Cydcor Reviews 'For Better or For Work'
The following is a review by a Cydcor employee of For Better or For Work: A Survival Guide for Entrepreneurs and Their Families by Meg Cadoux Hirshberg.
About For Better or For Work:
This book is a remarkable guide to navigating the perfect balance of entrepreneurial business building, while still being able to enjoy a happy life at home. Hirshberg continually reminds readers that this is no easy feat, and will require great amounts of effort. Very few people have mastered running a business successfully with a balanced personal life, but the tips found in this book can get any person on the right track. For Better or For Work is a reminder that a balancing both lives is possible, using small successes that can be simple to find.
Why Cydcor recommends this to future leaders:
Entrepreneurship can be a stressful career choice. Late nights, extravagant scheming, and taking chances are all aspects of being a great entrepreneur. This book gives practical advice on building your support system together to maximize motivation and determination. Family and friends can sometimes take a back seat to an entrepreneur when they’re focused. For Better or For Work is a wake up call for any entrepreneur to spend their time more wisely, and be able to have the personal relationships they’re looking for. Any aspiring leader can find beneficial advice in this book.
Our favorite part:
Meeting challenges are difficult for all relationships, personal or professional. Hirshberg outlines useful tips on how to handle things when they get tough, like when a startup fails or a company owner resigns due to a serious illness. There are plenty of books and articles to help an entrepreneur and their company exceed; this book instead focuses on succeeding with interpersonal relationships, while still balancing the hectic life of an entrepreneur.
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We are Cydcor, a recognized leader in outsourced sales and marketing services located in Agoura Hills, California. From our humble beginnings as an independent sales company to garnering a reputation for consistently exceeding client expectations and driving outstanding revenue growth, Cydcor has been helping Fortune 500 and emerging companies achieve their customer acquisition, retention, and business goals since 1994. Cydcor takes pride in the unique combination of in-person sales, call center, and digital marketing services we offer to provide our clients with proven sales and marketing strategies that get results.



