistry Unleashed explores how artistry can help many professions (including painters, athletes, and scientists) put their passion to better use. Mastering the arts can lead to improvements in business, daily life, and education. Why Cydcor recommends this to future leaders: It […]

March 19, 2015

Cydcor Reviews “Leading Outside the Lines”

About Leading Outside the Lines: How to Mobilize the Informal Organization, Energize Your Team, and Get Better Results by Jon R. Katzenbach and Zia Khan Focusing on the modern workplace, Leading Outside the Lines is a great book for managers and leaders who are looking for success with their team. Katzenbach is one of the better sources for tips on organization and leadership, and this book is a great example. It’s tough to find success with organization in the 21st […]

March 12, 2015

Cydcor Reviews ‘The 24-Hour Customer’

About The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy The 24-Hour Customer argues that corporations need to pay more attention and strategize around the customer’s time and attention in the world today. Customers live in a world where time is tough to come by. Author Adrian Ott explores why customers can devour hours to social networks, but still feel they have no time to get things done. The book is filled with many case studies, including […]

March 6, 2015

Cydcor Reviews ‘Switch’

Here is Cydcor’s Review of Switch: How to Change Things When Change Is Hard: About Switch: Switch is a story-driven narrative of why making changes to our everyday lives is difficult, but worth the trouble. This can be applied to companies, communities, and our own personal lives. Switch demonstrates that a successful change can be completed, and the steps you take to make that change can be applied to any other change you’d like to make as well. All it […]

February 27, 2015

Cydcor Reviews ‘For Better or For Work’

The following is a review by a Cydcor employee of For Better or For Work: A Survival Guide for Entrepreneurs and Their Families by Meg Cadoux Hirshberg. About For Better or For Work: This book is a remarkable guide to navigating the perfect balance of entrepreneurial business building, while still being able to enjoy a happy life at home. Hirshberg continually reminds readers that this is no easy feat, and will require great amounts of effort. Very few people have […]

February 19, 2015

Cydcor Reviews ‘Taking People With You’

The following is a review by a Cydcor employee of Taking People With You by David Novak: About Taking People With You: How to build an inspired and productive team of people is what this book is all about. David Novak, CEO of Yum! Brands learned long ago that you couldn’t lead a great organization of any size without getting people enthusiastic and focused on the mission and success of the company they work for. Novak has proved himself a […]

February 13, 2015

Cydcor Reviews ‘Power Listening’

Here is Cydcor’s review of ‘Power Listening’ by Bernard Ferrari! About Power Listening: Nothing causes bad decisions in organizations as often as poor listening skills. But Bernard Ferrari, adviser to some of the nation’s most influential executives, believes that such missteps can be avoided and that the skills and habits of good listening can be developed and mastered. He offers a step-by-step process that will help readers become active listeners that are able to shape and focus any conversation. Why […]